Royal Caribbean is leading the $61 billion cruise industry’s comeback. This comes just a couple of years after a 15-month pandemic era shutdown led to questions about whether the industry could ever recover. But the three public companies - Carnival, Royal Caribbean and Norwegian - are starting off 2024 with record breaking booking positions and pricing levels. Drawing younger audiences, smart cash management and strong pre-cruise spending have all been contributing factors.
Chapters:
0:00 Introduction
1:15 The dark days
2:25 State of the industry
6:05 Making a comeback
8:15 Looking ahead
Produced and Edited by: Ryan Baker
Senior Managing Producer: Tala Hadavi
Animation: Christina Locopo
Camera by: Timothy Fadek
Additional Footage: Royal Caribbean Group, Carnival, Getty Images
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How Royal Caribbean And Carnival Made A Comeback