15 Trends in Graphic Design for 2018
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Күн бұрынCapitalizing on trends in design and business is a great way to assure your success. In this video, I’ll describe and illustrate 15 Trends in Graphic Design for 2018. Join me in exploring the best trends you can use to build your brand!
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This video is targeted to my channel’s audience of entrepreneurs, designers, creative professionals and anyone interested in brand strategy, business planning, design, trend, marketing and communications.
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Philip VanDusen is the founder of Verhaal Brand Design, a strategic design and branding consultancy in the New York City metro area. He is an accomplished creative executive and expert in strategic branding, graphic design and creative management. Philip gives design, branding, marketing and business advice to creative professionals and entrepreneurs on building successful creative practices and brands.
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@incrementic 6 жыл бұрын
Most Important Parts -------------------------------------- 1- Disjointed Text 0:40 2 - Brightness 1:07 3 - Glitch 1:21 4 - Colour Channel 1:42 5 - Sliced Text 2:01 6 - Integration (type and photo "physically" interwoven) 2:25 7 - Liquid 2:59 8 - Font as Illustration 3:27 9 - Iconification 3:53 10 - Playbill 4:09 11 - Text as design 4:37 12 - Systematic Colour 5:15 13 - Deconstructivism 5:56 14 - Photo Masking 6:27 15 - Transparency 7:15 Really to make it easier for us to jump quickly to each trend
@PhilipVanDusen 6 жыл бұрын
Thanks Incrementic! You are the 3rd person to time-stamp this video! I'm going to pin yours to the top though my friend! Thanks again for doing this.
@incrementic 6 жыл бұрын
You're welcome :)
@PhilipVanDusen 6 жыл бұрын
🤘
@cuestbeats 6 жыл бұрын
Found the UX guy XD
@liston2953 6 жыл бұрын
Incrementic h
@picturetakindude2000 6 жыл бұрын
Suddenly, my late 70's graphic design education seems of value!
@PhilipVanDusen 6 жыл бұрын
Geez, it's about time... the fundamentals of great design never go out of vogue.
@Theduuude 6 жыл бұрын
Finally stumbled upon a video that is 1) very informative 2) relatively short but has a core message 3) simple and without any BS. Thank you! Good work!
@PhilipVanDusen 6 жыл бұрын
Thanks Artūrs! You summed up my whole approach to my channel in one sentence!
@raidman84 6 жыл бұрын
il miglior video che abbia mai visto.......e non sto' esagerando! la rete è piena di spazzatura...ma ogni tanto si trova una perla! Grazie mille
@PhilipVanDusen 6 жыл бұрын
Una perla? Prego!!!
@MegWayne 6 жыл бұрын
Love every point, and thank you for selecting examples! Definitely the best trends video I've seen
@PhilipVanDusen 6 жыл бұрын
Hi Meg, I appreciate the feedback. It really helps me keep going. I hope to see more of you in the comments sections. Last years trend video was cool too and it has almost 50k views - so I guess folks liked it! A lot of the trends in it are still going strong. You might like it, too. ~Cheers
@PhilipVanDusen 6 жыл бұрын
P.S. Your MagicaVoxel video is totally excellent. That's a very cool app I hadn't heard of. Keep up the excellent work.
@kristianbarton9876 6 жыл бұрын
Finally a great video that encapsulates the 'now' and being very helpful, thank you...
@PhilipVanDusen 6 жыл бұрын
Thanks Kristian!
@bamm86 6 жыл бұрын
This was incredible. Videos like this make me say, “God I love KZfaq!” People used to have to pay boatloads to a guy to research and come back with lists like these. Now they’re just one click away. Great stuff man! THANK YOU! I honestly REALLY appreciate your content!
@PhilipVanDusen 6 жыл бұрын
Bamm! Thanks so much!
@richard-leech 6 жыл бұрын
So glad your videos are really blowing up now. I've been following your videos since you've started and your tips have been a massive help. Thanks for your tenacity, keep up the incredible work.
@PhilipVanDusen 6 жыл бұрын
Richard, I'm honored you have been watching since the beginning! I'm glad I have been helpful.
@jeffijeff 6 жыл бұрын
Best youtube recommendation ever! Thanks mate
@PhilipVanDusen 6 жыл бұрын
You take the prize for the coolest KZfaq username of the day. Well done! Also, Glad you dug the video. Share it with someone and pay it forward...Cheers
@TheNavarro6767 6 жыл бұрын
I've noticed the color channel trend - I love that one.
@PhilipVanDusen 6 жыл бұрын
Thanks b!
@xxw379k 6 жыл бұрын
Most of the examples are timeless design concepts that come and come and go. Nice collection of that.
@PhilipVanDusen 6 жыл бұрын
Ulrik - trends do come and go and come back again. All trend is very cyclical. Look at Russian Constructivism - it's been around 100 years and keeps showing up.
@TreasuredKreations 5 жыл бұрын
I am appreciative of this video because I am new to the graphic world because I just started a customization business. It amazes me how many people would rather copy and paste vs. learning to design their own. Thanks for the inspiration.
@PhilipVanDusen 5 жыл бұрын
So True - thanks for watching and commenting Sheena!
@AlexHeisEngholm 5 жыл бұрын
I would not think this as a movement or a trend, but more like an option of the knowledge from all of time. The reason a trend dies is because they are overused but that can we avoid if we have so many different options. The trend to day has another volume than the 80’ word for trend. Design should not be choosen by a cliché, but with a twist so that the design speak for it self. Subscribed!
@PhilipVanDusen 5 жыл бұрын
Thanks for your POV!
@shanaroberson 6 жыл бұрын
I’m not a graphic designer but I found this SO interesting! Great stuff, great delivery, great quality.
@PhilipVanDusen 6 жыл бұрын
You rock Shana Roberson!
@user-sl309jd90 6 жыл бұрын
Wow I'm genuinely more surprised and impressed by how you've been replying so many comments here. I haven't really seen this much effort or interaction on any other channels. Great!
