If I Start My Online Small Business in 2024, Here's What I'd Do | 5 things I wish I knew

If I Start My Online Small Business in 2024, Here's What I'd Do | 5 things I wish I knew | Ecommerce

Рет қаралды 763,278

Күн бұрын

♡ WE'RE OPEN! Shop Overthinker Apparel here: [[overthinkerapparel.com/]
♡ Save up to $1600 with FREE discounts on Canva Pro, Mailchimp, Vistaprint, .Store Domains here: go.store/oa
〰️
Starting an online business/ecommerce from home? Oh boy, there's a lot to unpack. From navigating platforms like Shopify and Etsy, to keeping those finances in check, I've learned so many little lessons along the way. Looking back, there's so much I wish I knew from the get-go. So, let's have a heart-to-heart on the ups, downs, and in-betweens of starting up. Got your own stories or thoughts? Share them in the comments. Let's learn from each other!
Love,
Kayla
〰️
Stay in the loop! Check out my other socials:
Overthinker Apparel official shop: overthinkerapparel.com/
Instagram: / overthinker_apparel
TikTok: / overthinker_apparel
Business Inquiries: [sponsorship@overthinkerapparel.com](mailto:sponsorship@overthinkerapparel.com)
*ATTN: Our only social media accounts are listed above. All other accounts are fake and from scammers.
〰️
Supplies that make my small biz life easier:
♡ Upgrade your workspace with FlexiSpot adjustable desks:
US site: bit.ly/3KnUbtT
Canada site: amzn.to/40BgD7Q
♡ Amazon Storefront: www.amazon.com/shop/overthink...
〰️
Music: epidemic sound
〰️
FTC- Thank you .Store Domains for sponsoring a portion of this video! Some links are affiliate, meaning I receive a little commission if you decide to buy through them. Thanks for your support!
0:00 - 0:46 About us.
0:47 - 3:53 If you confuse, you lose.
3:54 - 5:27 Be money smart.
5:28 - 7:24 Know your pros and cons.
7:25 - 9:11 Don’t get caught unprepared!
9:12 - 10:55 Dream big and be delusional!
〰️
♡♡♡ Be Brave, Be Imperfect, Be You
Overthinker Apparel, founded by Kayla, emerged from the desire to help people feel a little better about their imperfections while coming to terms with my own. What began in a humble apartment has now blossomed into a brand that spreads comfort and joy to thousands of customers.
Our unique creations, ranging from embroidered sweatshirts to decor, are designed to provide you with a sense of belonging. They're tangible reminders that it's okay to be authentically you, it's okay to stumble, and it's okay to grow at your own pace.
When you choose Overthinker Apparel, you become part of our community that learns and grows together. Connect with us on Instagram or KZfaq (@overthinker_apparel). We're thrilled to be a part of your story!
♡ Check out our shop here: [overthinkerapparel.com/]

Пікірлер: 365

@KwockKL 7 ай бұрын

Thank you for the inspiration. I just left my high paying job due to bad management and now I'm struggling to pay my next bills for my family. After watching some of your videos, I am inspired to push forward and started my own business making apparel called Knotjustordinary. I'm scared as I literally have almost nothing left in the bank, but I'll push forward with big dreams. Thank you for the reminder!

@overthinker_apparel 7 ай бұрын

You got this!! Sending you lots of love and good energy 💪

@ManifestMeanings1 7 ай бұрын

You can do it! Faith, have faith!

@cij1916 7 ай бұрын

Scary. I'm in the same boat, i have a lot of income to replace

@Queenieb03 7 ай бұрын

@@cij1916don’t do it.

@Queenieb03 7 ай бұрын

@@overthinker_apparelit’s very irresponsible to push business advice when you aren’t licensed or in a business field. To encourage people to start a business during an inflation is so reckless. But anything for views, right?

@kimjsplace 5 ай бұрын

As an older woman, it’s very heartwarming to see younger women pursue their dreams. You’ve inspired me ❤

@itmikael9371 5 ай бұрын

your channel and business is so inspiring, I appreciate how transparent and authentic your channel, business, and advice is. This is a lot of the great principles I also hear from entrepreneurial videos, and its really making me want to take the next steps, thank you.

