Marty Cagan - Transformed: Moving to the Product Operating Model at just product 2023

  Рет қаралды 19,634

Product Masterclass

Product Masterclass

Күн бұрын

Marty dives into the complex process of business transformation, highlighting both its anti-patterns and valuable lessons from successes.
The talk underscores the shift from mere ‘Agile’ labels to profound changes in building, problem-solving, and decision-making. He emphasizes transitioning from big releases to consistent cadences, evolving from stakeholder-driven roadmaps to empowered product teams, and redefining how companies prioritize threats and opportunities.
At its core, the transformation journey seeks to tap into the talent of your people to provide a machine for consistent innovation. This talk promises to provide a holistic view of company transformation, guiding product leaders on where they stand and where they need to head.
0:00 Transformed
4:24 Product Operating Model
9:08 The 3 Dimensions
16:00 Product Model Competencies
28:25 Product Model Concepts
43:17 Product Culture
48:00 Q&A
About Marty
Marty Cagan is a leading voice in product and a partner at Silicon Valley Product Group. He’s renowned for his book “Inspired” and “Empowered”. His next book will be about the transformation of organizations called “Transformed” which is also the content of his talk.
Get your ticket for just product 2024:
www.justproduct.de

Пікірлер: 10
@elmocito
@elmocito 8 ай бұрын
Loved how he got into rage mode about European companies and processes 😀 Soooo true.
@hugocf
@hugocf 4 ай бұрын
For those curious about it, see min 55:00
@pawelhuryn
@pawelhuryn 8 ай бұрын
Can't wait to read Transformed! 🤩
@productmasterclass
@productmasterclass 8 ай бұрын
The talk was awesome... energetic, straightforward, honest... really looking forward to the book as well.
@svennandersen2326
@svennandersen2326 8 ай бұрын
Great talk from Cagan. Condensed wisdom, IMO.
@yujiaoli947
@yujiaoli947 8 ай бұрын
Highly agree. Read his book twice and got much resonance.
@Cenot4ph
@Cenot4ph 2 ай бұрын
He;s right about Agile, it's become a consultancy product it doesn't exactly solve the customer/company problems
@americoalves7408
@americoalves7408 4 ай бұрын
Anyone found the written narrative of the talk about the impact of AI on product teams @ 52:20 ?
@sureshr9396
@sureshr9396 3 ай бұрын
❤❤❤
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