@PhilipVanDusen 6 жыл бұрын
Taek, it's not me, I actually hired some Russian Twitter bots to do it for me...LOL but seriously...I value my viewers and this video has gotten me a lot of new subs so I like to welcome them. For the lat year and a half - I have answered every single comment I've gotten. I believe engagement is what makes the difference - so I practice what I preach. Thanks noticing and watching!
@totodepatas 6 жыл бұрын
Thanks Philip. You have a very clear vision of what's going on. I really apreciate all the info that you make understandable. Thank you so much.
@PhilipVanDusen 6 жыл бұрын
Thanks Nicolás!
@claudiacerami5886 6 жыл бұрын
Hi, Thanks for the knowledge I appricate it very much!! I just found your channel and I'm now going to binge watch your other video's. I very new to graphic design, just about 4 months now, and I'm self taught, started with a free program called Gimp actually I'm actually still using it, I'm learning new things every single day, I will eventually use photoshop and illustrator when I can master Gimp. The only reason I got into graphic design was to design T-shirts for Amazon and a few other "On Demand" t-shirt printing websites. But now I really Love it, the wheels in my head start turning Everytime I see a great design now and I pay way more attention to random designs I see on the street, it may seem weird but somtimes I can go to sleep because I'm thinking about designs. I glad to have found you KZfaq channel, it's good to provide me with great information because I have some catching up to do and it's alot harder to learn things when your 54 years old as opposed to 24 years old. Take care and keep up the great work and the great videos. Hawk out!!
@PhilipVanDusen 6 жыл бұрын
Claudia, I'm so psyched you found me and that you are embarking on such a rewarding new journey at 54. I was a fine art teacher until I was 33 and only started in design then. And I started in the T-shirt industry. I started my own company and after a few other jobs I eventually became the VP of Graphics at Old Navy - who had a $700 million dollar/yr graphic T-shirt business. I used to dream about T-shirt designs! They still hold a very special place in my heart. Go to my website and look at the fashion category to see some of it. Good luck. You've made a great decision.
@beltenebrosgr1904 6 жыл бұрын
I just like design! Amazing information... Thank you so much for sharing!
@PhilipVanDusen 6 жыл бұрын
Thanks BELTENEBROSGR!
@beltenebrosgr1904 6 жыл бұрын
You are welcome. Take care.
@fickup9 6 жыл бұрын
Youre very kind and smart designer i ever found in youtube.. i hope it will make you understand how happy i am watching your videos.. thankyou so much Pihilip
@PhilipVanDusen 6 жыл бұрын
Hey Fickry! Thanks so much for checking out my video! What a kind comment. I hope to see you back in the comments.
@gardengeek3041 6 жыл бұрын
Have been away from this for a few years. Thank you for a thorough and succinct update ... IN JUST 8 MINUTES !! Agree with the comment below regarding similarity to graphic design in the 1970's. Still have my old GRAPHIS magazines in the attic. Of course, thanks to computer technology this just keeps getting better and better.
@PhilipVanDusen 6 жыл бұрын
Garden Gooek, Short and to the point - that's my gig. Value Bombs then get the hell out and let people get on with their day. Glad you liked it. Graphis mags! Love it.
@colourfulena 6 жыл бұрын
I feel like my brain has now an overload of inspiration due to all those amazing designs :D Great picks and of course a great video :)
@PhilipVanDusen 6 жыл бұрын
CL, So cool. Glad you like them - there is some great inspiration here.
@alexishickox4343 6 жыл бұрын
Thanks for providing my next design challenge! 15 days; one for each trend attempt
@PhilipVanDusen 6 жыл бұрын
Alexis, try to use they simply as inspiration and take your work to a different place. Evolve it. That is the real challenge!
@speterlewis 6 жыл бұрын
Eight minutes of non-stop wizardry...whoa, creative synapses are firing that have been dormant for a long time. Thanks!
@PhilipVanDusen 6 жыл бұрын
Peter Lewis, You're very welcome. Be sure to check out the other videos in my catalog. There's tons of great stuff there!
@natestain7103 6 жыл бұрын
These design trends were and are timeless.
@PhilipVanDusen 6 жыл бұрын
Hey Ryan, Some are, some not so much. Trends are revisited, altered, revised - new perspectives are added - they disappear and then they come back over and over (particularly in the fashion industry) (Constructivism - around for 100 years - never really goes away). Some trends take a few years to grab hold and become recognizable as popular. So people like you, who may see and recognize trends early and easily - may be mentally registering them way before other people so they may seem older to you - but not others. To many folks who have no formal training in art/design history they are totally new. I can never assume the knowledge base of my audience. Anyway I hope you were somehow inspired.
@sulaimonmaestro2436 6 жыл бұрын
Really love the Integration, Playbill, Glitch and as a matter of fact everything... Just stumbled on your channel and i designed 2 banners already with ideas from your vid. Thanks for that, Subscribed!
@PhilipVanDusen 6 жыл бұрын
Sulaimon, That's so cool you have used them already!~ Tell you what, you can do me a favor and share my video with a friend or two? I'm trying to build my subscribers list. ~Peace
@sulaimonmaestro2436 6 жыл бұрын
Sure thing boss, you got it!
@TokyoXtreme 6 жыл бұрын
Philip VanDusen Same here - I caught this video in my KZfaq recommendations, and subscribed after watching this video.
@CafeRacerGarage 6 жыл бұрын
Amazing Amazing Amazing Video Philip, still stuck on my new thumbnail layout but I like the different size text in your Playbill layouts, The sound and lighting in your videos is incredible :)
@PhilipVanDusen 6 жыл бұрын
Thanks Dan! I think if you did a "take" on the Playbill design trend that could be a very cool format for your thumbnails. Remember, your text has to be BIG and have a lot of contrast. Most people will be seeing your thumbnails on mobile (maybe 3/4" wide or smaller) and they are reproduced very tiny. This is where most KZfaqrs screw up. Legibility is KEY.
@CafeRacerGarage 6 жыл бұрын
Your thumbnails are simple, eye-catching and easy to read :) that's exactly what got my attention :) You are 100% right!
@PhilipVanDusen 6 жыл бұрын
Thanks Dan, I try...
@stephensimondesign 6 жыл бұрын
These trends are very relevant and different from any 2018 trend articles I've seen recently where a lot of obsolete or past trends are coming back. These suggestions bring design to a new level. thanks a lot for this video.