@IhuomaAnowo-rf7cq 6 ай бұрын

This is so inspirational! I've been following your journey and I remember when you were very down and discouraged. To see you now giving out advice is so inspirational. cheers to you !!!!!:)

@mikapyt23 7 ай бұрын

Just as others have said, you are truly an inspiration and I admire your determination and creation to pursue your online store, business, and presence. I’m definitely gleaning from you as I continue my online store and business journey. I will be sure to credit you publicly for inspiration as you sincerely deserve it. 😊

@Agentxile 7 ай бұрын

Thank you for taking the time to grow through everything, especially the accounting.

@IHeArTrOcK20 7 ай бұрын

You are so inspiring and such a hard worker. I am expecting my first child in a few months and I’m so motivated to start my business because I don’t want my kid to think sitting in an office for 10 hours everyday is normal. I want her to see there are other ways of making money and taking control of your time. Thank you for all the info! I will be buying from your store this Christmas :)

@overthinker_apparel 7 ай бұрын

🥹💖💖congrats!!! You got this!!

@CustomClothingManufacturer2341 7 ай бұрын

If you facing difficulties that what design you need to made. just tell me your imagination i will make a design for you and then Manufactured it according to your requirements

@yashbardhan6694 4 ай бұрын

Do you make the plain sweatshirt yourself or buy it from someone else?@@overthinker_apparel

@DebDabcD67 4 ай бұрын

You are absoultley correct and keep that great mindset. This is your time to work on your business while your not working a job. God put us on earth to work our gifts and talents, hot a 9 to 5. The late Dr Miles Munroe said, they can fire you and lay you off your job, but they cant fire you or lay you off your gifts. He gave them to you not man.

@DebDabcD67 2 ай бұрын

Congratulations! When Covid hit, a lot of business was born. Remember every delay is in our favor. Also, remember, if we lose a job, get laid off a job, or if we are at a stand still, this is the time to hear from God, we have to be able to listen. As long as we got a stove, we will never be broke. There is a business in all of us, we just have to tap in. Last, whatever you're passionate about, and it's on your mind daily, that's your gift. ❤️

@Sonyasha 5 ай бұрын

I like your vibe. What you say is real, it is scary, it is hard. but work through it and make many goals.

@DebDabcD67 4 ай бұрын

Thank you over thinker. All things are possible, if we believe. You will never know the outcome until you actually start.

@blueberrypancakes7330 7 ай бұрын

This video was inspiring and I am glad you didn’t give up. Also that your sister had your back. Best sister award. Also love your advice and studio vlogs.

@overthinker_apparel 7 ай бұрын

Thank youuu🥹💖and yesss! She’s the best!

@gabbie13 3 ай бұрын

You put so much time and effort into packaging. Thank you for this video! So helpful!

@numa.k 2 ай бұрын

This video is gold ✨✨!!! You shared so much + more. Thanks you for your willingness to share so much with us ❤.

@tab_ta 5 ай бұрын

1st video, and I love how you listen to others and share the insides in your video

@jessieyoungmusic 6 күн бұрын

This was the BEST video to watch as a small business owner (jewellery) who is just getting started. Thank you! Love to connect with you guys sometime along the way. Well done :)

@MSTRIMAKHATUN-mk7fc 3 ай бұрын

I am currently enjoying Overthinker Apparel KZfaq channel. Love it so much!

@shespeaksthruspirit 6 ай бұрын

This video was so informative without information overload. Thank you. I wish you nothing but abundance and growth!!!!

@Curry_Curly 3 ай бұрын

Last year i got lay off and struggle to find new job since. Currently i just started my own crochet business. Your video give me motivation to work hard to achieve my dream❤

@giamckinnis2576 2 ай бұрын

This was so real and raw! Thank you for saying all of this, you had my attention!

