How to Develop a Social Media Strategy: Step-by-Step Tutorial

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Gillian Perkins

Gillian Perkins

Күн бұрын

So you're not sure how to create a social media strategy? Every business needs a social media content strategy but how do you create one that works? Today, I want to share my step-by-step social media strategy!
🔹 Download the FREE Social Media Strategy Guide:
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Пікірлер: 113
@gillianzperkins
@gillianzperkins 2 жыл бұрын
Ready to create your own social media strategy? Download my FREE Social Media Strategy Guide ➡️ gillianperkins.com/social-media-strategy-guide/
@bestbigbros1102
@bestbigbros1102 Жыл бұрын
I’m really grateful for this no BS channel on how to start and run a business efficiently. I appreciate you Gillian
@michellepennington3993
@michellepennington3993 Жыл бұрын
This is really helpful information. I am just launching my business and let me tell you about being overwhelmed by social media. Also thank you for speaking at a normal rate that is understandable. So many people out there may have some great ideas, but when they don’t pause to take a breath I just skip their whole platform. 💚💚💚
@momto5kids
@momto5kids Жыл бұрын
I learned a lot from this video. I'm new to using social media for business purposes and wasn't sure where to go with everything. I know I can't be everywhere at one time, but your video definitely help me to learn how to create a schedule around my needs. Thank you again for this video 😎
@memes4242
@memes4242 Жыл бұрын
Thanks for the advice on focused social media strategy! I was feeling overwhelmed on planning all types of content, it was really helpful to know the best way for me is to focus on what I do right!
@Loki_Dokie
@Loki_Dokie 6 ай бұрын
This is what value looks like ❤ Thank you so much. I've been worrying about this since wanting to start outreaching, but the planning stage was what I wasn't learned on yet. 🎉
@vandanachandekaranand8448
@vandanachandekaranand8448 2 жыл бұрын
Thank you. This was so useful and I learned a lot.
@Mindsetwithmya
@Mindsetwithmya 9 ай бұрын
I love all of your content!! It is so so helpful. Thank you so much Gillian !!
@lifelight471
@lifelight471 2 жыл бұрын
Great video, thank you! First video of yours I have seen and am now a sub 🤟🏽
@usalinksystem5312
@usalinksystem5312 2 жыл бұрын
Good point! Without developing a solid and detailed strategy, you're just missing out on the potential of social media. Social media is a great way to promote your products and services. With a solid strategy in place, you can spend your recourses effectively and achieve greater results in growing your business.
@Madeliefschram
@Madeliefschram 2 ай бұрын
Such an amazing video! I wrote so many things down. I have a marketing degree, but seriously learned more from this video than from most of my classes. lol.
@GrowWithWill
@GrowWithWill Жыл бұрын
Great tips! I specifically like the one about actually looking at the numbers properly (like with an app or stat reader) and not just going by instinct or what you think isn't too popular anymore.
@investingforbeginnerscommunity
@investingforbeginnerscommunity 2 жыл бұрын
I love you content. I have been binge watching your channel for years. Thank you
@gillianzperkins
@gillianzperkins 2 жыл бұрын
Wow, thank you!
@uvebeauty
@uvebeauty Жыл бұрын
so informative, thank you!
@feltlikeitbydebs
@feltlikeitbydebs Жыл бұрын
Thank you. This info is just what l need. Love your channel.
@TalesFromtheThirdDegree
@TalesFromtheThirdDegree 2 жыл бұрын
Thank you for the helpful strategies! I’m going to commit to creating a content calendar-love your videos! 😁
@user-si8ky7ee9w
@user-si8ky7ee9w Жыл бұрын
Very helpful and informative. Straight forward an easy to follow along. Thank you.
@MissUnderstoodasAlways
@MissUnderstoodasAlways 2 жыл бұрын
Excited to watch thank you 😊
@gillianzperkins
@gillianzperkins 2 жыл бұрын
Hope you like it!
@sophiemabela1075
@sophiemabela1075 7 ай бұрын
Thank you for such a detailed presentation, Gillian. I love you too.