@PhilipVanDusen 6 жыл бұрын
Stephen, Thanks - I'm happy you think so. "Trends" are really about the past more than the future - they represent a style or technique that has gained frequent enough usage that it is recognizable as a movement of sorts. Lots of people get all bent that they have seen these before, that they feel "old". But what is a "trend" is not a crystal ball. They're about inspiration and to spur ideas about where you are going to take your work next. Thanks for watching and taking the time to comment.
@zaicolainen 6 жыл бұрын
Love this video. Lots of information, straight to the piont and no fillers as in 90% of youtube vids. Instant subscribe!
@PhilipVanDusen 6 жыл бұрын
You rock zaicolainen! I HATE filler. Blah, blah, blah. I ain't got time for that!
@killerskiely100 6 жыл бұрын
Great video Phil my boiiiiii!
@PhilipVanDusen 6 жыл бұрын
Sean my boiii! My pleasure. I'm glad you found it inspiring. Cheers!
@maimohamed3590 6 жыл бұрын
The pics you are showing is so catchy, creative and mind blowing wow, thanks a lot for sharing this, great as usual 👌😊
@PhilipVanDusen 6 жыл бұрын
Hi again Mai! Thanks for watching. These trend videos are so fun to do - and take some work to put together! So glad you liked it!
@thewebmaster1 6 жыл бұрын
look more like clones made by 10 million people on instagram using ready made filters and apps for idiots with no imagination actually to me.. looks uniform format for the age of 50,000 people posing in yoga pants on instagram pretending to be yoginis and paying for likes trying to become some kind of public personality, and using crappy apps with text boxes to make cheapo shares that all look the same... thats trending for you.. james dean haircuts and beard oil
@svburns 6 жыл бұрын
Learn A: Kindness can be expressed while giving a review B: Kindness matters. Best wishes
@96sk8ordie 6 жыл бұрын
I wanna see you create this stuff with ready made filters and what do freakin yoga pants have to do with this? Go back to your unsuccessfull channel and cry into your pillow.
@AliciaSalazarDesigns 6 жыл бұрын
I love the way that you explained each one. Thank you
@PhilipVanDusen 6 жыл бұрын
Alicia, Glad you liked how I did the video! Be sure to check out the other videos in my catalog. There's tons of great stuff there!
@cruzo1022 6 жыл бұрын
I am absolutely in love with this video! Thank you!
@PhilipVanDusen 6 жыл бұрын
Nick, so cool! I'm stoked you like it. Check out some of the others in my back catalog. I think you'll dig some of them.
@pranaytony 6 жыл бұрын
My favs are Integration, Brightness, Glitch, Color channels, Sliced text, Play bill, Transparency! If you ask only one then - Transparency!
@PhilipVanDusen 6 жыл бұрын
Pranay, I know, me too. I just used Transparency for a brand identity for a client. I love it.
@pranaytony 6 жыл бұрын
Philip VanDusen Transparency can be used in corporate world, movie posters, ads, films but other trends got their own limitations is what I feel! That shows the power of Transparency! You are amazing sir! Yourself you are a Moving Library!
@rr7firefly 6 жыл бұрын
Wow. This far exceeded my expectations. You chose examples that are far better than the usual gimmicky tricks that plague visual communication today. You showed work based on a highly refined aesthetic, one that I used to associate with Swiss, German and Dutch graphic design, as far back as 10 years ago. Thank you for making this video, Philip!
@PhilipVanDusen 6 жыл бұрын
Noe, You're very welcome. Sounds like you know your stuff! I try to keep the aesthetic themes I highlight in line with my own standards of design - and leave the gimmicks to others. Be sure to check out the other videos in my catalog. There's tons of great stuff there!
@rr7firefly 6 жыл бұрын
+Philip -- Yes, this evening I have already looked at 4 others. Some very useful information indeed. Thanks again.
@bedijasneet 6 жыл бұрын
Your channel is like a Master class! So much substance
@PhilipVanDusen 6 жыл бұрын
Jasneet, Thanks so much! That's my goal ~ Can you do me a favor as a small thank you? Please share my video with a friend or two! I'm trying to build my subscribers. More to come!
@PaulDoesIt 6 жыл бұрын
This is pure GOLD! Thank you for sharing the knowledge! Subscribed instantly
@PhilipVanDusen 6 жыл бұрын
Pavel, Thanks, a lot more where this came from. I've got over 80 videos on design, branding, creative careers, strategy. Lots to see and learn from. I hope you continue to enjoy my channel!
@nicolle2126 6 жыл бұрын
idk about you but I feel some of these are a tad too overused (playbill and glitches especially!) Then again, if they aren't even a bit overused then they wouldn't be trends :P All that said, thanks for compiling a list of tools and techniques for inspiration. It really gets the creative juices flowing
@PhilipVanDusen 6 жыл бұрын
Nicolle, you're exactly right about the "trends" being overused. Thats how they are recognized as trends. I'm glad it helped your creativity and is acting as the inspiration it is intended to be. If you have any trends you think I missed or are more "emerging" please share them with the community - and me!
@LogoBooks 6 жыл бұрын
Great! Now we know what we shouldn't make in 2018! In my opinion, a designer should always stay away from trends. Besides that, I believe that when building a brand you should try to become timeless and thus trendless as well.
@PhilipVanDusen 6 жыл бұрын
Paul, Thanks for watching. I always look at trend as inspiration, not as something to copy. Techniques, new ways of looking at problems, the evolution of design, how to energize your creative spirit. However, timelessness is a pipe dream IMHO. There isn't a design created in history that doesn't have the mark of some sort of historical or cultural context that places it on the human timeline. The work in the Logo Books you review on your channel - all reflect some sort of historical context whether it be in the font, illustration style, and in most cases, trend of the times in which they were created. Cheers!
