Flexport CEO Ryan Petersen on Scaling a Startup from Zero to $8B

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Garry Tan

Garry Tan

Күн бұрын

Today we are sitting down with Ryan Petersen, CEO of Flexport. Founded in 2013, Flexport combines powerful technology with physical transportation infrastructure to modernize freight forwarding. Today, nearly 10,000 companies ranging from emerging brands to Fortune 500s use Flexport to move nearly $19 Billion dollars worth of merchandise across 112 countries. Join us as we talk about what got him here, and the company Ryan built from just an idea, to an $8 Billion Startup.
Work at Flexport: www.flexport.com/careers/jobs/
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Turning $300K into $2B with Coinbase: • I funded Coinbase in 2...
Roll your way to a Startup Unicorn: • Roll your way to a Sta...
00:00 Introduction
01:12 Meet Ryan Petersen
03:01 Ryan's Startup Journey
09:08 Flexport's Value Proposition
14:11 Flexport's Goals & Initiatives
18:45 Flexport Capital
22:15 How Software is Flexport's leg-up
25:19 Autonomy through Leadership
33:15 Flexport's Expanding Vision
37:11 "Knowing How to Know"
41:14 Building a Talent Engine
I'm Garry Tan, venture capitalist and founder at Initialized Capital. We were earliest investors in billion dollar startups like Coinbase and Instacart, and I'm a Forbes Midas List Top 100 venture capitalist in the world. We want these videos to be about helping people build world-class teams and startups that touch a billion people. Our startups have gone on to create more than $200 billion in market value so far, and Initialized has over $3.2B in assets under management.
Please like this video and subscribe to my channel if you want to see more videos like this!
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Directed by Chris Hall
Filmed by Michael Bliss & William Cenote

Пікірлер: 110
@dncube
@dncube 2 жыл бұрын
Totally honest, unpolished real interview. He is figuring things out still which actually is the job description of a CEO. Totally relate to tech stack architecture and org architecture point. He keeps explanation basic and not superficial which is really a good quality
@dncube
@dncube 2 жыл бұрын
Initialized always takes source from YCombinator? I didn't find any apply/submit pitch on your site
@JohnCooganPlus
@JohnCooganPlus 2 жыл бұрын
Ryan is one of the most inspirational founders around. I’m obsessed with his mindset and willingness to tackle problems that require “schlep blindness”.
@WilliamFromChicago
@WilliamFromChicago 2 жыл бұрын
What I'm also surprised is that he mentioned getting the data model right and having departments publishing their APIs!! Key insight to have a data dictionary and ways to communicate within the company!!
@jafargraciel
@jafargraciel 2 жыл бұрын
John i like your job on KZfaq
@mikebing9589
@mikebing9589 2 жыл бұрын
I joined Flexport because of Ryan. Met him during Flexport Academy and he was just a genuine guy with great ideas. I left Flexport two years later for, well, let's say reasons (which had nothing at all to do with Ryan) but I've always had a bit of pride to have it on my resume. What you see is what you get with this guy, he is quite genuine in this interview. I just wish the organisation as a whole could match him a bit better. But I wish the company all the best, no regrets.
@jessemwakajumba6552
@jessemwakajumba6552 Жыл бұрын
What about the org didn’t match him? Curious cause of how he recently stepped down as CEO
@philo8995
@philo8995 9 ай бұрын
​​@@jessemwakajumba6552well now he stepped back up! I guess all those former Amazon leaders they brought were completely opposite to Ryan's goal of hiring "insecure overachievers". Amazon's culture breeds a smugness of "I'm always right" which may have turned Flexport culture into sludge. If this is inaccurate, please tell me I'm wrong because I want to know the true story
@medi7710
@medi7710 2 жыл бұрын
I’ve never met Ryan, but he comes across as an amazingly honest person. And I think this honestly goes a long way as a character feature in an entrepreneur. Thanks Gran for the interview, it was awesome.
@juliensmith5076
@juliensmith5076 2 жыл бұрын
The reason this chat is so valuable is that very few people actually talk about the difficulties of the growth stage, and so there are many less signposts to show you if you're doing a good job, and what the errors are when a pile of cash just got thrown at you. This makes the talk more full of good nuggets of info / anecdotes, so thanks for that.
