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Are your favorite brands by choice or are they leveraging your deep love for your favorite teams?
Watch the video to learn if you truly have free will and why companies are spending billions in sponsoring sports leagues across the world.
Chapters:
00:00 - How sports sponsorship started
00:45 - How sport leagues garnered the highest sponsorship
01:13 - Different types of sports sponsorships
01:30 - The magic of NBA sponsorships
01:45 - Positive effect of fan experiences and engaging content
02:11 - How IPL helped brands grow
02:27 - Taking brand sponsorships to the next level & their ROI
Justify your screen time with rewarding pursuits.
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