@LogoBooks 6 жыл бұрын
Hi Philip, not sure where you found "Paul" as being my name (perhaps from my first video). My name is Christophe, but no worries about that! Trends are indeed interesting to learn new things etc. as you said. Mashing that up to create something of your own is something we should all try. I really liked the video because you showed a lot of different examples. Time is indeed something that always comes together with... well, everything. Although everything has a certain timestamp, I believe that some logos (let's take logos as example) are designed to be timeless. It could have been a certain style/trend when it was created, but timelessness transcends trends in my opinion. Of course, when you design something, it's hard to tell it will stand the test of time but I think it's something designers should always aim for.
@PhilipVanDusen 6 жыл бұрын
Sorry Christophe! I was moving too fast. I saw the name of the "author" on your first video description as Paul - but that was the author of the book you were reviewing! Doh! So Christophe it is. I agree designers should always shoot for timelessness as a goal. But as you observed everything inevitably gets a time-stamp in some way. The Apple logo, the Coke logo, Starbucks, Pepsi - all "timeless" logos that have been revised dozens of times and each time they are revised you realize how time-stamped the previous versions are! --Keep up the good work and reviews. They're awesome.
@LogoBooks 6 жыл бұрын
Philip VanDusen No worries! Would have been great if I was the man who designed the logos and the book itself though! And indeed, as you say. Even the biggest brands revise their logos. Sometimes it's due to an outdated look, but sometimes it's also a forced changement (small icons for small screens). The world of logos will always be fascinating to me. That's why I also have this channel. Thank you for your kind words about what I do!
@PhilipVanDusen 6 жыл бұрын
Christophe, You're a young dude. One day you CAN be that guy who designed those logos and that book. Go for it. There are no limits in what you can do or accomplish. You have the passion for it and that shows. Make it happen.
@carlbradford6109 5 жыл бұрын
Thanks Philip for the trends update! It was great seeing all the wonderful design elements that were used in the 70's and 80's still in use today! Very refreshing! Love it! design history! All the best Carl B3
@PhilipVanDusen 5 жыл бұрын
Thanks for watching Carl - and I appreciate the comment.
@irscrea5361 6 жыл бұрын
I'm truly glad I found your channel. Let me thank you for sharing your knowledge, your videos are way too cool and useful.... congratulations!.
@PhilipVanDusen 6 жыл бұрын
IRS, Thanks so much!~ Can you do me a favor as a small thank you? Please share my video with a friend or two! I'm trying to build my subscribers. More to come!
@stephanmobius1380 6 жыл бұрын
Most of these are timeless concepts and are to be found over the last decades. Which are the _true_ trends of 2018 now?
@PhilipVanDusen 6 жыл бұрын
Stephan, "Trends" are really a misnomer and are actually about the past in a lot of ways - a style or technique that has gained frequent enough usage that it is recognizable as a movement of sorts. I realize you may have have seen these before, and I don't doubt that - and that they feel "old". But what is a "trend" is not necessarily a crystal ball - I wish I had one. They're about inspiration - and where you can take it next. Thanks for watching and taking the time to comment.
@pandadayi 6 жыл бұрын
i'm not a designer, and i don't know how i got here :D but some of these 'elements' and ideas could be useful in videography as well.. some of them i used last year, like glitches and RGB color shifts. very fun stuff especially on black and white footage ;) Thanks for this compilation. Liked and subscribed.
@PhilipVanDusen 6 жыл бұрын
Oedsch, You are totally right, they can be applied to many creative categories - video being only one. Glitch came from video obviously! So it's only natural people would use it as an intentional style. Thanks for subscribing!
@pandadayi 6 жыл бұрын
yeah sure, and it's cool too see those effects applied cross-media. so i will definitely watch out for some ideas to introduce to my work :) appreciate the answer. keep up the nice work! :)
@teabagNBG 6 жыл бұрын
i almost wanted to say the same... :D
@RUMIMUME 6 жыл бұрын
Totally agree. I saw some things I have used in video promotions and others that made me think "I never thought of using that for video, but I'm sure going to give it a try
@thewebmaster1 6 жыл бұрын
then your stuff will look like everybody elses... do you wear the same pants as the rest of the world too?
@frankbooth926 6 жыл бұрын
A lot of this stuff has been around a long time -- glad to see a resurgence. Cool examples too!
@PhilipVanDusen 6 жыл бұрын
That's true. Russian Constructivism has been around 100 years (it started in 1917!) and people are still evolving it. Thanks for watching and talking the time to comment!
@vladimirshitov2160 6 жыл бұрын
The "Destruction" poster on 2:20 is so awesome
@PhilipVanDusen 6 жыл бұрын
Glad you were inspired.
@nitras.design 6 жыл бұрын
Most of these were also popular in 1998-2000
@PhilipVanDusen 6 жыл бұрын
And Russian Constructivism was popular in 1917, but it ever really went away. Trends go round and round in design.
@nitras.design 6 жыл бұрын
haha :)
@cidavila 6 жыл бұрын
Yes.
@AzamAlbrahem 6 жыл бұрын
Philip VanDusen They did not have Adobe back then.
@WagnerBrenner 6 жыл бұрын
Sure. Trending since the 30’s.
@PhilipVanDusen 6 жыл бұрын
Wagner Brenner, And even earlier actually. Thanks for watching. This community is always open to hearing any additional ideas you might have that I missed covering - or that you feel are more relevant. Feel free to contribute something. Some people expect "trends" to be the newest thing - but in reality they are currently POPULAR things - whether they have been around a short or a long time. I mean look at Russian Constructivism - that aesthetic has been around 100 years - since 1917 and it hasn't faded.
@TrailersGo 6 жыл бұрын
Thank you soooooo much for making this video, really appreciate it! You now have a new fan to your channel.
@PhilipVanDusen 6 жыл бұрын
Thanks Amrol! Always great to have a new fan. See you in the comments.
@mariahagstenmichelsen1225 6 жыл бұрын
Best trends video I've seen for 2018. Your examples are all stunning and very inspirational. Plus your detailed descriptions of each trend are awesome. Thank you so much, Philip, for a great video :)
@PhilipVanDusen 6 жыл бұрын
Thanks Maria!
