🌐Google Does It Again! What New Changes in Search Ranking Mean for Your Library's Website
Рет қаралды 345
Күн бұрын#LibraryMarketing Show, episode 237
Google is at it again!
The engineers at the search engine recently changed the way that they rank websites and search to make internet searching easier for the user. But that's going to have some implications for your library.
Don't panic! We'll go through the changes and what they mean for your library's website in this episode.
Plus, kudos go to a library that sent its annual report to a media outlet and got positive press coverage with an unbeatable headline.
Thanks for watching!
Links in this episode:
Google search updates: searchenginela....
Kudos: www.ipswichfir...
@MaryWeldonWood 4 ай бұрын
Thank you, Angela. Great information. I tried the first search, and for now, anyway, we came in at the second spot!
@lisakaufman3029 4 ай бұрын
Thank you!📚
@denisechojnacki5570 4 ай бұрын
This is great information. When I type in what you mentioned, our library doesn't come up at all. When I type in our town, it's first on the list. Thoughts?
@AngelaHursh 4 ай бұрын
If you can add the phrases you used to do your initial search where you *didn't* show up to your website, that will definitely help!
@denisechojnacki5570 4 ай бұрын
@@AngelaHursh I'm taking it these are added tags when posting on the website? Thanks for the response!
@AngelaHursh 4 ай бұрын
@@denisechojnacki5570 They could be. It is even more effective to add those specific keywords and phrases to the actual copy on your website. For example, we added the phrase "library email newsletter guide" to the homepage of NoveList recently to make it easier for anyone searching that phrase to find our guide.www.ebsco.com/novelist
Angela Hursh
Рет қаралды 175
Charisma on Command
Рет қаралды 23 МЛН
Angela Hursh
Рет қаралды 298