Digital Marketing Strategy - 7 Ways to Build Your Digital Presence

Рет қаралды 49,418

6 жыл бұрын

Let's Grow Your Digital Presence: www.marketing360.com/?ref=You...
Here are 7 digital marketing tips you can use to grow your business online! Tips Below.
Step 1: Develop a Conversion Based Website
Don’t settle for terrible design. Your website is often a customer’s FIRST interaction with your business so make sure you're putting your best foot forward.
www.marketing360.com/websites...
Step 2: Invest in SEO and PPC
People buy from people they know when it’s convenient. If your site doesn't show up when they search, you're going to miss out on a lot of business.
www.marketing360.com/content/...
www.marketing360.com/ads/?ref...
Step 3: Retargeting
When people are looking to choose a brand, 97% of them research 3 to 5 brands online before picking one. Don't let them get away!
www.marketing360.com/ads/?ref...
Step 4: Build Your Online Reputation
If you don’t have positive ratings and comments, you are missing out on a huge competitive advantage.
87% of shoppers won’t consider buying from a site without reviews.
Start the process at www.marketing360.com/reputati...
Step 5: Create Valuable Content, Specifically Videos!
Once you’ve created your ideal sales pitch, implement it into a video and put that video in front of as many consumers as possible. You’ll get the same message across 24/7 and you can measure the effectiveness of the video through analytics.
Step 6:Social Media
57% of consumers say social media influences their shopping habits. Capture even more digital real estate by creating a flourishing online community.
www.marketing360.com/social?r...
Step 7: Stay Ahead Of The Competition - Use a CRM!
A CRM, or customer relationship management tool, is exactly what its title suggests. It is software that organizes your clients and leads, as well as all the tasks, data, and record keeping associated with them. We recommend the SMB Marketing 360® CRM - www.marketing360.com/crm/?ref...
BONUS TIP: Stay educated
Want to go deeper? Watch our webinar on bringing your business into the digital age where we unpack these tips and more! - m360.us/6d7a
#DigitalMarketing #DigitalPresence #MarketingStrategy
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Marketing 360® is the #1 Marketing Platform® for Small Business. It has everything you need from design, to marketing, to CRM. Powered by Madwire® - voted one of the Nation's Best Places to Work by Glassdoor in 2016 & 2017!
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Пікірлер: 75

@marvalousmetanoia9139 6 жыл бұрын

I was introduced to new concepts in this video that can really help me. Thanks for the great video, this was very helpful👍.

@Marketing360 6 жыл бұрын

That's great to hear!

@middleofnowhereradio 2 жыл бұрын

Absolutely fantastic. Subscribing almost 4 years later.

@socialt.socialmediaagency7250 5 жыл бұрын

Great stuff! You're bonus tip is so important, it's vital to keep up with the newest trends.

@Marketing360 5 жыл бұрын

Thank you! You're right, staying educated is one of the most important things you can do for the success of your marketing and your business.

@lorenarodriguez1435 6 жыл бұрын

Thank you for your great content

@islaabadsantos1944 4 жыл бұрын

You're amazing! Your channel is just FILLED with free info. Kudos! Thank you :)

@Marketing360 4 жыл бұрын

You're very welcome! Thanks for watching :)

@GrowWithWill 3 жыл бұрын

Really important point here on building for conversions. I see so many people building sites for informational purposes about their businesses but not making it easy to inquire about the businesses services.

@Marketing360 3 жыл бұрын

Info is great but action is better!

@FilibertoRafaelZuritaAbad 3 ай бұрын

This video has nice tips on how to make your online presence more visible. Thanks, it really did help me understand a bit more how google searches work 👍

@mgpacificcompanylimitedmg938 2 жыл бұрын

good sharing

@SharonsYTchannel 5 жыл бұрын

A lot of great content, thanks so much!!

@Marketing360 5 жыл бұрын

You're very welcome!

@temnah90 4 жыл бұрын

Big thanks to all the team work on this video and I would like to watch more videos you are producing. Really fruitful information, simple and straightforward to the Point. This what believe in our company and we have learned that. Finally thanks again and we will be in touch with you. NOTE : this is my first time to comment on a video in KZfaq 😃

@Marketing360 4 жыл бұрын

Happy 1st comment! Glad you like the videos. :)

@ebizigha333 2 жыл бұрын

Thank you so much.