@dbreardon 6 жыл бұрын
Very good presentation! But if that is how advertisers are going to try and market their stuff to me, I'll be saving a lot of money this year. I like: integration Font as illustration Systematic color But most of the rest made me feel like I was either taking a 1970's acid trip or hanging out in 1960's Berlin during the cold war as the wall went up. Perhaps it is just me, but I found most of those styles very unappealing. But then again, I am 58 years old and have never really been a trendsetter myself...LOL
@PhilipVanDusen 6 жыл бұрын
Hey dbreardon, LOL. Thanks for watching and taking the time to comment! I appreciate your sharing your POV.
@omidzarei7430 6 жыл бұрын
1st time on your channel and You Sir actually delivered. Great eyes
@PhilipVanDusen 4 жыл бұрын
You rock Omid Zarei!
@JussiTarvainen 6 жыл бұрын
Thank you Philip for taking the effort to put together such a nicely done video on the GFX trends :) Much appreciated!
@PhilipVanDusen 6 жыл бұрын
You rock Jussi! My pleasure. I hope it was a little inspiring.
@Tamsmama 6 жыл бұрын
Thank you! I've taken note of many of these, but the breakdown is extremely helpful. Some really cool examples, too!
@PhilipVanDusen 6 жыл бұрын
Hey Julia! Thanks so much for checking out my video! I'm glad you were taking notes! Keep tuning in!
@tommygee4262 6 жыл бұрын
good job Philip, it is worth mentioning that all "trends" are actually nothing new, just mixture of some twenties, sixties seventies etc. refreshed, reconfigured, filtered through contemporary perception and technology. However, no significant breakthroughs matching lets say constructivism. Btw Im curious what is your point of view on logo design, there seems to be some "trendy" tendencies: colour, form, typography, animation-ability etc
@PhilipVanDusen 6 жыл бұрын
Tommy, You're totally right. Just like music and fashion, everything seems to be a bit of a remix or redux in a way. What's old is new again. I like your perspective that the older styles are "new" in being seen through a lens of contemporary technology. Thanks for the logo trend video idea. I've held off because logo trends are even more subtle I think. If you have any ideas email me through my website I'd love to see what you're seeing. If I use any- I'll be sure to give you a shout out in the video! Happy New Year!
@tommygee4262 6 жыл бұрын
You are right, logo matter is much more subtle, basically we can consider trends in updating / refreshing. Anyway I will email you later
@PhilipVanDusen 6 жыл бұрын
Please do. Include some .jpgs...;-)
@tommygee4262 6 жыл бұрын
if your contact form will allow me to break through ;-)
@PhilipVanDusen 6 жыл бұрын
Tommy - I got your email. Thanks for navigating my contact path. I'm really busy in the last week with new clients trying to kick the year off right with revenue generating activity - so please know that I'm not ignoring you - I'll be in touch soon!
@reibangchakma 6 жыл бұрын
i honestly thought you were steve jobs from the thumb nail
@PhilipVanDusen 6 жыл бұрын
reibang, I get that a lot. Thx for watching.
@hangkwonglim1803 6 жыл бұрын
Thanks for doing this video of the 15 trends in graphic design and explaining them. Really helpful and inspires me to try these trends out in my work
@PhilipVanDusen 6 жыл бұрын
So cool hang!
@avhvsmatej 6 жыл бұрын
Thank You for a lot of Design Inspiration you've shared. This is what i'm looking for. Thank You, Thank You! Mr. Phillip.
@PhilipVanDusen 6 жыл бұрын
You rock Rizki! You're welcome.
@VideosBySimon 6 жыл бұрын
vaporwave represent! whoo
@KrisCortez 6 жыл бұрын
Simon which design trend is that represented in the video? Thanks
@VideosBySimon 6 жыл бұрын
2 and 3 mainly. you see some of that in 9, too.
@PhilipVanDusen 6 жыл бұрын
You rock Simon.
@VideosBySimon 6 жыл бұрын
Thanks :)
@Ceewalk2009PSN 6 жыл бұрын
Where did you get all this awesome designs from?
@PhilipVanDusen 6 жыл бұрын
Ceewalk, Great question! --however, I have to keep some of my trade secrets secret! LOL. But I will say, once I decide I've recognized a trend I keep my eyes open and grab examples from all the sites, magazines, blogs, agencies, galleries and portfolios where I'm seeing them. I explore a lot of inspiration sites and design and agency sites on a regular basis.
@Ceewalk2009PSN 6 жыл бұрын
Philip VanDusen alright. I descided to make one poster on every 15 trends you mentioned. So I try them and can better remember and built on them. I uploaded my first poster already. :) thanks
@PhilipVanDusen 6 жыл бұрын
So cool! What a great idea! I should ask my viewers to do that when I post a trend video. I'd love to see what you created. Tweet it to me. Or email me through my website and I'll respond with my direct address to send a jpg.
@Ceewalk2009PSN 6 жыл бұрын
Philip VanDusen i will. You could Show the best designs in a upcoming Video and talk about it :)
@SarahGraveschannel 6 жыл бұрын
Ceewalk2009PSN some of his pictures can be found just by searching up graphic design trends of 2018, or going on Pinterest and looking at different search terms like trends graphic design, etc.
@tompk8440 5 жыл бұрын
i love this. hope to see more of videos like this to keep me updated on graphic design trends. thanks!
@PhilipVanDusen 5 жыл бұрын
Tom, keep your eyes open in January 2019 for my new trends video!
@rattykulture7655 6 жыл бұрын
I love this! I was skeptical about watching it coz I thought it would be one of those 10 minute clickbait videos that could be summed up in a second but your delivery and sample choices was impeccable. Subscribed obviously.
@PhilipVanDusen 6 жыл бұрын
You rock Ratty Kulture!
@EmiFolkMusic 6 жыл бұрын
In other words: Vaporwave.
@PhilipVanDusen 6 жыл бұрын
As one of the 15, yes. It's still out there. Thanks for watching Banish.
@EmiFolkMusic 6 жыл бұрын
Thanks to you. Nice video and channel.
@iikicchi 6 жыл бұрын
trends form 3 years ago
@PhilipVanDusen 6 жыл бұрын
iikibiz, Thanks for watching. This community is always open to hearing any additional ideas you might have that I missed covering. Feel free to contribute something.
