The film industry has changed-for the worst. Just like the 'Titanic', it`s going down fast. Know the words to 'Nearer My God to Thee', Hollywood? Learn them!

A.I. will give everyone an equal opportunity to make a project. Freedom for all goddamn it.

Just finished the video and I'm compelled to leave another comment! Dude you are on point with this message, the gate Keepers are gone now!!!

Omg this is exactly what I've been saying!!! As a content creator I have been able to create stories using ai voice modification where I have voiced like 5 characters, animated ai art produced characters and made the entire story by myself. This is so empowering

I love this. Thanks for sharing.

How do i sell my movie

It does mean a lot more films struggling to find eyeballs and relatively less viewers

This is a really good point. And people were saying that it will destroy jobs, well, they're probably right. But how many of the people working as special effects artists, as PAs, or working as set painters painting the sets of a marvel movie, deep down actually wants to make their own movies? They'd rather be their own writer, director, or would they rather be a production assistant? Pretty soon that production assistant wont have to spend 20 years asking for permission (and most likely he'd never get permission anyways) instead he will be able to actually do what he wants... now. So that's actually a good point. I guess the question is: what does this artistic person do in the meantime? If they can't be working on set as a production assistant, what are they going to do while they're making their movies? I guess they'll just have to get a normal job and make movies in their free time, hoping that they will eventually be seen and make money.

Instructions unclear, I have thousands of pages with ‘garbage’ written on it

How do I find the producers I can connect with? That's a third step left out of this very good advise.

We are entering into the DARK AGES of Cinema. Aesthetically it's going to be Ugly. Narratively, No one knows how to tell stories anymore. The Unique Intrinsic Value has been Colonized by The Corporations: The Internet, Video Games, and Pop Culture. This new batch of Writers have not done the work to learn Storycraft, or study the great stories or ideas of the past. The only thing they have in their sandbox is FAn Fiction and Woke Emotions. Having all the Power of Hollywood in your Iphone means nothing without a life lived well lived.

You're wrong. Even the "intrinsic" value wil be catered for by an ai model 😢

I’m currently writing a book.

You're correct from a scriptwriter and director POV. AI is scary for other industry workers, but it frees a lot of creatives. The bigger problem for the studios and other big broadcasters is piracy, which will decimate and is already decimating profitably, visual media is having it's Napster moment, but there isn't one Napster to blame, there are thousands of them. Piracy alone will put more people out of work than AI.

I have fresh original and true to life story. How my mom survived in the donya paz the asias titanic. I dont know how to make screenplay but hearing the story how my mom survived in that traged makes me so eager to have it filmed

Creative life saving!🙏🏻

11 years and this still the best video on writers block.

Really enjoyed the video. Thank you!

Ok so what you are saying is for every individual creator to embrace AI, form small teams and create their own independent creations making full use of these new tools. That sounds great and exciting. However, their creations are still going to be competing with the big Hollywood players who have bought out distribution and marketing. The issue with professional filmmakers is that producers and studios are increasingly opting to shortcut by hiring fewer creatives 'workers' or get away by underpaying creative workers using AI. It is not just a matter of the quality of the work, every filmmaker is pitted against a gigantic corporate machinery that has a lot of money thrown for it to succeed. Even if a few original indie filmmakers break big in this 'new era' the industry is by and large pretty fucked. Does every single filmmaker have to create their own vertical business structure from script to production to distribution and marketing? Isn't it an absolute failure of the industry if that's what every artist has to do? Why are there no penalization on the big studios for the day light theft that is happening? Personal responsibility and optimization can only eek out a few more years, but there needs to be more money coming into the industry that can support creators wanting to create cinema. Not just working on big holly wood Studio franchise movies or Brand commercials. There are THOUSANDS OF PEOPLE STRIKING ALL ACROSS NORTH AMERICA. This is not just about shifting your perspective and thriving. People are organizing and fighting for their rights.

This podcast is so inspiring. Thank you 🙏🏽

I haven’t touched AI yet but I’m nothing but excited about the opportunities it will bring.

It has happened in the music business. The problem is not AI it is giving an unskilled person the resources to make music?movies that are cookie cutter but take up space in the market place this devalues what a skilled artist does and makes it impossible to make a living doing your art. it has already started. the market is flooded with product, distributers no longer give out MG's streamers pay pennies. it is what it is but the days of having an actual skill in the creative arts and it being worth a livable wage are few. yes you can adapt and make no budget films like everyone else and live off the minimum wages. just my two cents

what till AI has it's own ideas and has it's own imagination! AI visual effects will be nice.