@waifu4real852 2 ай бұрын

Amazing! I debated on selling candles for a while, and I finally ordered some molds, colors and packaging for a really small startup. I had my doubts about shopify, but since this video opened my eyes, I think i'll pull the trigger on it later on😍

@amyprofitspecialist 7 ай бұрын

Starting an online business is all about chasing dreams and seizing opportunities. For me, it's about finding fulfillment and making a meaningful impact. Your journey with Overthinker Apparel is inspiring, and I appreciate the transparency in sharing your ups and downs. Looking forward to more insights!

@iffath-aratasneemlaskar8528 4 ай бұрын

Nice Video.. If you need beautiful website design for your online business, search in google "gemofweb". Thank you!

@hshear 23 күн бұрын

This was so very helpful. I love your stuff too so you may be seeing some orders coming your way. Love it so much.

@keyshield5777 6 ай бұрын

So happy for you and your product makes me happy just by looking at them!!!

@crystlbn1983 5 ай бұрын

I am starting an online business because I want to show my kids that you can achieve anything you set your mind to. My 5-to-10-year vision is to have consistency, so I am able to leave my 9 to 5. This was so inspiring and was exactly what I needed. Thank you for this and was a sign that I am on the right track.. :)

@iffath-aratasneemlaskar8528 4 ай бұрын

Amazing content.. If you need beautiful website design for your online business, search in google "gemofweb". Thank you!

@nana8135 3 ай бұрын

❤❤❤❤ U GOT THIS

@Febzpassion 7 ай бұрын

I love watching your videos a lot. You're such an inspiration.

@anneira9706 4 ай бұрын

I have been wanting to start making an online story to sell my crafts but I never knew where to start. This was helpful with where to go and what to start with. Thank you.

@h.t.8812 14 күн бұрын

omg I spent a couple years with a startup and the goal of not being broke, I'm still trying :') glad you were able to make it!

@meyahgarrett8983 5 ай бұрын

You got a new supporter!! ❤️🔥 you’re awesome!

@charlenewilson2987 13 күн бұрын

Thank you Kayla you have inspired me to start and I thank God for you.

@jenjam021327 2 ай бұрын

Love! ❤ thank you so much for all this info and inspiration!

@marinachepisheva5428 5 ай бұрын

Thank you for the inspiration! My dream is to have my own clothing shop with my friends! You're giving me hope❤

@user-eg9st8nq1h 3 ай бұрын

Truly inspiring. I'm middle-aged and an empty nester mom. I want to enjoy my old age by creating and making batik clothing etc. and I love being an entrepreneur. So I'm selling online and in person/shop and in addition, it feels good to have extra income.

@neontate413 2 ай бұрын

how does selling online compare to having a physical shop?

@shutupandkissme8608 7 ай бұрын

Nice vid! Good luck on your business and I wish you more success! ❤️

@overthinker_apparel 7 ай бұрын

Thank you so much!!🫶

@rachell9410 7 ай бұрын

Love your video. Thank you for sharing. Your products are super cute too!! 🥰🥰

@SmrtSocial 7 ай бұрын

Nice video! There are companies (like ours) that can make the process of marketing your online business SO easy!

@rosellblanes8281 7 ай бұрын

I love your videos especially your voiceover☺️

@unknown-yj7cb 2 ай бұрын

Thank you so much for sharing this special business for Me. Its really a big help😊

@rejoicehaule5568 7 ай бұрын

Love loooove your videos! Where do you order your stickers for the jars? They look so pretty!

@KKEmbroideryDesigns 7 ай бұрын

This is inspiring. Thank you!

@user-zm5xo9xt3q 7 ай бұрын

Well-thought out video! Thank you and really appreciate your hard work.

@overthinker_apparel 7 ай бұрын

Glad you liked it!💖

@Alisha_Hendrix 3 ай бұрын

Thank You! - So Informative/Aspirational!!