@natashanyxx523 6 жыл бұрын
Philip, This is the first video of yours that I've watched. It's excellent! You're doing everything right. I'm hooked! Keep up the good work!
@PhilipVanDusen 6 жыл бұрын
Natasha, Thanks. Be sure to check out the other videos in my catalog. There's tons of great stuff there!
@jorgebarra3646 6 жыл бұрын
WOW!!! Simple and facinating!!!
@PhilipVanDusen 6 жыл бұрын
Thanks Jorge Barra!
@CarletonM 6 жыл бұрын
I'm so tired of seeing the same Udemy ad with that annoying dude talking about what course i should take.
@PhilipVanDusen 6 жыл бұрын
Carleton, Dont I know it. I wish I could control the ads they run. You'd think there is only one 'graphic design topic' ad on all of freakin' KZfaq, lol.
@PhilipVanDusen 6 жыл бұрын
P.S. great channel. I'm a big Logic guy - for more than 20 years - guitar/bass not piano though.
@ThaimachineFilms 6 жыл бұрын
yeah thats so annoying
@foreverseethe 5 жыл бұрын
The guy with glasses right? I've never wanted to punch somebody so much in my life.
@untiground 6 жыл бұрын
say hi to 2014 - 2017 trends
@PhilipVanDusen 6 жыл бұрын
Ivan, The thing about what are generally called "trends" is that they don't really qualify as a "trend" until they show enough mass usage to be classified as such - and this can sometimes take years. Some people expect trends to be the newest thing - but in reality they are currently POPULAR things - whether they have been around a short or a long time. I mean look at Russian Constructivism - it's been around 100 years! Trends are actually about looking BACKWARD not forward. What I suggest people do with trends is use them for inspiration, not for copying. I hope it was a little inspiring anyway!
@katfar71 6 жыл бұрын
Agree! This vid is an overview of the last 5 years and nothing to do with future trends.
@PhilipVanDusen 6 жыл бұрын
Trends aren't a crystal ball. Trends are current popular mass themes that are at mass.
@FrankNeulichedl 6 жыл бұрын
even older :D Most of typo stuff has been done for 50+ years - and mostly still used for cultural stuff
@jabulaniharvey-stinkycheese 6 жыл бұрын
love integration, playbill, text as design, systematic colour, photo masking....these are stylish. great video!
@PhilipVanDusen 6 жыл бұрын
You rock Jabulani HARVEY!
@neodore2657 6 жыл бұрын
Thanks a lot I'm a young graphic designer and this was not just great exposition but magical
@PhilipVanDusen 6 жыл бұрын
Neo - so glad I could help out!
@collectiveconscious2324 6 жыл бұрын
These are all 2017 trends that are already fizzling out.
@PhilipVanDusen 6 жыл бұрын
Thanks Collective Conscious. I'd love it if you wanted to contribute what you are seeing as more current or relevant. I'm sure all the people in the community would welcome that.
@collectiveconscious2324 6 жыл бұрын
I'm not claiming to be some kind of trend fortune teller here. I'm not a psychic buddy. Youll just have to wait and see how the year unfolds.
@PhilipVanDusen 6 жыл бұрын
Yeah, I'm no fortune teller either. Lots of people don't realize that trend is not about the future, it's a re-look at the past. Nothing can be considered really a "trend" until it has gained a significant enough presence in the market that you are seeing a lot of it. I'm just trying to share a little inspiration with people. People like you who know the market and are up on what's happening see "trends" very early, so by the time they really get bigger and more visible - they seem ancient. But a lot of my viewers are very early in their careers (like just starting school) and don't know how to recognize them in the least.
@ronaldboneslinger 6 жыл бұрын
this should say 15 trends in 2015
@PhilipVanDusen 6 жыл бұрын
Renaud, This community is always open to hearing the additional ideas it sounds like you have that I missed covering. Feel free to contribute something.
@sennemarquenie 6 жыл бұрын
Stay contemporary by killing trends 🙂
@PhilipVanDusen 6 жыл бұрын
Hey semarq, Thanks for watching and taking the time to comment. I appreciate your sharing your POV.
@lucyw1569 6 жыл бұрын
This is the first video of yours that I have seen and I’ve already subscribed! As a graphic design student who has just been given a new brief, this was incredibly helpful! Thank you so much. I look forward to working my way through the rest of your videos....
@PhilipVanDusen 6 жыл бұрын
You rock Lucy W.! Keep watching. Hope to see you back in the comments.
@StevenBollman999 6 жыл бұрын
Man, you are really good at this! Sparkly clear communication style and well thought out content. Totally engaging!
@PhilipVanDusen 6 жыл бұрын
Thanks Steve. I appreciate your view and perspective. You are an AMAZING photographer!
@caoimghgin 6 жыл бұрын
Great video, but not fair to say these are 2018 trends. Rather, examples of styles which have risen and fallen over the past 20+ years. All great styles, no doubt, but none particularly unique to 2018. Examples presented would be considered 'timeless' design - the best designs of all. As far as 2018 trends, we'll see more flat, more minimalist and more gradients. 2019, all will be replaced with shiny emoijis - including the copy.
@PhilipVanDusen 6 жыл бұрын
Kevin, Astute comments. I agree. Check out my video "What is a design trend" you'll a similar POV. The thing about what are generally called "trends" is that they don't really qualify as a "trend" until they show enough mass usage to be classified as such. Some people expect trends to be the newest thing - but in reality they are currently POPULAR things - whether they have been around a short or a very long time. I mean look at Russian Constructivism - it's been around 100 years! . Trends are in many ways actually about looking BACKWARD not forward. Thanks for the insightful comment!
@wendimiller8915 6 жыл бұрын
I'm interested in your take on the flat and minimalist with more gradients take. How are you seeing these used now?
@caoimghgin 6 жыл бұрын
I see www.dribbble.com as a good metric of current trends as well as emerging styles. When I say 'more flat...minimalist...gradients', these are the styles most commented upon and highly upvoted by other community members (designers). No doubt, we should all cast a much wider net than a single website for all things 'current trend/style' - but I've found the dribbble community to be leading-edge without being bleeding-edge.