@fresitabonitta4
@fresitabonitta4 Жыл бұрын
This was so helpful! thank you so much!
@akilakarunathilake5552
@akilakarunathilake5552 9 ай бұрын
Thank you so much Gillian this was very helpful
@happycutebox
@happycutebox 2 жыл бұрын
Thanks so much for the tips.
@bernardmensah6763
@bernardmensah6763 2 жыл бұрын
I'm always happy to see your notifications popup on my phone, because it's time for growth. I like the very 1st step -right mindset. I'm take note of every step you lecturing on.thanks soo much
@gillianzperkins
@gillianzperkins 2 жыл бұрын
Thanks for sharing!!
@copetedavid
@copetedavid 2 жыл бұрын
Thank you!!
@MimyBongiorno
@MimyBongiorno Жыл бұрын
What a great video a lot of amazing information. Thank you! I just subscribed! ❤
@GianniCandido
@GianniCandido Ай бұрын
Excellent video. Thanks a lot for this it makes me think clearer. Also subscribed to you channel and newsletter. Cheers
@kumnegerdegu9162
@kumnegerdegu9162 Жыл бұрын
Gillian thank you so much!!! It is a very helpful video thank you
@ourjourneyonpicoisland-car552
@ourjourneyonpicoisland-car552 Жыл бұрын
Great video Gillian!
@oluebubeemeka2708
@oluebubeemeka2708 Жыл бұрын
This video was so helpful,thank you.
@zoliswan7390
@zoliswan7390 3 ай бұрын
Thank you, very informative and direct
@BetterMindJourney
@BetterMindJourney 10 ай бұрын
Really enjoyed this 👌
@danielolamideadeoke739
@danielolamideadeoke739 9 ай бұрын
Thank you, Gillian. 💯
@eugeniurotri9354
@eugeniurotri9354 6 ай бұрын
Thank you, Gillian! Million kudos for mentioning the Right Mindset in the first place!
@saacidhussein4655
@saacidhussein4655 2 жыл бұрын
Thank you for this invaluable insights.
@busekilinc1681
@busekilinc1681 Жыл бұрын
Thank youuu very much !!
@jasvertisingsolutions
@jasvertisingsolutions 2 ай бұрын
Great video, thank you! 👏
@sudhanshusambharya3096
@sudhanshusambharya3096 Ай бұрын
Great Content Gillian! I was going in circles trying to understand what all I need to put together to have a concise and actionable social media strategy, and your 10 steps process really help me find a direction! Thanks!😁
@wellnessmanifested2451
@wellnessmanifested2451 Жыл бұрын
Love this
@audreyfrench7129
@audreyfrench7129 Жыл бұрын
This was very helpful!
@ramibenali7474
@ramibenali7474 3 ай бұрын
Great course
@stellamarwaha
@stellamarwaha 4 ай бұрын
Thank you so much for the great ideas
@portiaowusu1706
@portiaowusu1706 2 жыл бұрын
Again Gillian delivering exceptional value for new and aspiring content creator!!
@AnggiSahamCantik
@AnggiSahamCantik 2 жыл бұрын
Gillian, when you mention you can pick any platform you like the most and not worrying about find which platform your ICA hang out I was like 👉 FINALLY someone has the same thought as I do 🤣
@thriveco
@thriveco 2 жыл бұрын
Exactly! Just create valuable meaningful content, and you will grow 🥳👍🏻
@loveiskind5792
@loveiskind5792 Жыл бұрын
You read my mind. Social media can drive one crazy, even if you're a social media content business like mine.
@unmiss-com
@unmiss-com 2 жыл бұрын
Very useful and interesting post! Thanks for sharing!
@gillianzperkins
@gillianzperkins 2 жыл бұрын
Glad you enjoyed it!
@kate635
@kate635 9 ай бұрын
Thank you so much! I did 4 pages of notes out of this video 😅 so informative ❤
@kevotldyaso5202
@kevotldyaso5202 4 ай бұрын
This was very helpful and right on time
@vanessarodrigues124
@vanessarodrigues124 Ай бұрын
Thank you for this video. I'm new and I hope to get good.