@shivdeep2983 7 ай бұрын

Thank you so much for this video! You inspires me a lot. Keep it up :)

@overthinker_apparel 7 ай бұрын

I'm so glad!🫶

@pattysdiary9798 2 ай бұрын

Love it the designs is beautiful as well as the packaging

@brittney5800 10 күн бұрын

You have such a soothing voice

@blazedgolden 5 ай бұрын

You are amazing! Sharing this with us is so 🔥

@jeannettesalazar6442 7 ай бұрын

You’re an inspiration. Congratulation

@mim_ayesha 7 ай бұрын

Thank you for giving information ❤

@AlekkzByDzyn 7 ай бұрын

I started on Etsy because I didn't have a following on social media and I knew that starting on a platform like Shopify would mean 100% I have to drive traffic and I would just eat up monthly costs unfortunately (I did try out shopify briefly too). So I also read the story branding book as well as many other entrepreneur books, I know my WHY and goals but the struggle I'm having is coming up with product ideas. I feel like we are surrounded by so many people with great ideas and I'm feeling stuck. Like I know the message I want to share with the world, I know I can be creative but I just don't really know how to "start" on the creative side. I already know how to run a business, I actually have plenty of product supplies I've tested in the past (making hoodies with vinyl, sublimation, totes, currently making stickers but even that is spotty). I think my biggest overall struggle is trying to build an audience/following on social media. Any advice?

@NoirEtBlanc86 7 ай бұрын

You’re not alone in your struggles on these things. I feel late to the game and don’t know if it’s possible or worth it. Good luck in endeavors.

@overthinker_apparel 7 ай бұрын

I feel you. The beginning is always the hardest. I’d suggest to focus on the process. Not achieving that goal right away. Keep showing up online for your audience. Good things happen when you believe in yourself and never give up. Good luck!💖

@49lucky 7 ай бұрын

What branding book???

@inmortal131 7 ай бұрын

I see some people don’t have social media buy advertising in social media.

@mtnk096 5 ай бұрын

I thought I'm the only one who felt this way... That's also why I stop browsing social media except for youtube... I see so many success stories and amazing photos of different kinds that it makes you overwhelmed...

@boxhero_official 2 ай бұрын

Cute video! We love and support all small businesses and freelancers!

@melaclosets 7 ай бұрын

Well done 🎉🎉🎉 love from London

@ajshacannon7235 5 ай бұрын

Great story! Thanks for sharing

@TouchedByDiversity_ 7 ай бұрын

Love this video very inspirational

@chhavianand 3 ай бұрын

You always provide great insights in your BTS.. and oh BTW... I don't struggle with that last part.. because people always call mw delusional when I even give a hint of what I'm planning to do.. but I love it 😌

@CatieKatieCo 6 ай бұрын

Awesome video!!! thanks for the tips! ❤

@anachorafire1453 7 ай бұрын

I've learned a lot in the short amount of time in this video thank you

@Businedu 5 ай бұрын

You never miss 🔥

@wannetasingh6969 7 ай бұрын

so inspired thank you for your awesomeness

@takitakijimenez 7 ай бұрын

Your videos keep me going. Although i havent literally started yet the business but I am now collecting possible inventory. Quality checking first, i dont want to provide any mediocre products in the first place. I hope i can start my concept marketing on how to (hopefully) get my videos reach the right audiences. Please upload more videos. 😢

@overthinker_apparel 7 ай бұрын

Don’t overthink it! Keep experimenting and you got this💪

@jasledesma9159 16 күн бұрын

i want to be a reseller how to avail your product?

@reiyasart 5 ай бұрын

The reason I want to start a business is cause I want my creativity to flourish, I also feel as if I haven’t gotten to use my creativity lately and forgotten my abilities. I also really want to own a business cause I think it would be a really great learning from my mistakes because of the many ups and downs. And how to make decisions which is something I struggle with daily cause I’m always worried I’m making the wrong decisions. That’s all!.

@janatnalwoga 6 ай бұрын

Nice advice❤ Excellent skills ❤

@knowtice_b2b 4 ай бұрын

This is so so helpfu!😭

@mzamilbr 7 ай бұрын

I really enjoyed this video, and your voice gave me goosebumps in a good way. Also, are you not worried that if something happens to you, it will affect your business, too? Keep up the good work - this channel is so underrated. It needs more sub.

@overthinker_apparel 7 ай бұрын

Tysm for watching! I try to focus on what I can control 💖

@M-10653 7 ай бұрын

Continue and we will all support you for sure. The website is correct, it is very important that it has a com at the end, and we always need marketing in order for the sale to continue.❤

@overthinker_apparel 7 ай бұрын

.Store is top tier 🤌

@M-10653 7 ай бұрын

@@jiggyclaud me?