@awong12388
@awong12388 2 жыл бұрын
You can just tell by the way he speaks that Ryan has so much knowledge, starting with a 30k foot view and then diving deep into each topic. Loved this interview!
@angweiboon8529
@angweiboon8529 2 жыл бұрын
We once had a townhall with the CEO of Kuehne+Nagel, when asked if Flexport is a worthy case study to re-evaluate the traditional business model but long story short he said Flexport is nothing to be afraid of as a competitor. I honestly can't wait to see Flexport grow beyond expected.
@stephenmcnamara8318
@stephenmcnamara8318 2 жыл бұрын
Keep waiting 2020-now did nothing at all to improve Flexport's positioning in the market Big players like Amazon, Walmart and Costco were able to break the gridlock themselves by doing things different Flexport did not.
@1410reddevil
@1410reddevil 2 жыл бұрын
This was fantastic! It’s been great to see Ryan step up to demystify the supply chain crisis over the past 18 months and the clarity with which he spoke about Flexport’s ambitions and business model reminded me of Brian Chesky’s Masters of Scale interview. Will be following Flexport’s story even more closely now 👍🏼
@gqueful
@gqueful 2 жыл бұрын
As a startup in the country of Indonesia, this was a wonderfully insightful interview and I thank you Garry for the work you are doing to empower others. listening to real people being open and candid allows me to trust the process and know I'm not alone in the day-to-day highs and lows of building a company. Ryan good on you for not holding back the real I learned a lot and can relate to you sometimes not knowing but keeping going. Garry if there is ever a time you would like to interview a guy building a startup in this beautiful country of Indonesia I am your guy.
@amanbasanti866
@amanbasanti866 2 жыл бұрын
So many good points, its hard for me to list all. But the point about setting up your life so you don't have the pressure of having just 18 months to make it happen really resonated with me. Also the point about taking service oriented architecture and applying it to the business teams as well was insightful. Fantastic and honest interview.
@javioverflow
@javioverflow 2 жыл бұрын
Very bold comments about the culture behind funding rounds. I appreciate that you let us hear that, and not just cut that piece out! High-quality content right there!
@rajeevrajan3359
@rajeevrajan3359 2 жыл бұрын
Garry - I absolutely love the candor and authenticity you bring out in people. 🙂
@chinyeakaezeugwa3520
@chinyeakaezeugwa3520 2 жыл бұрын
Thanks for coming back
@Play_Streams
@Play_Streams 2 жыл бұрын
Such a refreshing and realistic view on building a great company. I personally hate the idea of bureaucracy but for big companies it actually does keep things running smoothly provided each part of the process is efficient.
@alxcnwy
@alxcnwy 2 жыл бұрын
Amazing content as usual but this one is a new level of great. Love Ryan & Flexport. Super inspiring
@GarryTan
@GarryTan 2 жыл бұрын
Thanks a ton!
@hacorus
@hacorus 2 жыл бұрын
Ryan is really inspiring; saw a talk from him a couple weeks ago in New York. Great pick Garry!
@crazylab5078
@crazylab5078 2 жыл бұрын
That makes me want to work for him. His passion is contagious.
@timipre
@timipre 2 жыл бұрын
This is one of the best interviews I've ever seen, just from an honesty standpoint
@padeosarran
@padeosarran 2 жыл бұрын
Totally agree.
@vasumaru242
@vasumaru242 2 жыл бұрын
really good interview. Thank you gary for sharing this meeting with ryan. Gave us alot of insight into his operating philosophy
@SusheePerumal
@SusheePerumal 2 жыл бұрын
Love your videos Gary! Thank you for bringing these videos to us!
@josephullah7313
@josephullah7313 2 жыл бұрын
I really like it when you bring Startups founder to the channel, unlike traditional Tech media, they feel so relaxed talking to you that they pour out their heart,plans and ambitions. You give them time to talk and don't interrupt their thoughts with questions. Honest conversation 👍.
