Dealerships can’t sell $50K trucks for $100K

30K for a vehicle was insane. 100K is some other dimension. Especially considering most these vehicles won't last more than ten years.

Every one of those trucks are priced twice what they're worth.

$100K for a farming truck that will be driven in a congested city. The OEM's have lost touch with the real world.

Prices have gone up but quality has not. I can't justify spending six figures on a poorly engineered and built vehicle by a manufacturer who won't even offer a better warranty.

These mofos have lost their freakin mind

They will not drop prices ever. They will hold for the government bailout.

That's what happens when you price out 80% of the car driving public. Lot Rot.

The age of super expensive, oversized trucks with tiny beds is over! 😅😅😅

$100K for a truck? For a Corvette I would understand. But a truck??? Unbelievable…

It’s cheaper to have everything delivered than owning a truck

Stealerships are crazy 🤪 and what's crazier are the people who pay $120k for something that you can get an RV for

I'm driving my beaters until I'm dead. I will NOT play into this stupid game.

Oh well, Im just done. I wouldnt pay one penny over 50k for an F150. Thats why I own one thats 20 years old. Its nice and its paid for.

50k truck reduced to 38k but worth 30k. They'll learn.

118,000 for a diesel on ford lot makes me think I'll never own another truck.

Forty grand, and I have to roll down the windows manually. No thanks. 😂

Keep raising those prices, they won't sell any better than they're doing now.

If you get your vehicle repossessed then you're eyes are bigger than your pockets

Going shopping drunk yields a new Ford in the garage the next morning. Now that’s the pure definition of a hangover that will never go away.

put 120K towards your mortgage repayment is gonna save you ton of interest... use your brain, not your ass....

The only people buying these six figure trucks are business owners that can write off the price on their taxes or those with more money than common sense.

It's not just the sticker price, it's the cost of insurance for a hundred grand vehicle.

jeep, dodge, ford, toyota, gmc all trying to be luxury vehicles. 105 grand for a POS Ford truck, these people lost their minds.

I paid $124700.00 for my house. Think about that for a second.

I'm 100% willing to wait another yr even though my car is paid off just to let the car companies buuuuurrrnnnnn... I feel s bad for Canadians. How do you guys even survive right now.. 😢

I remember when 100k was used super car territory for rich people. I work in banking and we are seeing TONS of delinquent loans and repossessions. Not a day goes by that I have people coming in that are 1....2....3+ months behind in payments. On top of that we are seeing super high interest rates that are on top of inflated prices. Dealers still think they have gold on their lots. Unfortunately they have a depreciating asset that will NEVER be paid off.

They have lost there fomoco minds

Two years into a recession and dealers can’t sell $100,000 trucks to people that can’t afford $75,000 modular homes. 🤔 Truly shocking 😂

Bad times are a coming, thats for sure. +100K Trucks! Dream on.

They dealership can keep there vehicles will not pay there high prices. Am willing to keep my vehicles and fix them as needed.

Kind of wild how my house is worth 290k and these trucks are 100+ lol. Those car prices are juiced to high heaven.

Time to change our lifestyles. Working for the car companies year after year is stoopid!

Get rid of CAFE standards and all non-safety related regulations and watch prices fall. Better yet sign free trade agreements and let increased competition lower prices by half.

Food prices will rise much more by the end of 24 if you can find food to buy.

How do Canadians afford these prices lol?! Unless the average Canadian is pulling in $150k+ a year, car manufacturers are in for a really, really bad situation.

Buying a $5/10k truck and keeping it on the road has afforded me much financial freedom. It’s one thing if you can truly afford it, most cannot. I choose more maintenance/repair and less efficiency over the shiny and new and I’m quite happy not to concern myself over the auto market.

They can keep their chunks of cheap tin and garbage parts called trucks and take a freaking hike

My truck is paid for long ago. Would like another but not at 50K+. I will wait; and while I wait I have to admit I LOVE watching the dealerships struggle!! I hope they are in real pain.....lot's full, lot rot, layoff everyone, merge, sell the dealership's etc. Good stuff!!

Those expensive luxury monster trucks are not work trucks or blue collar trucks. Those trucks are for wealthy men with little pee pee's.