@M-10653 7 ай бұрын

@@jiggyclaud yes i have

@fallonelane4323 7 ай бұрын

Thank you for this video. It’s extremely helpful.

@overthinker_apparel 7 ай бұрын

I'm so glad!🥰

@mb6913 3 күн бұрын

Kudos also goes to the artist who makes your designs. Theyre all pretty and cute, that makes your items saleable. Others who have the same business as your dont quite make it because of the designs.

@newbie3135 2 ай бұрын

Thanks for sharing this 🙏🏼

@aishasurahio2663 Ай бұрын

YOU CAN NEVER BE PERFECT NEVER

@lavenderbookco 6 ай бұрын

Thank you for sharing so much information! I am launching my company and self publishing so I’m trying to be as smart as possible with all my choices.

@MerchonHargrave 5 ай бұрын

Hi Cat! Congrats on launching! I run mastermind groups for women entrepreneurs and would love to support you in whatever you need.

@iffath-aratasneemlaskar8528 4 ай бұрын

Amazing content.. If you need beautiful website design for your online business, search in google "gemofweb". Thank you!

@ChantelleArts 7 ай бұрын

I love all those glass cup designs! they all look so pretty and pastel ❤❤

@overthinker_apparel 7 ай бұрын

Thanks so much 😊

@kalilartisan 7 ай бұрын

PWRful..., every question I had was answered from 5:28-10:37. This will be my 2nd attempt at an exodus with very little to work with. However, with help like this, I feel more confident, empowered, clearly informed and determined. Thank you.

@overthinker_apparel 7 ай бұрын

Glad it helped!

@AJmuslimah 5 ай бұрын

Great advice. Thanks ❤

@jajachavez9782 7 ай бұрын

Hi planning to have one too but don’t know where to start. Where do you get your cute design ideas for prints? Do you make it on your own? Hope to get tips from you.🙏

@roamiblu1833 6 ай бұрын

You gave me a lot to think about. 5 - 10 years... Yes. Yes... I'm thinking.

@shellynocus2617 7 ай бұрын

What kind of sticker do you use in your cup ?? Thank you 🤍

@a-lynn3404 Ай бұрын

Hi!!! I love your videos and they are a great inspiration. I’m starting my own T-shirt/baby/hoodie business and you’ve provided great info. I do have a question…can you tell us where you were able to purchase your wooden rack that you keep your products on?? This looks so much better than what I have and can’t find anything I truly like until yours. WOW ❤ Look forward to hearing from you. Thank you 🙏🏼

@Karen_Obim 7 ай бұрын

competition is tough though. Why would people buy my stuff, that is my main question when I create a product. And few people actually appreciate hand crafted goods, artisans, etc. They tend to think I charge high price. they would rather buy from mass produced stores

@overthinker_apparel 7 ай бұрын

Some people will always find something to complain about. If you charge too low, they might say the quality must be poor. If you charge a fair amount for your handmade items, some will still complain about your prices. While you’d think people would appreciate more affordable alternatives, like machine-embroidered garments, there will be those who complain about it not being 100% handmade. The key is to find your target audience; you can’t make everyone happy. Good luck🫶🫶

@RubyDehad 7 ай бұрын

Same,before starting i always thinking is someone out there willing to pay this much ? Because is handmade Handmade is always expensive,till now i still not run my business yet because of this word expensive always stuck in my mind.

@jessiecaguyo4161 2 ай бұрын

Thanks for the inspiration. Please I'm interested about the glass jar

@bluemacaroons 7 ай бұрын

this is teaching me more business than my business teachers 😂 actually really helpful though, thank you!

@overthinker_apparel 7 ай бұрын

🤣🤣 You’re very welcome!

@briannavaldovinos3107 5 ай бұрын

Oh my goodnesss for realzzz

@ginab.4605 6 ай бұрын

I just started my jewelry business. I am in the beginning stages and still getting in my supplies. I won’t be ready to go until later this month into December. I need patience lol. I want everything to be up and going now but I know it’s not realistic. Thanks for the tips👍🏽

@iffath-aratasneemlaskar8528 4 ай бұрын

Nice content.. If you need beautiful website design for your online business, search in google "gemofweb". Thank you!