@judeugwu3536
@judeugwu3536 2 жыл бұрын
This. Guy is so real ... Like no cap
@justins5756
@justins5756 2 жыл бұрын
Great another hour video I need to watch so much good content to consume
@StreamAgency
@StreamAgency 2 жыл бұрын
I haven't been watching your videos for very long, but I feel smarter already. Thanks
@abdullahaliyuw
@abdullahaliyuw 2 жыл бұрын
Wow! This is game changing. Ton of experience. Kinda delivering benefits while laveraging awesome returns.
@olivierporte
@olivierporte 2 жыл бұрын
I’m a YC alum (S18) and I feel so blessed to be a member of the YC community. I have to disagree with Ryan that YC is a 90-day pressure cooker environment and if you fail to raise money, your company dies. It’s totally possible to remain in “cockroach mode” until your company figures out product-market fit. Even more so now since YC’s new $500k deal provides plenty of runway! The problem is that founders who fail to raise money from investors at demo day get demoralized (especially when their peers are all raising huge amounts of money) and give up. I would argue most start failures are exactly that. Not because the company failed to find product-market fit, but because the founders decided to throw in the towel.
@nicholasvoorhees133
@nicholasvoorhees133 2 жыл бұрын
Just applied to YC and currently pitching pre-seed investors and this is helpful to read. Thank you.
@vasumaru242
@vasumaru242 2 жыл бұрын
I agree with you, jason calacanis also recommended yc if you are looking for jet fuel, yc is helpful. if you want to grow slowly and steadily, then bootstrapping is also great option.
@conocerseasimismo
@conocerseasimismo 2 жыл бұрын
Thank you for this, I am ready to see it and enjoy it all, as always
@Iamsimonpark
@Iamsimonpark 2 жыл бұрын
Loved the honest interview! If Ryan weren't CEO at Flexport he could have been Captain America..
@nelsonang
@nelsonang 2 жыл бұрын
production value is off the charts!
@nirmalsharma2128
@nirmalsharma2128 2 жыл бұрын
World class content, thank you for this.
@bigdlamz
@bigdlamz 2 жыл бұрын
Practical & perfect example of Conways Law & decomposition of teams/services according to business capability
@4ReelTho
@4ReelTho 2 жыл бұрын
Wow I'm a solo founder and this gave me great perspective
@dpklabs
@dpklabs 2 жыл бұрын
Great interview Garry - I got a lot of actionable insights from Ryan.
@johnsmithgumbula4688
@johnsmithgumbula4688 2 жыл бұрын
Another Genius, Awesome interview! Ryan is a friggin legend! 👍🏽🙏🏽🦉🤝🏽
@nat.serrano
@nat.serrano 2 жыл бұрын
No bullshitting CEO here. I appreciate the honesty
@lewisbowes4921
@lewisbowes4921 Жыл бұрын
Amazing interview, thanks for sharing this.
@abhalla
@abhalla 2 жыл бұрын
Great as always
@TheWorldReactsYT
@TheWorldReactsYT 2 жыл бұрын
Few seconds in and I can see the upgrade in the camera quality 👍
@barbarosozturk
@barbarosozturk Жыл бұрын
Amazing! Thanks for sharing this!
@TheWorldReactsYT
@TheWorldReactsYT 2 жыл бұрын
I thought you Quit!!! Welcome Back 🥳🥳
@GarryTan
@GarryTan 2 жыл бұрын
Don't call it a comeback, I been here for years :-D
@roywastaken
@roywastaken 2 жыл бұрын
Love this!
@jx6773
@jx6773 2 ай бұрын
more of these entrypoint please, thank you garry!
@sbstorage95
@sbstorage95 2 жыл бұрын
It’s clear as day that Ryan and Flexport are destined for greatness. Loved this man’s attitude and insights, he is personable, honest, and down to Earth. I would love to work for him, his sincerity is a breathe of fresh air!
@noksbisso3647
@noksbisso3647 2 жыл бұрын
This is far the best channel on KZfaq 👍 👌
@johnsmithgumbula4688
@johnsmithgumbula4688 2 жыл бұрын
Brother Gary that was awesome. 🤝🏽🦉
@thegreatestadvice88
@thegreatestadvice88 2 жыл бұрын
This guy seems incredibly smart and hardworking. Aggragating ship container data? Who thinks of that? I'm a small business owner. How do I get my manufacturer on board? My business is scaling dramatically over the next 3 years.