'Thanks'... for reminding us that every new day is a new opportunity... to do new things, try new things, probably make the effort to write better... using new tools and ideas. 'Very Positive... thanks, and I trust you'll be launching your own 'new film, prodco, distrib bunch' as your approach to your vision. Brian Couch Toronto

All A.i will do is destroy filmmarking as once A.i becomes avaliable for everyone to use we will just get lots of rubbish films posted online by pepole with no care or appreciation for actual filmmarking and filmmarking will tragically become a lost art.once anyone can create films it will just become the new trash/spam content on the same level as content on tiktok and its sad that that's something you could be potentially pushing for and you mention that pepole must move on but what about all the inspiring filmmakers out there who want to experience the traditional way of filmmaking they may now not get the opportunity to experience such a thing

Your videos look good. Do you have a production background?

So how do we as screenwriters do with besides like grammerly stuff and spell check?

I just started using it for rendering and texturing and upresing my concept art and it has its uses like any other technology

I'm hoping it just drives the costs down a bunch. Big actors and executives get paid way too much money.

Thank you for this it was just the thing I needed to hear. I’ve been stuck on the first couple sentences of a research paper for a couple days, I know it sounds dumb but it’s been stressing me out because the due date is tomorrow. I feel so much better after listening to this

Humanity is stupidly leaving itself behind. No need to learn or develop. That amount of development is far too difficult and painful. But it is what makes life have long term value. The same ideas were touted about music. Now true musicianship is almost nonexistent as kindergarten level pre pubescent drivel fills the market. Fake people holograms and fake voices will fill productions of the most vile acts imaginable by a stunted and psychotic future culture that suffers from zero life experience. The stumper is upon us. God help us when the nightmare inculcates societies bloodstream. If you think it’s sick now, wait until it’s an AI generated cast. Anything goes. And the cash will roll in.

What the WGA didn’t destroy SAG/AFTRA killed the rest ..

You might want to look into LA Castle Studios , they can put an entire movies together with just 4 or 5 people .. Below the line workers may never become obsolete but they will become minimal at best by the time the next IATSE contracts come up in 3 years after this one settles …if it settles ..

Great info! I am curious as to the effect of AI and this video helps make some sense of what AI is how it may progress and affect us as writers.

Sir, with due respects,...you have given no new info and roll sentences that go nowhere,.. sorry,..