There's rams around me that's been on the lot since October

It doesn't help that the Feds put a luxury tax on light and passenger vehicles over $100k. It really pisses me off. Taxing blue collar workers that need a diesel 2500 with a luxury tax. Total B.S. It must be to stop Grandmothers from taking their duallies to church.

I think most vehicles are junk today. All they are is plastic, rubber, and some aluminum thrown in for good measure. I just picked up a new 2023 Jeep Wrangler Willys. The thing is surrounded by plastic and rubber.

45k and up is too much for a dam truck

Who is gonna buy a truck thats already been discontinued after one year!

I bought a new 1972 Chevrolet C20 pickup, 292 6 cyl. 3 speed manual trans with power brakes, heavy duty radiatior and AM radio for $2,917.42

If I get real lucky and hit the lottery I might be able to buy one of these trucks! That's what it's come to in the truck market.

I had to get a bigger truck about six months ago. Ended up with a 2020 ram 3500 with 48k miles on it for 60k$. Tradesman trim package. Still feel like I got screwed on the price. But there was no way I was going for a new one. First home I bought 8 years ago I paid 117k for. No way am I paying that for a damn truck

Give me a $20k small truck. I don't need to tow a tank.

good to see these dealers not selling these way overpriced trucks. they are not worth what they are asking for.

Thank you this video!!!!!!! I got my Dodge Ram big horn with 4.7 L in 2007 for 25000 dollars out the door!!!!Still running strong!!!!Love that truck!

Over 100k for a half ton is insane. I thought when they were charging 70k for a half ton they were out of their minds

in the early 1900's only the rich could afford a car...when the model T was introduced in 1908, the middle class finally could get into the 'game' ...we are now going into reverse and heading back to the origin of motoring...the car manufacturers produce and push the expensive high end trim models because that's what the rich/(well to do), who are the ones that can actually afford cars, want...there is no sense making stripped down cars for the masses who no longer can afford any car....even what would be considered a basic car, now sells for 35, 40 ,45K...out of reach for many.

People are crazy.

You have to ask , "why trucks aren't selling"? Just look at the MSRP and then the BS add on and fees they try and charge, especially here in Florida!!!

Good explain of the situation !

I drive a 20 year old f150 with ripped upholstery, faded yellow headlight covers and a dented door. PAID IN FULL baby!

I'm 57 and will never buy a new car again. my newest is a 21 mazda3 and oldest is a 2009 ford f150 platinum. the ford only has 130 miles and my latest purchase was a Toyota sienna 2015 xle with less than 100,000 miles 17,000 bucks. all will outlive me.

It's crazy how vehicle essentric we are but at the same time we can't afford new vehicles because they are way overpriced.

Crazy price😮, it's half of home prices in some states. Now it's time to go back horse carriage and bicycles, and walking.

We test drove a 2022 (this was brand new, 0 miles, back in 2022) jeep compass 4 banger; my wifes words to the saleman, while she was test drivin it: "for 20k, this is a peice of shit! Feels like its going to fall apart, in my HANDS!" yes, they WERE 20k. And not worth even THAT😅. this is SW Missouri. We drove away in a USED 2016 Acura MDX, off their lot, for that 20k. Best purchase, EVER. still driving it!!

The word is from snow belt states that the RAMS starting rusting in 3 years !

$100000 decal, definitely worth it

New car prices will NEVER go down. They have gave their employes huge raises. Just like the late 70's.

Beautiful on the outside. A mechanical and electronics nightmare underneath.

Even at $50k, it is too expensive.

Just a few years ago a base truck was around 20k ... not 50k.

My 2015 f150 xlt stickered for $46k and i bought it as a leftover in 2016 for $36k, brand new. My same truck trim level, engine, everything now stickers for $66k. That price increase is just insane. That's a $20,000 sticker increase in 8 years. Thats a roughly 44% increase. Insane

Own a 2017 ram with 74000 miles. I have the title in my firesafe and have zero interest in taking on a 65k new truck loan. Ill just drive my 5.7 410 HP paid off truck until the wheels fall off or truck prices come down to earth

If it cost as much as a house, there should be a bedroom, bathroom, and a kitchen inside.