@FundiCrypto
@FundiCrypto 2 жыл бұрын
Great questions!
@matcvnt6887
@matcvnt6887 2 жыл бұрын
Ryan is an inspiration!
@BrodieTheAthlete
@BrodieTheAthlete 2 жыл бұрын
Thanks Gary
@hanasroberto
@hanasroberto 2 жыл бұрын
How is this knowledge free? Thanks for making and sharing this.
@jonyeazel
@jonyeazel 2 жыл бұрын
Always a good interview when Ryan's on.
@anishkhasa581
@anishkhasa581 Жыл бұрын
Amazing vid
@TevvvB
@TevvvB 2 жыл бұрын
Garry Is Back 🙌🏾🙌🏾🙌🏾
@dy2cakc1
@dy2cakc1 2 жыл бұрын
Just fabulous.
@RXH88
@RXH88 2 жыл бұрын
Insane interview and tons of value! But no one's going to talk about Garry's new look ??? That boy lookin cleannnnnnnn!
@clarkmakes
@clarkmakes 2 жыл бұрын
Boom. From the *moment* there was anything at all to learn about Flexport back in the day, I *knew* it was one to watch. Here's a takeaway from *so many* successful YC/Initialized alums: find something with processes that can be improved, innovated, or eliminated. If you find a massive manual life cycle somewhere, pick a linchpin process and make it better than it's ever been. You will have edge cases become core cases with everything you solve, and at least two customers for every solution you build.
@jordanbester5254
@jordanbester5254 2 жыл бұрын
Garry This set up 🔥🔥🔥🔥
@nicetrymate813
@nicetrymate813 2 жыл бұрын
Loving the shirt Gary!
@mrniksharma
@mrniksharma 2 жыл бұрын
Wow. I cannot WAIT to watch this!!
@bigboymamba
@bigboymamba 2 жыл бұрын
is there a way for us to invest in this company? it is not publicly traded. I watched years ago some ycombinator video. this guy is so interesting and his story with flipping bikes still amazes me. best wishes to you.
@frncscbtncrt
@frncscbtncrt Жыл бұрын
What’s the white capsule behind them?
@chinyeakaezeugwa3520
@chinyeakaezeugwa3520 2 жыл бұрын
Have missed your contents in a while Garry
@GarryTan
@GarryTan 2 жыл бұрын
Oh yeah had to have a break but we are back!
@johnsmasterplan
@johnsmasterplan 9 ай бұрын
I have been working on achieving exactly this. Would be amazing to sit down with these gentlemen for a chat.
@roumieh2000
@roumieh2000 2 жыл бұрын
How do we apply to Initialized VC
@phemartin
@phemartin 2 жыл бұрын
Hearing Ryan speak is Steve Jobs level good.
@SunitRoy
@SunitRoy 2 жыл бұрын
Garry always bring the best guests🔥
@abenstirling
@abenstirling 2 жыл бұрын
LEGENDARY
@AxebpoIndia
@AxebpoIndia Жыл бұрын
Inspiring. But Growth to be consistent cost control is required... like many of our customers acknowledge. Technology + Outsourcing is the future.
@iftekherbinnaserchowdhury8707
@iftekherbinnaserchowdhury8707 2 жыл бұрын
can someone help me with the concept/mental model which Ryan talks about when he says that the valuation of his company is the probabilistic weighted sum of all the different possible valuations?
@okayokay5517
@okayokay5517 2 жыл бұрын
Valuations are speculative because flexport could go bankrupt, in which case it’s worthless, or it could be mega successful. Because we don’t explicitly know which of these realities will come to pass, they use a formula involving different probable scenarios to come to a valuation.