@msc_1974 6 жыл бұрын
So 2012... these might be 2018 in the US but not in everywhere else in the world 😩 Crumbs, some of these are just crappy photoshop plugins. You’ll be adding fire effect to text in your next video!
@PhilipVanDusen 6 жыл бұрын
Michael, Thanks for watching. All of my subscribers are always open to hearing about any more relevant "trends" you might be seeing that I missed. Feel free to contribute.
@agaszczepanska8963 6 жыл бұрын
Thank you for the video Philip! It's a really nice one, especially with all the beautifully picked examples. Very inspiring.
@PhilipVanDusen 6 жыл бұрын
Aga, I aim to please. I'm glad you liked it. Check out some more of my videos on my channel. There are many more you might like also!
@PasqualItizzz 6 жыл бұрын
Actually started a new playlist so I can save the video. Really nice job, trends usually turn me off but was presented in such a way as to highlight their value.
@PhilipVanDusen 6 жыл бұрын
Steve, Cool, glad I cut through the BS for you.
@faber7507 6 жыл бұрын
So basicly vaporwave
@PhilipVanDusen 6 жыл бұрын
Yeah.
@MoonWalkerTexsRanger 6 жыл бұрын
what
@richabhatnagar7385 6 жыл бұрын
U look like steve jobs
@PhilipVanDusen 6 жыл бұрын
Yeah, I get that a lot. As I always say, I wish I had his stock portfolio, too...
@richabhatnagar7385 6 жыл бұрын
Philip VanDusen u might do better than him one day :)
@alikhayyat5815 5 жыл бұрын
@@PhilipVanDusen actually if u look closely you look like Chester V.
@dunjaaleksic2463 5 жыл бұрын
Can't wait for 2019 Trends video!
@PhilipVanDusen 5 жыл бұрын
Dunja, slowly working on it. So much to do in my agency work - I hardly have time to get it together! But rest assured I WILL!
@nunawatson4307 6 жыл бұрын
Absolutely fantastic....thank you thank you!!!
@PhilipVanDusen 6 жыл бұрын
You rock Nuna! I'm glad you were inspired! Be sure to share it on social media with a friend or two!
@JJ-dc3jz 6 жыл бұрын
So in a nutshell, everything is in? LOL
@PhilipVanDusen 6 жыл бұрын
Yup. Thanks for watching J J
@JJ-dc3jz 6 жыл бұрын
You're welcome Phillip. I find your presentation to be clear, concise and your examples are high quality and spot on. Great for newbies and Creatives wanting an overview of the Industry. An awesome presentation. I'm just making the smart guy similar comment that 'Everything is art, and nothing is art'. A bit like gathering 6 Fashion Designers in the one room and asking them to show your their storyboard color swatches for the following season. By the time you've looked through the 6 storyboards, you've come to the conclusion that by these Designers, as a whole, all colors are in for next season and nothing has been left off! (so in reality, there aren't any 'rested' colours) It's all perception...then come the sheep! LOL Cheers
@PhilipVanDusen 6 жыл бұрын
Oh man, you totally brought back a lot of memories. You may not know it but I was in fashion retail for much of my career. I was VP of Graphic Design, Trend, Color, CAD and Packaging for Old Navy for 11 years of it. I have had soooo many color meetings like you just described. Hilarious. You are so right. Nothing is new - especially in fashion - everything is a re-visit, a redux. If I see 80's color and pattern revisited one more time I'm gonna puke.
@JJ-dc3jz 6 жыл бұрын
LOL. I feel your happy memories from the past....I feel your stressful days too! ;-D
@goo6 6 жыл бұрын
don't follow trends. make your work original.
@PhilipVanDusen 6 жыл бұрын
Use trends as inspiration - not as a template to use to re-create. Totally agree. Take it some place new-er. Thanks goo6
@Nyah013 6 жыл бұрын
I really loved this video, gave me a lot of ideas by seeing this references! I love videos that show real examples.
@PhilipVanDusen 6 жыл бұрын
Nyah, You're very welcome. Be sure to check out the other videos in my catalog. There's tons of great stuff there!
@eduardogsaezsilva1071 6 жыл бұрын
thank you. Very good. Muchas gracias...desde Chile.
@PhilipVanDusen 6 жыл бұрын
You rock Eduardo! Thanks for watching!
@souljahsstory 6 жыл бұрын
Seriously confused. Half of this stuff has been happening for years already... Has the cycle of trends gotten shorter.
@PhilipVanDusen 6 жыл бұрын
Sanj, I was in the fashion industry for 15 years and travelled the globe shopping for trend 3x a year, Tokyo, London, Milan, Berlin etc. Trend hunting was my job. The one thing I learned is that trends are never limited to specific periods of time and are very fluid in how they appear. Trends are revisited, altered, revised - new perspectives are added - they disappear and then they come back (deconstructivism - never really goes away). Seeing how 2018 just started, all of these trends are things that were published in 2017 and before. Some trends take a few years to grab hold and become recognizable as popular. So people like you, who may see and recognize trends early - may be mentally registering them way before other people so they may seem older to you - but not others. Anyway I hope you liked it more than being annoyed.
@souljahsstory 6 жыл бұрын
That's a really valid point. Was speaking to a colleague earlier today and the question that I always have bugging me in the back of my mind is always "Is this inspired by current trends and how do we avoid that pitfall of things looking and feeling tired by the time the project is done?" But the truth of it is that as a designer you pay attention to so many things in such a short space of time that it might feel like it's been done to death and been around for years. Wasn't annoyed just confused. But appreciate the effort and time it took you to make it.
@PhilipVanDusen 6 жыл бұрын
My answer to the pitfall question has always been: (as it was in fashion where things are REALLY rehashed often) "what is our unique take on it?" "How do we make it own?" Glad you liked it Sanj - I need more subscribers like you.
@coroto 6 жыл бұрын
2018? Most of those styles has been around for like 10 years in commercial use, calling those "trends" is wrong. Nice examples tho.