I'm going to express my disagreement with you as cordially and balanced as I possibly can. First of all, I fully acknowledge and appreciate your enthusiasm and hope for the future. That is an admirable quality to have, and is seldom seen during the bleak times we're living through. Hope for the future is an essential step in our march forward, both individually and collectively, and is something I aspire to. Going into this video, I was interested to hear what you had to say and possibly even see things a bit differently. Suffice to say, it has only made my stance stronger. Before I delve into our differences, let me say that A) the idea of self-published art is enticing and B) I don't deny that human creativity will be possible within the realm of AI. But let's just get real for a second: it WILL stifle artistic expression, especially when placed in the hands of studio executives -- or, at least, the worst of them. I'm surprised you failed to mention actors. Along with good dialogue, direction, cinematography, music, etc., actors are what REALLY bring filmed media to life. An AI replication of a performer, be they already existing or yet to exist, fundamentally lacks the varied, nuanced, and raw emotions and life experiences of a human being. While it may be able to replicate them, it does not have them. It isn't sentient. Human beings are. The human experience is called that for a reason; we live and feel it in a way that no other being ever could, especially not AI. It may replicate, or perhaps duplicate, the idiosyncrasies of human expression, but it will never have it, and thus will always be inauthentic, and in the cases of deceased performers, extremely disrespectful. Another thing which you completely left out of your argument is that in the Capitalist system we all live under, goods and services are produced solely for profit -- specifically, that of corporations, and even more specifically, its executives and shareholders. As you mentioned, human labor is expensive, possibly the most expensive part of a business. How do companies maximize their profit? Cut labor costs. How do you do that? Cut the laborers themselves. What's the most effective way to do that? Replacing them. One example which comes to mind is the takeover of ride share platforms, such as Uber and Lyft. Before this advancement, taxicabs were a common way to get around the city, or get from point a to point b without having to drive. In comes Uber. What happens to the taxi drivers? Under one system, it would be great for them: easier and better jobs with better wages and higher quality. Great! Except, what's the reality? In our system, those taxi drivers are now suddenly out of work, including drivers who've put in YEARS of time and labor into what they do, and along the way, established a living that provides for them and their loved ones. Then, Uber comes along, and suddenly, that living is taken from them, and they struggle to adapt. Then, if self-driving cars came along, and what happens to the Uber drivers? The reason why so many studios are wet for AI is because it's an efficient way to make money. Honestly, AI at its worst is exactly the same as many of these executives: something devoid of creativity or artistic integrity. The idea that AI technology will lead to some sort of creative renaissance and not be exploited and/or used against independent artists is both idealistic and unrealistic. A computer-generated product might be more symmetrical, time efficient, or in a technical sense of the word "higher quality" than a human product. But I would argue that the imperfections of human art is EXACTLY what makes it SUPERIOR to computer art. Could one be used to compliment the other? Absolutely. Human beings CAN use technological advancement to their benefit. But in many cases, a human-made film set will still have more character because of the physical effort and TLC only doable by real people (granted, it does depend on the genre). Cheaply-made paint blood from a schlocky 70s horror flick is still more realistic than badly-done CGI blood. Neither are good, necessarily, but whatever cheesy paint blood was used back then is still physical matter, and so it does, in a way, blend better with reality. I know that many will say that I'm acting like a typical cranky old man bemoaning change and failing to embrace the future. But honestly? That kind of sounds like gaslighting. It could easily be interpreted as: "Your own filmmaking preference is obsolete and unrealistic, so you better get with the times and deal with it." Sorry, I'm not gonna sacrifice my artistic integrity, nor my visions for anything, and I encourage everyone out there to do the same. There are certain things that are timeless, and human-made art is one of them. AI might be a massive step forward for technology, but could be a massive step back for the human creativity which has defined literally all of human history, and enhanced billions of lives. If you think that sounds old fashioned, call me a dinosaur all you want. It won't stop me from doing what I love, nor should it stop anybody.