@776manic
@776manic Жыл бұрын
This is such as fantastic interview for many reasons. Ryan's knowledge of designing and managing a business is spot. my summary notes and key take away's are: 1. having a small and robust company is better than a company forced to scale within 18 months, success becomes almost guaranteed rather than by way of market swings 2. power law dynamic for the chain of teams is explored, having highly specialized people in important key sectors and ruthlessly automating out friction along the way 3. Tech debt is a major problem explored in this interview and prevent companies from being flexible in the future. He goes on to say that their top competitors were created before Netscape and run on ancient mainframe software that are difficult to overhaul. He stated it is easier to start from scratch in this context. He also shares this concern with his own company where other new companies can overthrow Flexport if they don't build flexible processes and architecture 4. One of the biggest takeaways is maintaining a fine balance between being scrappy and execution oriented and having solid processes & culture, Ryan reflects on his journey of being an entrepreneur avoiding Bureaucracy all costs. He has come to reconcile this with the added value to processes. He imagines an ideal architecture to reap the benefits of both would be a small focus groups that solely work on driving a few metrics and while being integrated within the system that communicate with other focus group. My only concern from Ryan is how far he is willing to go about architecting these focus groups, having context is important and surely his upper management team is handling that well for now but when will it get too far? If the encompassing strategy is owned by those at the top negative sides of human nature could start rearing its ugly head and bad decisions or judgement will be exasperated that much more further.
@singh.deepak
@singh.deepak 2 жыл бұрын
👍
@BigDataLogin
@BigDataLogin 6 ай бұрын
Wow
@maxverdi4007
@maxverdi4007 2 жыл бұрын
Wish Flexport can streamline the supply chain crisis as it is designed to.
@garv3293
@garv3293 2 жыл бұрын
Great !
@romanerrandonea7791
@romanerrandonea7791 2 жыл бұрын
Hi, I'm CEO of Elexion: Digital platform that provides information on emerging problems in the city of silicon valley so that Latin American Entrepreneurs can select what they want to solve. What problems are occurring?
@vaibhavverma434
@vaibhavverma434 2 жыл бұрын
11:50
@JohnnyQuach
@JohnnyQuach 2 жыл бұрын
Who’s place is that? Looks great
@GarryTan
@GarryTan 2 жыл бұрын
Initialized's SF office
@JohnnyQuach
@JohnnyQuach 2 жыл бұрын
@@GarryTan excellent taste Gary ❤️‍🔥
@unclejuju12
@unclejuju12 2 жыл бұрын
Welp looks like I gotta go make at least $8B to get an interview with Garry...the quest begins
@AryanSingh-zn8bw
@AryanSingh-zn8bw 2 жыл бұрын
Garry you're looking handsome bro
@yusufabdulsalam
@yusufabdulsalam 2 жыл бұрын
Damn, you look good, Garry.
@anasyusuf1607
@anasyusuf1607 2 жыл бұрын
🎊🙌🙌🙌❤️
@saranshhasija9534
@saranshhasija9534 2 жыл бұрын
For some reason Ryan normalized "not knowing it all" and being vulnerable with accepting failures.
@BrodieTheAthlete
@BrodieTheAthlete 2 жыл бұрын
25
@kikolatulipe
@kikolatulipe 2 жыл бұрын
Providing data to shipping companies !? That is it ?
@phanikiranbodavula1471
@phanikiranbodavula1471 2 жыл бұрын
I don't know why I am scared to talk to VC or investor. I don't know who is he
@Yankzy
@Yankzy 2 жыл бұрын
Wow! Talk about someone who knows his shit and knows when he doesn't
@TonyNguyen460
@TonyNguyen460 2 жыл бұрын
flex flex
@joshuaklind
@joshuaklind 2 ай бұрын
Who gave this guy any money!?
@humzakhurshid1952
@humzakhurshid1952 2 жыл бұрын
2nd here
@kikolatulipe
@kikolatulipe 2 жыл бұрын
Burning other people money is awesome !
@gilbertodanielvalles3113
@gilbertodanielvalles3113 2 жыл бұрын
He should use the blockchain for what he is doing.
@RodrigoPerez-og7ju
@RodrigoPerez-og7ju 10 ай бұрын
Flexport is a scam
@russellsted3964
@russellsted3964 Жыл бұрын
@GarryTan I have watched a lot of CEO/Founder interviews as an entrepreneur. I have never seen a more honest, relatable interview! @RyanPetersen is the real deal. He shares his opinions in such simple language that you do not need to know his industry to understand his vision.
@josephullah7313
@josephullah7313 2 жыл бұрын
I really like it when you bring Startups founder to the channel, unlike traditional Tech media, they feel so relaxed talking to you that they pour out their heart,plans and ambitions. You give them time to talk and don't interrupt their thoughts with questions. Honest conversation 👍.
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