Content marketing takes commitment and consistency to pay dividends. Maintaining a steady stream of quality content is hard work and it can be a challenge to keep up the flow day after day without interruption. If you utilize these 12 themes for developing fresh content, you will create real value for your audience and be guaranteed never to run out of ideas.
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This video is targeted to my channel’s audience of entrepreneurs, designers, creative professionals and anyone interested in brand strategy, business planning, design, trend, marketing and communications.
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Philip VanDusen is the founder of Verhaal Brand Design, a brand strategy and design agency in the New York City metro area. He is an accomplished creative executive and expert in brand strategy, graphic design, marketing and creative management. Philip gives design, branding, marketing, career and business advice to creative professionals, entrepreneurs and companies on how to build successful brands for themselves or for the clients they serve.
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RECOMMENDED BOOKS TO HELP YOU BUILD YOUR BRAND AND CREATIVE PRACTICE:
“Change By Design”, Tim Brown amzn.to/2mTFDrz
"Imagine: How Creativity Works", Jonah Lehrer amzn.to/2mJpQe9
“Free Agent Nation” by Daniel Pink amzn.to/2mWlbpR
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“Rules of the Red Rubber Ball: Find and Sustain Your Life’s Work” by Kevin Carroll amzn.to/2moisCu
The 22 Immutable Laws of Branding, Al Ries + Laura Ries amzn.to/2noZGwd
“Change By Design”, by Tim Brown amzn.to/2uaXYjX
"How To" by Michael Beirut amzn.to/2u9lnnh
“The Brand Gap” by Marty Neumeier amzn.to/2CAbYZk
“Good Design Is A Tough Job” by Kirsten Dietz, Jochen Rädeker amzn.to/2CAIH0r
“The Art of Innovation” by Tom Kelley amzn.to/2wtAevL
“The Edge: 50 Tips from Brands That Lead” by Allen Adamson amzn.to/2Ef6fse
“Art + Design” by Rex Ray amzn.to/2yLMRRT
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“Expert Secrets” by Russel Brunson amzn.to/2zEDOBT
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“See You at the Top” by Zig Ziglar amzn.to/2hBcdhw
“7 Rules You Were Born to Break” by Rick Lewis amzn.to/2zHmTSt
“Flow: The Psychology of Optimal Experience” by Mihaly Csikszentmihalyi amzn.to/2BhBEK
“Steal Like an Artist: 10 Things Nobody Told You About Being Creative” by Austin Kleon amzn.to/2z5iRA0
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