@ShannonEBartlett 5 ай бұрын

I saw your video awhile ago when you seemed to be at a low point. I'm so happy for you now that you kept going and things are looking great!!

@TLBxFinds 2 ай бұрын

Such cute designs!

@ofufeh 7 ай бұрын

The way I just ran and got my domain 😅 thanks for the advice 🖤

@overthinker_apparel 7 ай бұрын

Glad it helped!🫶

@jacintakarmila5774 2 ай бұрын

Great job ❤

@ehyc5599 5 ай бұрын

Thank you for your video. Very detailed explanation and inspiring. I have a question, where did you get the huge red twine and stand from? I need to get one. Thanks again.

@SmolCloud 3 ай бұрын

would love it if u guys had more planet friendly packaging 🥺

@user-nr8ky9ze6u 4 ай бұрын

Im 19 years old now and i still need my parents money to buy anything and i feel like im burdening them. Everyday im having a delusional where i use to think how to get a money and how to start a business, and it comes with many kinds of business which is opening a cafe, selling an apparell and many more, but the problem is i dont even have any money to start all of these things, everytime i got money, i use to spend it on my school work😔 but then i found ur vid and watched it, I feel inspired to move forward and find another way to collect money and start the things that I'm delusional of.

@janiyahjoseph6058 2 ай бұрын

Your videos are so inspiring, do you need inventory before pre-launching ?

@phyllisgraves669 3 ай бұрын

Very good advice for starting a business

@goshthisispaintful 7 ай бұрын

Power!!!

@jhanemirco10 5 ай бұрын

nice one looking forward for more got inspired

@LightersWorld 7 ай бұрын

Nice❤ I just love the way ur store is creative.. blessings n love n thank you 😊 #savesoil

@overthinker_apparel 7 ай бұрын

Thank you! 😊

@abrar2031 7 ай бұрын

لقد أحببت هذا الفيديو 💗

@acohsinatoybalinsayo47 7 ай бұрын

nice. thank you so much for this video.. Im from Phillipines .

@Sobeiters 7 ай бұрын

Where did u get the hoodies from? thank you.

@49lucky 7 ай бұрын

I just bought that book and I love watching your videos I learn so much and I'M 74 so you can still keep learning. I have a luxery baby clothes start up business and always watch and learn from you.

@mythriftedhomeandgarden830 24 күн бұрын

" Dream so big that people call you delusional". Love it!

@mahnoor12457 7 ай бұрын

I don't want to start buissness immediately but i dont know I love your videos❤❤❤ please start uploading more

@overthinker_apparel 7 ай бұрын

Tysm for watching! It means a lot! But I’ll have to focus more on my online store this holiday season. 💪

@maribelpulido22 7 ай бұрын

May I ask if what sticker material that you use for the glasses?

@deepalidreamz 2 ай бұрын

This is incredible and inspiring. May I ask from where to buy cheap packing boxes.

@coachstevepcvc 5 ай бұрын

Hi, as everyone else has said you are so inspiring. I would like to start as well and I am curious which company you use to get your DTF printed.

@flowersfam3462 7 ай бұрын

One day I will be starting my Tote bag business. For now I'm making them and selling them locally at different venues. Just to add a little more helpful information----- obtaining trademark protection, copyright protection or patent protection is important. It's important to protect your original ideas/designs/products, etc. For example, a trademark protects your right to use a design that identifies your business's goods and services and name. Not many people cover this topic in starting a business. It is very important to do your research thoroughly before creating a business. From creating a business plan that includes budgeting the cost of start-up and the cost of the supplies you will be using for your business and marketing costs, to creating a website, to tax information and forms and fees, to what type of business you are starting such as an LLC, to filing paperwork for your business name to make sure no one has that name already, etc.

@iffath-aratasneemlaskar8528 4 ай бұрын

Inspirational!! If you need beautiful website design for your online business, search in google "gemofweb". Thank you!