@GillianLarmond
@GillianLarmond Жыл бұрын
Thank you Gillian
@annashelander904
@annashelander904 Жыл бұрын
great job!
@violettgarrcia
@violettgarrcia 10 ай бұрын
Great stuff Gillian! Really resonated with the part about focusing on business goals. That's why I find tools like boost app social helpful - makes creating engaging content so much easier, especially with their AI writing tools.
@paolo.baldini
@paolo.baldini 10 ай бұрын
Right? That app's a life-saver for me. Keeps the creative juices flowing.
@diegomarcano7642
@diegomarcano7642 Ай бұрын
Great content! Thanks :D Keep it up .:D
@baanbarn108
@baanbarn108 Ай бұрын
thank for making a wonderful content
@elisalopez3907
@elisalopez3907 Жыл бұрын
Great!! Really really helpful, thanks!. Following you :) !!
@abdinasirhusseinmohamud4802
@abdinasirhusseinmohamud4802 Ай бұрын
thank you
@boozhoo-productions
@boozhoo-productions Жыл бұрын
Thanks Gillian. 😊 I'd like to learn more about growing traction on KZfaq. My idea I'd vague right now, but I'd like to start soon.
@aribachaudhary3361
@aribachaudhary3361 8 ай бұрын
It was really helpful👍
@melindamarkley5597
@melindamarkley5597 2 жыл бұрын
Thank you, Gillian, for the very helpful and practical tips! When testing out a new social media strategy, how much time should you give it before deciding it’s not producing the desired results and changing strategy/platforms?
@prisillashanna5364
@prisillashanna5364 Жыл бұрын
Thanks 🙏🏻
@SocialChamp
@SocialChamp Жыл бұрын
Informative! A good strategy will surely help your brand find the right customers in this growing space.
@rubenssza
@rubenssza 9 ай бұрын
Always high level stuff
@muskduh
@muskduh Жыл бұрын
thanks very much
@financemoneyonline2718
@financemoneyonline2718 Жыл бұрын
Great video
@blingdigital2700
@blingdigital2700 Жыл бұрын
Thanks you were amazing
@vipanchika5059
@vipanchika5059 Жыл бұрын
Thank you for everything what you giving to me
@wrapypolarizado
@wrapypolarizado Жыл бұрын
Keep up the good work, a big fun of yours here in Puerto Vallarta, Mexico.
@gillianzperkins
@gillianzperkins Жыл бұрын
Thank you! ❤️
@neampdeak
@neampdeak Жыл бұрын
Hello teacher for sharing point i will studied your lesson of make my channel improve in earn money
@MichaelWilliams-lo3ix
@MichaelWilliams-lo3ix 2 жыл бұрын
Brilliant
@americanbuilttolast
@americanbuilttolast 2 жыл бұрын
THANK YOU 🙋
@gillianzperkins
@gillianzperkins 2 жыл бұрын
You're welcome 😊
@TheRiseofSuperman
@TheRiseofSuperman 2 жыл бұрын
Thank you for this video Gillian. I need a social media strategy really bad. I’m a life insurance professional and I want to share my products and services with those they are suitable for. Have you ever worked with a life insurance agent?
@pancakeeatinginarow
@pancakeeatinginarow 2 жыл бұрын
Thanks mam
@nillahmuhidin9405
@nillahmuhidin9405 3 ай бұрын
1 year later found this masterpiece content has been a worthy watch, thank you so much.
@theroastedveggie
@theroastedveggie 2 ай бұрын
Amazing video! Do you have any suggestions on how to track impressions and other social media metrics? Perhaps any software that does that automatically? I feel that it is tedious to go through every posting and see how it did and it can change daily.
@minhajswati3901
@minhajswati3901 7 ай бұрын
Those most under rated video on SM strategy
@BehnamKaveh
@BehnamKaveh Жыл бұрын
Wow constant talking award definitely goes to this lady.
