How to build a successfull startup? Why Every Startup Needs Lean Methodology - Steve Blank
Eight-time entrepreneur-turned-educator Steve Blank is credited with launching the Lean Startup movement. #steveblank #leanstartup #Startups #startupistanbul
He's changed how startups are built, how entrepreneurship is taught, how science is commercialized, and how companies and the government innovate.
Steve Blank - Prof. Erhan Erkut fireside chat at Startup Istanbul. How to Build a Startup Guide. Watch and inspire.
Steve Blank shares his expertise on how to build and grow a successful startup. He explains the Lean Startup methodology, the importance of testing your assumptions, finding product-market fit, and pivoting when necessary. Blank offers advice on different startup models like lifestyle startups vs scalable startups, raising venture capital, handling failure, and more. This talk is essential viewing for aspiring entrepreneurs looking to turn their ideas into thriving businesses.
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Index:
0:00 - Introduction
0:43 - What's missing from traditional MBA programs
2:30 - Startups vs. large companies
4:18 - The risks entrepreneurs face
8:19 - Should you start with a product or market?
12:18 - What is a minimum viable product?
16:31 - When to pivot
22:52 - Startups focused on ROI vs long term growth
23:23 - Different types of entrepreneurs
31:00 - Supporting different types of startups
31:35 - The importance of failure
35:49 - Entrepreneurship as a calling
40:23 - The significance of going global
44:30 - How government can help startups
ABOUT SPEAKERS
Steve Blank is a Silicon Valley entrepreneur based in Pescadero, California. Blank is recognized for developing the customer development method that launched the lean startup movement, a methodology which recognized that startups are not smaller versions of large companies, but require their own set of processes and tools to be successful. His Lean Launchpad class (taught as the National Science Foundation Innovation Corps) has become the standard for commercialization for all federal research. Blank writes and teaches about customer development and the lean startup method.
Erhan Erkut
Erhan Erkut received a BSc in Industrial Engineering from Bogazici University in 1980 and a PhD from the University of Florida in 1986. Dr. Erkut taught at the University of Alberta School of Business during 1985-2005. During this period he received nine teaching awards, including the INFORMS Teaching of Management Science Practice Award and the 3M Teaching Fellowship, and five practice and service awards from the Canadian Operational Research Society. Dr. Erkut established a Centre for Excellence in Operations to facilitate know-how transfer, and served as the founding editor of the journal INFORMS Transactions in Education.
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