@Marketing360 Жыл бұрын

You're welcome!

@SanjayKapoorDelhi 3 жыл бұрын

well explained and crisp. Thank you

@Marketing360 3 жыл бұрын

Glad it was helpful!

@voltairepabustan 3 жыл бұрын

Thanks for sharing!

@Marketing360 3 жыл бұрын

You bet!

@marketingempiregroup Жыл бұрын

Great for any business!🙏🏼Will be sure to share 😎

@Marketing360 Жыл бұрын

Please do!

@106Mommie Жыл бұрын

Thanks for the information.

@Marketing360 Жыл бұрын

You're welcome!

@charlesvincent8742 3 жыл бұрын

Great sauce❤️❤️🤜🏼🤛🏼🔥

@Marketing360 3 жыл бұрын

Thank you 😋

@bengaliplanet777 4 жыл бұрын

Very helpful video....Thanks.

@Marketing360 4 жыл бұрын

You're welcome!

@NewPeruvianReacts 2 жыл бұрын

Man! thanks for this content

@Marketing360 2 жыл бұрын

You got it, Jose. Thanks for subscribing!

@voltairepabustan 3 жыл бұрын

Great video!

@Marketing360 3 жыл бұрын

Glad you enjoyed it

@lihlenkuna5690 4 жыл бұрын

Soo helpful ❤

@Marketing360 4 жыл бұрын

Glad to hear it!

@alidalem Жыл бұрын

Thanks you 🥰. I noticed something that I might have been neglected till now. " Do not invest in social media in the beginning, instead invest in content production, meeting people..."

@Marketing360 Жыл бұрын

💯

@ebusiness7243 4 жыл бұрын

Since it takes a lot of time to get traffic with SEO, you either need to drive paid traffic or share content constantly. or you have to interact with people. It is generally said that SEO is over.

@Marketing360 4 жыл бұрын

Paid traffic, shareable content, social interaction... that's all an incredibly valuable part of building a digital presence and seeing success. But, while we're seeing the term and strategies begin to be wrapped up in the "Content Marketing" package, nobody says that SEO is over.

@DeviLalr 4 жыл бұрын

So nyc sir

@Marketing360 3 жыл бұрын

Thanks!

@JesleyAL 5 жыл бұрын

Great information

@theranasaini 4 жыл бұрын

You do not need a big budget to build a strong social media presence, as long as you have a right strategy and consistent action.

@Marketing360 4 жыл бұрын

Absolutely! Budgets help (of course) but social media is the great equalizer. Everyone has the opportunity to succeed if they employ the right strategy.

@manviagarwal9660 3 жыл бұрын

I absolutely agree to that. But you do need the experts to do it correctly for you otherwise its absolutely useless. Creative 813 is the best Web Design Company in Tampa. Its’s experienced digital marketing team works to keep your website on the first page of search engine results.

@zaurpashayev7671 3 жыл бұрын

What is the PPC?

@Marketing360 3 жыл бұрын

Great question! PPC stands for "Pay-Per-Click". It's shorthand for describing digital paid marketing channels like Google or Facebook.

@shanecarew427 4 жыл бұрын

Why can't I access your website from South Africa?

@Marketing360 3 жыл бұрын

Hi! At time time our services are only available in North America. We hope to change that in the future!

@aaronalexis8859 4 жыл бұрын

Thanks for sharing this video with us. I like the way of your presentation. Keep sharing such informative videos about digital marketing. Though for all my digital marketing needs, I only trust pros at InfoStream Solutions. Thanks!!

@Marketing360 4 жыл бұрын

It's my pleasure!

@jasonal81 6 жыл бұрын

So with a start up business that does not have any reviews or clients yet how do we get around that? I know it's tough people want social Proof

@Marketing360 6 жыл бұрын

It can be a bit of a grind in the beginning, especially when you're just starting out. You never want to create or invent reviews as placeholders while you earn real ones though - we've seen business do that in the past and it never works out. For some businesses it can make sense to do some small pro bono projects to earn those initial reviews. For others, they may need to pound the pavement and earn their first client or two the old fashioned way without reviews. Hard work in the beginning will pay off big in the end!