@PhilipVanDusen 6 жыл бұрын
Coronto, Yeah, I know, you're right. But people don't do KZfaq searches for any other word when looking for inspiration sadly! The thing about what are generally called "trends" is that they don't really qualify as a "trend" until they show enough mass usage to be classified as such. Some people expect trends to be the newest thing - but in reality they are currently POPULAR things - whether they have been around a short or a long time. I mean look at Russian Constructivism - it's been around 100 years! . Trends are actually about looking BACKWARD not forward. What I suggest people do with trends is use them for inspiration, not for copying. Thanks for the insightful comment!
@DavidSolace07 6 жыл бұрын
Awesome reply Philip. all right..
@GodFirst090 6 жыл бұрын
Due to this comment alone, I am a new subscriber. Keep up the great content!
@PhilipVanDusen 6 жыл бұрын
Thanks Carl Melton! You made my day.
@PhilipVanDusen 6 жыл бұрын
Thanks David. Just tryin to contribute some value and inspiration.
@claudiorassouli1240 6 жыл бұрын
This video was perfect for me to see at this time. I like how you showed multiple versions in each category to help spark creativity. As someone who knows the technical elements of photoshop but don’t use it often enough to keep the creative juices flowing, this was very helpful for me. Thank you.
@PhilipVanDusen 6 жыл бұрын
Claudio Rassouli, You're very welcome. Be sure to check out the other videos in my catalog. There's tons of great stuff there!
@Narciacrois22 6 жыл бұрын
Thank you so much for your tips! I´ve got much inspiration now for creating some pieces for my portfolio!
@PhilipVanDusen 6 жыл бұрын
Hey alice! I'm glad you were inspired. Keep tuning in!
@TheStrangeStudio 6 жыл бұрын
Steve Jobs ALIVE! Oh, wait.
@PhilipVanDusen 6 жыл бұрын
I get that a lot. What can I do, it's my face...
@byteseq 6 жыл бұрын
Believe me, most of these are just plain annoying to non.designers.
@PhilipVanDusen 6 жыл бұрын
Hey preben, Thanks for watching and taking the time to comment. I appreciate your sharing your POV.
@champolot 6 жыл бұрын
EXACLTY!
@tarakgu1 6 жыл бұрын
How inspiring, this is awesome! Looks like old school graphic design is coming back, more hands on design!
@PhilipVanDusen 6 жыл бұрын
Tara, You're very welcome. Be sure to check out the other videos in my catalog. You might enjoy them.
@kimkeith9776 6 жыл бұрын
So glad I stumbled accross your videos. Very informative, relevant and well executed!
@PhilipVanDusen 6 жыл бұрын
Kim, Thanks for watching - there are a lot more in my catalog you might also enjoy.
@Cowglow 6 жыл бұрын
I see nothing new
@PhilipVanDusen 6 жыл бұрын
Yeah, I know, you're right. The thing about what are generally called "trends" is that they don't really qualify as a "trend" until they show enough mass usage to be classified as such. Some people expect trends to be the newest thing - but in reality they are currently POPULAR things - whether they have been around a short or a long time. I mean look at Russian Constructivism - it's been around 100 years! . Trends are actually about looking BACKWARD not forward. What I suggest people do with trends is use them for inspiration, not for copying. Thanks for the comment!
@yanamorim5747 6 жыл бұрын
every year the same graphic trends that's because the graphic world doesn't work on seasons and this video is pointless. see you in the "2019 trends" video.
@PhilipVanDusen 6 жыл бұрын
Yan, thanks for watching. Just think of it as inspiration then. See you in 2019.
@marko_v 6 жыл бұрын
He's just pointing out trends the he is noticing. And trends like this are real and noticeable, whether deliberately followed or not by "the graphic world" (whatever that is).
@PhilipVanDusen 6 жыл бұрын
Mark V, I agree and appreciate your weighing in here on this.
@PhilipVanDusen 6 жыл бұрын
(reposting a previous comment of mine): The thing about what are generally called "trends" is that they don't really qualify as a "trend" until they show enough mass usage to be classified as such. Some people expect trends to be the newest thing - but in reality they are currently POPULAR things - whether they have been around a short time or a very long time. I mean look at Russian Constructivism - it's been around 100 years! . Trends are actually about looking BACKWARD not forward. What I suggest people do with trends is use them for inspiration, not for copying. And contributing inspiration is never pointless.
@natechao1103 6 жыл бұрын
Great work! Thanks for helping me get re inspired in graphic design, You’ve definitely got my support
@PhilipVanDusen 6 жыл бұрын
Nate Chao, You're very welcome. Be sure to check out the other videos in my catalog. There's tons of great stuff there!
@ihatearial 6 жыл бұрын
The use of a variety of examples during (a very good) explanation, was the best! Congrats!
@PhilipVanDusen 6 жыл бұрын
Thanks Arthur!
@undead-pixl 6 жыл бұрын
I love it how fast the video is and how he does not spend a lot of time on unnecessary talk but right to the point. Tnx for this man. You got yourself a sub :)
@PhilipVanDusen 6 жыл бұрын
emiN, Thanks - that's my goal - not to waste anyones time - give some great value and get it done fast. All my videos are 3-8 minutes and I cram a ton of info into each one. Very little idle chit chat. There are too many people blabbing out there and saying nothing.
@undead-pixl 6 жыл бұрын
Exactly! I have so many friends starting out in design and i will definitely recommend you as a great resource for both new comers and professional designers :) Keep up the good work ! :)
@PhilipVanDusen 6 жыл бұрын
Cool. Thanks.
@CoreyMcNeil 6 жыл бұрын
I’m so happy I stumbled on this video (in fact I subscribed). I’ve been looking for a resource for weeks. THANK YOU!
@PhilipVanDusen 6 жыл бұрын
Corey McNeil, You're very welcome. Be sure to check out the other videos in my catalog. There's tons of great stuff there!
@natashac8917 6 жыл бұрын
This video is so inspirational. My favourite so far.
@PhilipVanDusen 6 жыл бұрын
Thanks Natasha!
@thatgeminidreamer 6 жыл бұрын
I just saw this today and I'm so glad I watched it! Better late than never! Thanks so much for the break down. As a designer, I need this info for my future projects as well.
@PhilipVanDusen 6 жыл бұрын
Sephie, You're not late! You're very welcome. Be sure to check out the other videos in my catalog. There's tons of great stuff there!
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