Urgh. I am sorry if this comes across as aggressive but I feel this is such a tech bro fad mentality with arrogance and ignorance. If this takes hold I think it will seriously damage the quality of films in the future. First of all, the writer tells the 'story'? No!! The story that the audience see is told through a collaboration between Writer, Director, HoDs, Actors, Editors, Composers etc. There are so many decisions, and one person writing prompts and clicking on sliders in AI software will never be as good as multiple people with life experience and craftsmanship. You aren't about to get AI to block and stage sequences better than Stanley Kubrick, AI compose music better than a custom made Trent Reznor score, or use software sliders to get acting better than Philip Seymour Hoffman. Filmmaking is about TASTE, not just technical ability to execute. A normal low budget movie wouldn't be able to hire the best talent so what it doesn't matter I hear you say? Perhaps you envision a two track system, with large studio traditional cast and crew films, and literally $0 budget AI indie films? Then where do you think the next generation of directors, crew, actors, editors etc. get to cut their teeth? Where can they get their start and learn?? Do you actually plan to grow your skillset to be as good as all those roles - even with mediocre craftsmen - combined? I doubt it. This kind of attitude will likely make, at best, CGI sloppy shit with generic looks. The idea you can create with computers that are trained on existing data is also flawed. They cannot generate things on the edges, extreme things, interesting things - they are a reduced average, from multiple (oft stolen) sources. The biggest indie breakout films - Blair Witch Project, Paranormal Activity, Searching - were all fundamentally original methods of telling a story with novel camerawork/editing. And what does this look like in 30 years? When AI films are based on other AI films, or will they still be using data from films made up until the year 2025? You'd struggle to keep up with the zeitgeist, never see a unique new creature design as intricate as the Xenomorph, or camerawork as aggressively novel as Natural Born Killers, or soundscape as original as Under the Skin. At this point, with how neural networks work, you cannot have the same precision in tweaking so many aspects as you can in conversations with human beings. Will audiences even respect AI based work? We don't watch robots running races in the Olympics - even though they could go faster - we watch people. Film, art and all culture are intrinsically human things about human society. Already there is a perception that AI art is shit - after people are burned the first ten times, will they really be curious to watch another AI film? I can see AI use in limited applications to speed up CGI, deal with non creative jobs or help fix sound issues, but to make all the other creative roles and people redundant would result in worse films. You would also lose the marketing of charismatic stars, beautiful celebrities, stories from set, making of documentaries etc. The business needs stars, it needs taste filters, or we all drown in algorithm shit much like on KZfaq. "Like, Comment and Subscribe while I try to pawn off this other product sponsorship and buy my course? My next film will be made in 2 weeks because otherwise the algorithm will ignore me and I won't have enough income." Yaaay, and I'm sure that will be just as incredible as American History X. Films are art - they aren't 'content'. The good ones stay in your mind because they connect, they are emotional, they are dense with skilled work in multiple areas that took months if not years - they are fundamentally an expression of humanity. Most of the problems in the film industry today are because non film lovers took over the industry. They want limitless growth for shareholders, they want a manufacturing line, they want no risk. This creates a cycle of franchise, sequel prequel remake etc. However you can only go to the well so many times before people tire of another Fast and Furious or Disney live action remake. Studio bosses should retreat from their entire slate being $150mil + and instead lose a tentpole from their schedule and make fifteen $10mil films instead - I bet they would have a breakout smash hit, create many more future franchises, stars and careers doing this. Tech bros also brought us streaming, which hurt the business and this new model is not truly sustainable or sensible. It was always about destroying the old model, taking marketshare and then starting the process of enshitification. This final stage has begun, with worse productions, shrinking catalogues and higher subscription costs. This is the real paradigm shift going on. It is true, production budgets need to reduce and the industry probably has to shrink due to increased audience time competition from internet / video games. But the actual films? Audiences showing up for Oppenheimer and Barbie strongly suggest people respond to ensembles of master craftsmen: auteurs + stars + quality + originality. In other words, the inverse of generic AI. What we need is for streaming to keep increasing costs and fully morph into cable (with perhaps a no-advert tier for a very high sum) then TVOD model to take off. You pay per film, but it's cheaper than a DVD / cinema ticket, because you don't have the expense of plastic or land rental rates/staff. Critically though, quality films earn directly and pull away as people are more discerning when their money is on the line for a specific film vs. a steaming all you can eat bundle. Perhaps I'm alone in this, but I would prefer to see 5 truly great individuals films for $25, than 20 poor / straight to TV movies for $25/mo? Culturally, we need to deal with the damage smartphones + internet + apps are doing to mental health - especially with regard to attention spans and maintaining focus. TikTok addicts struggle to watch a 90+ minute film, and this is not only an existential threat to all long form films, but to the addicts health and future. There should be societal discussion about whether social media has been more damaging than good - if we should look at the platforms like a restricted drug due to individuals brain damage + societal cohesion risks. If no gov action happens, then it's quite likely we will see an organic class divide between those that shun/restrict social media being happier with better focus and productivity, and those addicts with ADD + Depression + Isolation + Conspiracy Theories + Misinformation. The first group with dismiss AI films, the second will love the AI content, as it will be perfectly created to give them a tiny endorphin rush every 15 seconds whilst making them numb to true joy / thought / curiosity / pleasure / introspection / need I go on? TLDR: Team > One person Charismatic beautiful human stars > None to market with Training next generation > No-one else with a job Humans more impressed by human with talent > AI based material Truly original novel creativity > Average from multiple data sources Culturally relevant zeitgeist > Data going back years Higher customisation control > Limits based on what sliders AI gives you Taste > Algorithm Curated Media > Social Media Platform High quality individual film > Bundles of crap films The true Paradigm shift needed? Recontextualize the value of film - raise prices and stop consumers treating them as disposable 'content'. Prioritise peoples health and stop them damaging brains with so much algorithm based social media. Personally, I would like the films of the future to be as creative, original and artistic like so many of the films of the 90s were, not a flooded marketplace of lower quality, machine made content, shouting for attention with less quality craftsmanship behind it. PS. Sorry for such a long rant, but well done with the KZfaq algorithm bait!! I see you replying to all these comments, you're playing the internet game the right way for clicks!

It’s just going to mean your original uniquely human experience based stories can rise to the top of a sea of cookie cutter shit spit out by AI

I'm wondering if current screenwriting software incorporates A.I. in any way. I used to write in Canada in the early aughts, so it's over twenty years. I was using Movie Magic Screenwriter with actual discs back then. I am sure you have some vids on the topic, but I just stumbled on the channel and found this video informative. Bit intimidated by the free cloud stuff/versions and since I'm kind of just getting back into practice mostly wondering what current preferences are or if any freeware is recommended.