@abdulrahmanfarag9854
@abdulrahmanfarag9854 9 ай бұрын
great
@wadethomas1043
@wadethomas1043 Жыл бұрын
I'll have to grab headphones and check this one out another time. It's very quiet compared to other videos
@TiffanisOnlineCollection
@TiffanisOnlineCollection 2 жыл бұрын
Yep I don’t like IG since I don’t like taking photos so I never used it personally. Are my customers there? Probably but I don’t have the capacity to learn and maintain another platform right now so oh well.
@asyagard4188
@asyagard4188 Жыл бұрын
Your opinion about writing assistants?
@VincentMillet1
@VincentMillet1 4 ай бұрын
I'm planning to do Short vidéos, Reels, Tik Toks, the same 1mn format that goes everywhere on YT, IG, FB and Tik Tok... is that too much ?
@mavisgalbraith6514
@mavisgalbraith6514 Жыл бұрын
Hi! Which social media is best for business and marketing?
@blacklady3866
@blacklady3866 Жыл бұрын
You do not need text generator. Existing neural networks do not release optimal articles. Purchas SEO-ready articles that will be highly appreciated purpose-built at textscout right now
@winnersneeddiscipline4926
@winnersneeddiscipline4926 2 жыл бұрын
First person 💪😍
@gillianzperkins
@gillianzperkins 2 жыл бұрын
Hello 👋🏻🎉
@JLewTravels
@JLewTravels 2 жыл бұрын
Great video. I have been looking for a free scheduler for my travel Instagram/KZfaq account. Do you or does anyone have any recommendations?
@thriveco
@thriveco 2 жыл бұрын
Later is pretty good, I use that for my content 👍🏻
@SocialProject23
@SocialProject23 8 ай бұрын
+1@@thriveco
@cuthbertbaldwin2190
@cuthbertbaldwin2190 2 жыл бұрын
How often should I post non-self promotional content?
@SocialProject23
@SocialProject23 8 ай бұрын
I'd say 5-6 posts a month. Just an idea: create a value-packed reel or carousel and throw in the promotion at the end of it. It's given my clients the results.
@myfashiontoolbox
@myfashiontoolbox Жыл бұрын
Exactly how are you making any money when you give us viewers all the goods (info). Not that I mind of course but….
@SocialProject23
@SocialProject23 8 ай бұрын
When one creates shareable and value content, their reach grows eventually resulting brands noticing their work and offering brand deals.
@user-yc2eh9ki9u
@user-yc2eh9ki9u 2 жыл бұрын
It's sound complicate so we need a marketing professional
@CTI-Studios
@CTI-Studios Жыл бұрын
We don't use social media
@thefreedomlifestyle14
@thefreedomlifestyle14 2 жыл бұрын
Hi Gillian, is your Instagram hacked? I get messages from your account about crypto, despite replying that I'm not interested by the topic. Ive only answered thinking it was you I was talking to. :)
@gillianzperkins
@gillianzperkins 2 жыл бұрын
Hi there, this is an imposter account that my team is working to get removed from Instagram . If you could help us out by reporting the account that messaged you, I would greatly appreciate it. ❤️
@thefreedomlifestyle14
@thefreedomlifestyle14 2 жыл бұрын
@@gillianzperkins done!
@kaitomdoo8864
@kaitomdoo8864 Жыл бұрын
Why no sub
@avaliveradio
@avaliveradio 2 жыл бұрын
I’m curious where exactly is anyone getting reach on social media anymore? I see a little bit on Facebook and Instagram but it’s not at all like it was before. So I focus on writing platforms for SEo traffic And KZfaq only things bringing in lots of traffic in my experience
@kwolfs153
@kwolfs153 Жыл бұрын
@rafaelbuchli1354
@rafaelbuchli1354 8 ай бұрын
Great video Gillian. I like the positive energy, structure and super helpful content.
@gillianzperkins
@gillianzperkins 8 ай бұрын
Thanks so much!
@susanward9831
@susanward9831 Жыл бұрын
How often should I post non-self promotional content?
@SocialProject23
@SocialProject23 8 ай бұрын
I'd say 5-6 posts a month. Just an idea: create a value-packed reel or carousel and throw in the promotion at the end of it. It's given my clients the results.
Plan out your content for the rest of the year.
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