@lorenarodriguez1435 6 жыл бұрын

Marketing 360 you guys give so much value. Thank you 🙏🏼

@imanmunirahirwan6166 4 жыл бұрын

what does seo and ppc stands for?

@Marketing360 4 жыл бұрын

SEO = Search Engine Optimization. This is the art of using strategic content to optimize your site for specific keywords and customers in order to achieve a higher organic ranking on search engines. PPC = Pay Per Click. This is a paid marketing strategy utilizing platforms like Google Ads or Facebook Ads to pay for placement for your best searches or audiences. Here are some videos that will help! Paid Ad Strategy - kzfaq.info/get/bejne/rZZyY9B4rZ-5aKc.html 10 SEO Tips - kzfaq.info/get/bejne/e9pyjNFi0LmqpHk.html

@imanmunirahirwan6166 4 жыл бұрын

Marketing 360 thank you. Helps a loy

@Marketing360 4 жыл бұрын

@@imanmunirahirwan6166 You're welcome!

@alettelizwilliams5866 4 жыл бұрын

Why has access from Trinidad been limited?

@Marketing360 4 жыл бұрын

Hi, Alette! At this time our services are only available in North America. We hope to be able to expand our services internationally in the near future!

@Marketing360 4 жыл бұрын

Have these tips been helpful to you, though?

@sagarshumsherbista1993 4 жыл бұрын

what is crm

@Marketing360 4 жыл бұрын

Great question! A CRM (Customer Relationship Manager) is critical for modern online marketing. Here are some videos with more information: How to choose the right CRM for you: kzfaq.info/get/bejne/iM52pZSAxq-xdqM.html About the Marketing 360 CRM: kzfaq.info/get/bejne/gKqhlL2qnpy-pXk.html

@jalsahomestaydeoghar 4 жыл бұрын

Hi, I am from India. Why we are not able to access your website?

@asingh7420 4 жыл бұрын

Same here....I am redirected to some page asking me the email-id for my word press...I tried several times...Yet, I am not able to access any of the links, you mentioned in the description box below the video....

@Marketing360 3 жыл бұрын

Hi! At time time our services are only available in North America. We hope to change that in the future!

@Marketing360 3 жыл бұрын

Sorry for the confusion. For now our services are only available in North America. We're looking at opportunities to open up to new markets soon!

@newlife3222 5 жыл бұрын

What if you got mostly bad reviews. What to do?

@Marketing360 5 жыл бұрын

That can be tough to deal with, especially if the reviews are fake or you don't have any opportunity to respond to them. Honestly your best course of action moving forward is to resolve the situations that resulted in negative reviews and start actively seeking new, positive reviews. We actually did a webinar on how to earn more positive reviews that may help. Good luck! kzfaq.info/get/bejne/nNpjZsSfrJqWfKM.html

@newlife3222 5 жыл бұрын

@@Marketing360 thanks for your quick reply. Is it ok to reach out to happy customers n ask them to review your products n services. Is it OK to give them incentives? I heard that if we interact n reply to bad reviews' customers, then others would get encouraged as well n it will be never ending story n customers can exploit the situation

@Marketing360 5 жыл бұрын

@@newlife3222 It's always appropriate to reach out to happy customers and ask for a review. Giving incentives is dependent on a few things and the one thing you want to avoid is looking like you're "buying reviews". A lot of review platforms have rules against incentivizing customers to leave reviews so you'll want to check the terms of service for all of them before that. As for responding to negative reviews - we always recommend that you do! You can't avoid every bad review - it's the cost of being in business. Someone somewhere is going to be unhappy with your service or product no matter what you do. The difference is how you choose to respond.

@ebenhuman9048 5 жыл бұрын

This advice is 5 yrs old

@Marketing360 5 жыл бұрын

Hey Eben! Nearly 50% of small businesses in the US currently don't have a digital presence so we'll keep posting content like this until everyone is all caught up. :) Any tips to share with small business owners looking to bring their digital presence up to snuff?

@TheMoirae09 6 ай бұрын

Speaking of your potential customers liking, or not liking, what you're putting out there...the background music of this video is so annoying and disturbing that I had to stop watching. Bye, bye!