It’s fascinating that you have some level of prescience on where this technology is going but then discard other areas it is going towards if it conflict with your optimistic outcome… as well as cite other industries (music) with clearly optimistic stance one how all that has been shaking out. You might want to take the temperature outside of the musicians or working folk in that industry before you cite it as a positive… “free” or low cost distribution have been a total net negative for working musicians who didn’t already have a large audience, the handful of break through TikTok artists do not account for the millions of artists who are unable to turn a profit off of millions of streams… this doesn’t even account for artists who have 100’000’s of streams before you get to the many tiers below that. And AI isn’t actually comparable to what the internet did to music… we will in all likelihood of putting the current known technologies prompt to generate entertainment… and it will not be good for either medium. It’s fascinating that people seem to not want to cite what has happened in the freelance drawing field… as it would offer lessons optimists don’t want to address… seemingly because it offers some very real insights as to what lies ahead when AI is good enough for general audiences. This industry is already imploding under the weight of the variety of selections audiences have to spend free time and a movement towards short for media when it comes to passive entertainment.

DUDE! The film industry HAS ALREADY collapsed. It was OVER circa 2005. Ever since then, there has been this major "Progressive" or Globalist" or "LGBTQRX709" agenda that the MAJORITY of people despise with every bone in their body. The young kids may fall for this, but none of us will watch ANY of it. I'm fine with independent cinema and reruns of classics.

I agree with your optimism but what’s giving people anxiety is how exactly films are going to be distributed. Remember scarcity increases value so if everyone is a filmmaker and making professional films the value of movies (which has already declined) is going to depreciate. On the other hand the demand for content is incredibly high with streaming so I would predict most films that do well on social will get subscription deals similar to what’s going on today.

I have been hearing a lot of people say this, that real writets don't use AI, but I am a writer with a disability. I have a learning disability. I feel like if you were born normal and was in regular classes when you were in school then you should not have to use AI or hire a professional ghostwriter, but if you were in special classes where the children were not normal and you are a writer and have creativity then you should use AI or hire a professional ghostwriter because you're slow. I have a learning disability and I was an ESE classes but I know how to produce a movie but I don't know how to write a book or screenplay correctly. Just like I know how to tell a good story but don't know how to write it. Now some people use AI and they are not even slow now that'll being lazy because I feel like if you're a normal person why do you need to use AI? I only feel like people who are slow like me should use that because I have a learning disability which means I don't know how to write. People if you are not slow like me then you should not be using AI because you're not slow .

