Direct Mail Best Practices to Get Roofing Leads (cheap & easy for ALL d2d roofing sales reps)

  Рет қаралды 6,386

Adam Bensman

Adam Bensman

2 жыл бұрын

This video is in response to the most common questions I get. What's the best direct mail strategy? How do I find the addresses to send letters to? How should I address the envelope? When should I send them? Learn these best practices to get the most leads from direct mail. Plus, how to use this along with d2d pitching to supercharge results.
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Пікірлер: 18
@TheRoofStrategist
@TheRoofStrategist 2 жыл бұрын
What direct mail questions didn't I answer?
@savannahgatlin9991
@savannahgatlin9991 2 жыл бұрын
Direct mail WORKS wonders!! It was great hearing you speak at RoofCON. Thanks for all you do for everyone in our industry, it has been a game changer for our company. We don’t even have to door knock anymore & have gotten lots of great customer feedback from the direct mailers. The sales guys are loving it too & spend more time closing rather than chasing down leads. 🤑
@TheRoofStrategist
@TheRoofStrategist 2 жыл бұрын
Hey Savannah! I'm so pumped to hear all of this!!! Made my morning :) And I'm really glad you enjoyed the presentations at RoofCon. What an incredible event. Direct mail is an incredibly POWERFUL way to sell because it's personal. People love personal. Most importantly, I'm excited to see your team loving it! Be well and have an awesome week!
@Motivation-qy2cu
@Motivation-qy2cu Жыл бұрын
I go out and find the homes I mail too and there are plenty of apps that give you the names of the homeowners. Problem arises with what you write down. Adam's way is perfect.
@MrCodyCalhoun
@MrCodyCalhoun 2 жыл бұрын
The more I follow the marketing battle pack the more everything makes sense! I’m on week 4 in a neighborhood I cracked open and every week my results and activity increases due to familiarity!
@TheRoofStrategist
@TheRoofStrategist 2 жыл бұрын
YEAAAAAAAA buddy! So pumped to hear that, Cody! Keep rockin' it man. I love how Marshall said it on the Channel - "breath familiarity." Hope you crush it and make customers happy!
@MrCodyCalhoun
@MrCodyCalhoun 2 жыл бұрын
@@TheRoofStrategist yes, that’s what it’s all about at the end of each week. Keeping HO’s satisfied. These tools just give us the ability to help more, and more!
@TheRoofStrategist
@TheRoofStrategist 2 жыл бұрын
@CodyCalhoun 💯👊💪
@zachbrotherton1204
@zachbrotherton1204 Жыл бұрын
Do you ever hear of people getting upset that you know their name? Just started using the letters and just used “Homeowner”because of that
@Motivation-qy2cu
@Motivation-qy2cu Жыл бұрын
"Landglide" app is what I use for names. Also let's me know if it's a rental property. It's nor free but worth it
@user-ot1wq6vu7h
@user-ot1wq6vu7h 11 ай бұрын
I would like to get some sample letters for roofing leads
@Motivation-qy2cu
@Motivation-qy2cu Жыл бұрын
Adam, sending out these letters in my mind seems like it can get expensive. How much are you spending per month?
@TheRoofStrategist
@TheRoofStrategist Жыл бұрын
I have multiple clients who have built out direct mail teams to manage this all in-house. Expensive is only expensive if you don't get results. But when you are getting a return and have a predictable cost per acquisition - it's just a cash machine.
@tdzines
@tdzines 2 жыл бұрын
Are there any legality issues with sending these letters out?
@TheRoofStrategist
@TheRoofStrategist 2 жыл бұрын
None that I’m aware of (I’m not a lawyer). It’s all public information :)
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