Greenwashing: When Companies Aren’t as Sustainable as They Claim

Greenwashing: When Companies Aren’t as Sustainable as They Claim | WSJ

Рет қаралды 115,599

Күн бұрын

Some companies like American Airlines and H&M have made promises to become more environmentally friendly to attract positive press and increase business. They’ve frequently used buzzwords like ‘sustainable’, ‘carbon neutral’ or ‘eco-conscious.’ But if they fall short of their goals, who holds them accountable?
WSJ’s Shane Shifflett explains how greenwashing can mislead consumers into believing something is eco-friendly.
0:00 More than 60% of consumers say they’d pay for a product with sustainable packaging
1:21 What is greenwashing?
2:00 What’s wrong with greenwashing?
4:15 How the U.S. and E.U. governments are planning to regulate greenwashing
WSJ Glossary
Markets and economics are complex. It's easy to be overwhelmed by a sea of wonky indicators and lose track of why they matter. This series breaks down the basic terms and ideas that move the markets.
#Greenwashing #Sustainability #WSJ

Пікірлер: 45

@KuruGDI 2 ай бұрын

When _being green and sustainable_ becomes a business model, who could have ever thought that this would encourage companies to fake their business by greenwashing?

@djp1234 Жыл бұрын

Marketing department doing what they do best: lying.

@ropro9817 Жыл бұрын

The FTC _now_ wants to penalize companies for each time a product uses deceptive language? FTC: Where tf have you been for the past 50+ years? 🤔

@SquizzMe Жыл бұрын

While these companies are by no means innocent, neither is the government. The FTC is NOTORIOUS for vague and unclear administrative rules. They often keep their compliance regulations ambiguous so that they always have the upper hand, making it easier to sue and collect penalties because they know firms can't be bothered going into litigation. Firms will always take the most liberal interpretation possible, which means that more legislative clarity from the FTC is necessary.

@ciararespect4296 Жыл бұрын

Good to highlight this practice. Its obvious and typical they would try this. Capitalism has no guilt Carbon offset goals leads to so called rebound theory. Same with consumers. They buy an electric car then go on three long haul holidays a year guilt free thinking they're offsetting their carbon footprint and deserve to use some extra

@willk49 Жыл бұрын

This is such an important problem. Consumers may not think twice while companies hide behind a mask of good while they continue their evil deeds. It shows the dishonesty in environmental consumerism and that there is no easy solution without financial sacrafice to fix climate change on the cooperate level.

@PlanetCents 9 ай бұрын

Sustainability has been the most used tag in the wrong way, we are highly in need of a good monitoring system before any company/firms are able to use them in their products and services. We would add your video to one of our playlists to inspire consumers & businesses to choose the right products and services. -Team PlanetCents

@user-pu8ir2yi5x 7 ай бұрын

I think we need to respond properly to the problems of greenwashing

@greengooflight Ай бұрын

-Like throwing back the garbage where it came from?

@markoneil5279 5 ай бұрын

Paying an NGO to “not clear cut” an existing forest does not reduce emissions. I call B.S.

@BillO964 Жыл бұрын

I have been saying for years carbon offsets are a scam.

@seattlekarim964 Жыл бұрын

Where is my Clean Coal?

@electric7487 Жыл бұрын

The ironic thing is that the technology needed to strip CO2 from coal plants' flue gases already exists. They just don't tell you about it.

@lastChang Жыл бұрын

Chinese solar panels are from Xinjiang region, where they are produced by: - coal-fired plants, and - using Uyghur forced labor in their production.

@Mari_Selalu_Berbuat_Kebaikan 2 күн бұрын

Let's always do alot of good ❤️

@ChiakiShirakawa Жыл бұрын

インチキ鎖国と村八分テクが発達した地域だと細かい目にみえない環境因子があって、新興輸入経路で入手したものの本来の機能が発揮されないこともありそうだとおもたわ。この単純な構造でこの不具合?と予め想定しにくいことが起きる。新たに自給自足を始めようとしても、土壌が入手しにくい環境づくりのブロックチェーンが凄まじいと感じる。新規参入を防いで、楽して高額で、わざと質の落ちるものを売りつけ、さらに良いものを求めて渇望を煽るテクを磨いた方が効率いい層がいっぱい。もう生きてるだけでバカらしいインチキまみれ。

@spoton7683 5 ай бұрын

Also, by the same tortured and sickeningly self-serving) 'logic' as "Carbon Offsets and/or Credits'... IF the Police are seeking to deter speeding (for no end of transparently socially productive reasons), THEN should they simply fine those caught speeding... OR sell tradeable 'speeding credits'; thus creating a (VERY) lucrative secondary market in which the worst offenders are most motivated to bid up the price... So they may continue to endanger all other road users - this time with officially-sanctioned impunity / license? 🤔

@bryanpascual3543 Жыл бұрын

The only responsible way to conserve resources is to drink from aluminum water bottles, aluminum cans (with appropriate disposal), and wearing the same clothes until holes show your private parts

@SciHeartJourney 7 ай бұрын

Leonardo Dicaprio is quickly running out of forests to not cut down. 😢

@pikminlord343 4 ай бұрын

Good bideo

@judelarkin2883 Жыл бұрын

I’m looking at you Patagonia.

@PlayingWithWilson 2 ай бұрын

Sustainable future is VHEMT

@ariannarp6866 Жыл бұрын

😂it’s ALL a scam!

@droggellord 11 ай бұрын

:kabutobruh:

@marym7104 Жыл бұрын

Within 2,600 views!

@georgeb.3292 Жыл бұрын

How sustainable is Wall Street Journal, its editors and its journalists?

@marym7104 Жыл бұрын

Within 2 hours!

@scott8193 Жыл бұрын

yikes illuminaughty really be theiving

@robinwolstenholme6377 Ай бұрын

so no net zero then ???

@oftengone Жыл бұрын

A revolt is necessary but America is too distracted and divided imo

@stevefritz5182 3 ай бұрын

Companies are basically blackmailed into perceived cooperation with the Green movement as well as support of LGBT causes. Let them produce and create jobs and be free of all the political hassle. Otherwise, the only group benefiting from all this is the marketing team.