Recent research suggests, however, that many companies do not succeed in becoming platform leaders because their strategies fail to adequately tackle both the technology and business aspects of platform leadership.
In this webinar, Dr. Bruce Cameron discusses how to better understand how product platforming can deliver ROI for your organization.
Learn more about commonality and product platform strategy in Dr. Cameron’s upcoming Executive Education program, Managing Product Platforms: Delivering Variety and Realizing Synergies. executive.mit.edu/ps