Not to mention the Huge insurance Increase blows your mind. What a luxury world we live in. If you're gonna have. Those Buyers dried up out there.🤫

The manufacturers lobbied for all the regulations they blame the high prices on. It prevents a new car company from making affordable vehicles. I have purchasing power and can buy today.. the big three as well as the foreign vehicle makers can’t produce a vehicle worth buying.

In 2015 an F-150 Lariat was $50-$60k new. 10 years later they’re nearly double? Thanks Biden.

I am starting to sound like an old man, but I am only 48. I bought a 1200 foot square house in a nice neighborhood in 1999. It was $72k and was a nice home. This past weekend I was looking at small pickups for $80k. The world has went crazy

I bought my first brand new car in 1983, Honda Civic, paid $5,850 (US) . Sale tax on one of these trucks today would cost me more than my no air, stick shift, window crank 1.3 four cylinder 2 door hatchback.

Remember MSRP is used to charge you higher tabs and insurance, doesn't matter what sale price you get from the dealer.

The only way to bring price down as it used to be is NOT buying.

Pro Detailer / shop owner here. Ive seen brand new off the delivery truck $100k+ Denalis with metal showing through the paint, solvent pop, dash materials crumbling apart and accent pieces with clear coat issues. Not only are these trucks ridiculously overpriced, the quality control is nearly non existent. Its not just GM, its all the american companies.

FYI, the FWA (Fort Wayne Assembly) Silverado truck plant in Indiana is on the verge of going from a three shift five day operation to two shifts, reason is high inventory. This could impact about 1,500 UAW members. I'm skilled trades hoping that I'm not affected.

I don't get it. They took $20K trucks, hiked them to $50K, now they're giving $3K rebates and no one wants them? Weird.....

The problem is that even if they do come to their senses, current regulations won't allow them to make cheap, basic trucks.

They can KEEP THEM!!

Raising prices because of supply chain or supply and demand, by definition, is pure GREED.

Lets not all forget about all the government required emissions and other stuff that costs the consumers thousands of dollars. A touchy subject is the emissions on diesel engines. All those emissions probably add $10k to $15k easily to the sticker price. Not only are the manufactures driving those prices up but the government is giving them a hand. When a manufacture has to develop a new motor to meet current emissions standards, that expense is passed on to the consumer as well. Our safety standards are nice but those standards add cost to American vehicles compared to overseas vehicles that do not have those standards. I look at the mark-ups as a collaboration between the manufacturer and the government.

I remember back in the 70's a regular cab 2wd truck was around $5,000 tops.

Spending 125K on a massively depreciating asset is ridiculous.

Absolutely insane

I would rather have a truck with the 6.2 litre V8

I have a 2015 Nissan Xterra Pro-4X. Perfect size. Shift on the fly 4WD. 4 liter V6. Now has 110,000 miles and has never had an issue other than regular maintenance and upgrades I've made. It was $32K out the door in late 2015.

with inflation, 100,000 is literally the equivilent of 50,000$ in 2015. the prices go up because the dollar is loosing value.. these truck and their prices are the cheapest youll ever see them ever again..

fuel at 1.60 a litre and 80 000 trucks ,,,what a surprise

To say that "trucks aren't selling" is an overstatement. I see people buying a lot of trucks because they are a better value than SUV right now. Colorados, Rangers, 1500s... I think the Big 3 painted themselves in a corner. This is a market correction that was overdue since COVID.

Mine? A near mint 1990 F350 4x4 crew cab and an '07 Town Car. I'm perfectly happy.

The dealers got used to bending over buyers with 30k above MSRP during the pandemic and chip shortage. Now the inventory is piling up again and buyers have options and very little disposable income, so they are be cautious about where and how they spend. All I can say is get ready for huge mark downs like never seen in history come this fall.

The Dealership long-con ... just ran off a short economic bridge.

great content

I need to know when these will be dirt cheap. What’s the recourse and what marketplaces/venue can I find them?

I own a 1995 Tacoma Sr5 extended cab 4x4 paid 3500 for it 4 years ago all I've done is change a thermostat,oil changes and put gas in it no payments they can keep 100 grand trucks I'm happy with mine and no payments or repo man coming to get it

Unbelievable high truck prices, not worth it.

Over-hyped, Oversized, Overpriced. Now Overstocked.