So I don't think anything you said is wrong. I think it's a healthy way for you to look at it. However... It's a very writer/director/producer/storyteller centric view of the situation. Alright, hear me out: The main issue with your argument to me is that not everyone working in film has the potential or even interest in becoming a full fledged movie maker. In the "Legacy" version of the film industry, a film takes sometimes hundreds if not thousands of people to make. All of those people have a small but very important part to play. Maybe they work on set as a builder, first AC or best boy. Maybe it's in post as a compositor, animator or VFX lighting artist or even as a sound design or foley artist (Yep, AI definitely coming for their jobs too). Remember, all these people have been making a fairly good living all these years. Many of them are out of work due to the strikes last year. All of these people now eventually face either their jobs disappearing or pivoting into making their own films as you say. Does that really seem realistic? We're talking hundreds of thousands of people just in film industry (maybe millions, I don't know) will all just suddenly start producing their own AI content and the streaming services will just start buying/licensing it? Sure, some of them can and will "Pivot" into this new roll. However, I believe the real tragedy of all of this is that the vast majority will not. I work in the industry and know the kind of people who work in it and it's not all top tier money people like writers, directors and producers. What about all the artists who have worked for 15-20 years honing their skills in some very specialized craft that's required to produce a movie today? What if they have never been trained in writing or storytelling. What if they are the kind of people who can really only be artist? Yes, everyone has stories and could potentially be a storyteller in the sense you're describing but how realistic is that? Becoming a writer takes years of practice to even understand how to craft a compelling and believable story. How many people have you met who have come to you and said, I think I want to become a screenwriter but end up struggling to come up with a compelling story? Also imagine what you say does happen and tons of people from the film industry "Pivot" and start flooding the market with AI content? How much of that will be any good? And that's assuming the streaming services are even even able to deal with this. Sure it democratizes the film industry but you still need to get your movie seen. What if it ends up that the only way to get your film seen by the public is through a web based platform like KZfaq? Imagine now that instead of competing on a mostly level playing field with other Hollywood writers/directors/storytellers who know the rules, and have schedules for releases, now you're competing with everyone else too. Everyone from all walks of life. Anyone with a Sora or whatever Text To Video account comes along next. Imagine your voice is now being drown out by millions of 15-25 year old kids who are all more "Hip" to all the latest of pop culture. It will be like KZfaq but for anonymous AI generated content. Assuming it even goes that way of course. Sure, there maybe some gems that float to the top but yours will have to be insanely good and appeal to ALL audiences to even receive any notice. Basically it will be KZfaq rules but for just regular film makers. Imagine that. Imagine having to fighting something like the KZfaq Algorithm for views? Now, what if all this bad AI content flooding in creates negative connotations associated with AI movies? There will probably be A lot people who will see that as a bad thing (just like how they perceive GCI as ruining movies today) and not even give it a chance. On some level people will just associate bad storytelling with AI (again, just like CGI). Now a days, when I see a thumbnail that was obviously AI generated, I tend to have a slightly negative bias towards that account. Okay, so say everything goes right and it's not the apocalypse like I'm making it out to be. Maybe Netflix (or whomever) becomes sympathetic to the plight of all these people and starts licensing this content (most likely at a much reduced rate sine it cost a fraction to make) and things turn out all good for the most part. You have to consider that for most industry people who are pivoting to AI content, a lot of their job will become like most KZfaq producers jobs today; you'll have to keep cranking it out because you get paid to little for it and you need to stay relevant. And a lot of your job will now be self promotion and social media. You know first hand what that's like and so do most independent filmmakers. Being a KZfaq personality is a tiring life. Competition will be very high. Can you imagine if all your friends who work in other specialized parts of the film industry were all suddenly expected to pivot into that lifestyle? I don't know... Does this really seem realistic and sustainable? I know it just seems like I'm am like all the other Doomers bitching about AI but I would honestly love to hear your take on how this will play out in a positive way. Because, I have not heard anyone give a compelling argument in favor of AI art at all. All of them deny that AI will ever take anyones jobs and that there will always be a need for people to make movies/art. Most people completely misunderstand how AI even works in the first place. You seem to at least understand that right now, it may not seem like a viable tool for story telling but it's just going to keep getting better and better.

Excellent video - Thank you!

Your skill at asking questions of Large Language Models will be a major part of your future success. You can get a lot of good feedback, but you have to do the work. I've had AI's generate story ideas, and then go on to generate 120 scenes using the Hero's Journey Template. They still needed a lot of work to create a usable script.

Infomercial. Waste of time.

Interesting video. Thanks for posting it. I don't work in film or TV any more but i have friends who still do. Here's my take: •The $800 studio project was probably not pulled because of AI alone. It's likely that commissioning decisions by Netflix, Apple or Amazon were at least a significant factor. It's bad PR to blame your paymasters. It's safer to blame Sora. • Hollywood will commission, get and protect high end text to video. It will understand "screenplay" prompts and probably use virtual production design that will still be labour intensive. It will be a long time before an auteur can control all the elements in a shot in the same way as a director has control of all the elements in the legacy production model. AI doesn't construct an image from components as we understand them- it works with surface impressions. •Yes, there will be a new cinematic paradigm and we will get to see movies that would never have happened. Bring it on. We saw this with movies shot on 16mm and camcorders. New production paradigms will be AND not OR - they will be another tool not an alternative. •If you want to keep on top of AI then learning how to text prompt effectively might be a good idea because older directors have been conditioned to getting exactly what they ask for and right now AI doesn't do that. •Ask yourself why people post demo movie trailers made with AI and not demo scenes that build emotion. Explosions are easy, emotions are difficult.

If you use AI for anything - even emails - you are replacing what makes you unique, what in the end is most valuable about you, with something generic that everyone has access to in the same way. Use it a little bit and you are erasing yourself a little bit, use it a lot and you are erasing yourself a lot. This is the opposite of what you should be striving for as an artist.

I think to get a funding for the project often helps to create better work. But there is a threshold at which this rule breaks. TOO many chiefs spoil the soup. And if we look at the music business, it is true that more artist are able to get their music out there through streaming services, but only a few artist are able to make a living out of that.