5 BRAND NEW Digital Marketing Strategies for 2024 (HUGE Leap Forward!)

Рет қаралды 283,502

6 ай бұрын

Welcome to the cutting edge of digital marketing! 🚀 In this video, we're diving into 5 Brand New Digital Marketing Strategies for 2024 that are set to change the game for small service businesses.
✨ What's Inside? ✨
Unconventional Tactics: Say goodbye to the same old strategies. We're introducing techniques that break the mold and set your business apart.
Data-Driven Insights: Discover how the latest in AI and analytics can catapult your marketing effectiveness to new heights.
Customer Connection Redefined: Learn how to forge deeper, more meaningful connections with your clients in ways you never thought possible.
Efficiency Like Never Before: Maximize your time and resources with strategies that streamline your marketing efforts and amplify results.
Ahead of the Curve: Stay miles ahead of the competition with insights into future trends that are shaping the digital marketing landscape now.
🌟 Why Watch? 🌟
If you're a small service business owner looking to revolutionize your digital marketing approach, this video is your first step into a broader world. We're not just talking about evolution; we're talking about a complete transformation that sets you years ahead in the marketing game.
🎬 Register for the FREE On-demand video masterclass training, "The Automated Clients-on-Demand Website Blueprint for Service Businesses" Just go to: wesmcdowell.com/training
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Пікірлер: 196

@WesMcDowellInc 6 ай бұрын

Click here for all my best prompts to use ChatGPT as your personal marketing manager → wesmcdowell.com/chatgpt/

@ImWORTHITINC 6 ай бұрын

DAMN YOU ROCK! TYSM WES!! CHECKIN IT RN!!!

@s4iN3tTe 3 ай бұрын

I appreciate the time you took to edit this video and bring great informative and colorful content.

@neilmerlino6475 4 ай бұрын

This channel is THE MOST informative channel on marketing, by far. 👍👍👍

@northstarmedia8508 6 ай бұрын

The thing I've been hearing recently about having long & short form content is that, the short form might attract alot more audience than the long form. But the people who you attracted are the type to consume short form content, not long form. Therefore YT will show your long videos to them, but they won't watch it at all. Jump ship after the first few seconds. & then YT stops pushing your content cuz they think it's shit

@charles87b 6 ай бұрын

The search engine marketing part was particularly interesting to me. Great points!

@WesMcDowellInc 6 ай бұрын

Glad you liked it Charles! 👍

@yanomanches1375 6 ай бұрын

I agree, but when I look at AI generated search results I usually check the source they provide too, so that’s something to consider. Wondering if others do that too.

@sandyingram 5 ай бұрын

Don't be too hard on faceless videos. They provide an enormous amount of information without a personality getting into the way. They are great for education.

@WesMcDowellInc 5 ай бұрын

Sure but giving information isn’t the same as marketing. You have to build a connection which can be done faceless but it’s much harder.

@inrstelr5056 5 ай бұрын

I don’t think he’s being hard on them, just being honest about it being better with a human.

@LI-pm3mh 5 ай бұрын

You are correct

@lifewidelearninghere 3 ай бұрын

I'm with Wes on this. Faceless lost its appeal to me very quickly. I need the personality.

@doingitdavy1507 3 ай бұрын

Sandy I gotta pushback a little, cause I pretty sure Wes didn’t even say the phrase “faceless videos” let alone be hard on them. I have seen quality FL channels, but sadly many get overshadowed by the disingenuous creators using clips of others without giving credit . No shade just a tiny insight I realized reading your comment. 🙏🙏🤙✌️

@itsnancyking 6 ай бұрын

Amazing insights on leveraging AI for digital marketing! I've been integrating AI tools like boost app social for my content and podcasting strategies, and it's incredibly efficient. These 2024 trends are spot on. Thanks for sharing!

@WesMcDowellInc 6 ай бұрын

Glad it was helpful Nancy! 👍

@mellissacarterr 5 ай бұрын

Love that app! It's been super helpful in making my content stand out. The AI tools are pure genius.

@lilyb2617 5 ай бұрын

Thank you Wes. I’ve followed your videos since I started my own consulting biz six years ago. I did my first interview the other day and it has been well received !so now I’m focusing on expanding my video content. I love KZfaq and I often just listen rather than watch a video so their podcast makes sense

@WesMcDowellInc 5 ай бұрын

that's fantastic to hear! good luck with the videos 👍😊

@KevsGuide 4 ай бұрын

I can't see it on your channel

@erikpraecius 4 ай бұрын

Loving the sneak-peek into 2024's digital marketing wizardry! 🎩 Your insights are pure gold for any small biz looking to crush it online. Can't wait to see more!

@isaacmadhavan 4 ай бұрын

Thank you, Wes; very illuminating! I downloaded your PDF.

@awakenyourlight 3 ай бұрын

I am so glad I did the effort to type in "2024" when looking for SEO and marketing advice 😅 Great tipps, thank you so much, never thought about using AI to support with that...what a time to be alive (born in 1986).

@freespiritkaro3414 3 ай бұрын

I don’t think there is anyone else who makes marketing as digestible as you do - as it should be, in small chunks, for folks in other professions which have nothing to do with social media or marketing - what a way to win on YT 😉 THANK YOU SO MUCH ❤❤❤ 👏👏👏🙌🙌🙌

@bulgotsdotcomfr 6 ай бұрын

One of the most informative videos I've watched in a while. Podcast idea is super interesting & didn't realise quizzes convert twice as much!

@WesMcDowellInc 6 ай бұрын

Glad it was helpful! Yea, people love interactive stuff, its jsut a matter of figuring out the RIGHT quiz to go with. Cheers1

@ProducedByMiles 6 ай бұрын

You give out straight gems!!! 💰

@WesMcDowellInc 6 ай бұрын

THanks Miles 🙌 👏

@carolineclarke9726 4 ай бұрын

This is SO informative and will be super helpful as I plan the strategy for digital marketing in 2024. Thank you Wes you're the GOAT!

@naveeddumasia8861 6 ай бұрын

Super! Thanks for this video!

@WesMcDowellInc 6 ай бұрын

Glad you liked it!

@zahrakhademi800 Ай бұрын

Some how I listen to 10 different videos on a topic in youtube but yours are always the one that makes things clear. Thank you for being genuine.

@WesMcDowellInc Ай бұрын

Glad it was helpful!

@venumohan5500 5 ай бұрын

The point you made about KZfaq being a search engine is new perspective. I realized I use KZfaq more than google. Thank you for this video.

@WesMcDowellInc 5 ай бұрын

You're welcome & tnx for watching! 😀

@farahliyana6850 5 ай бұрын

Thank you, been wanting to do these! your video really helps with the tips you mentioned. Looking forward for more videos and tips from you!

@WesMcDowellInc 5 ай бұрын

Awesome! Thank you Farah! 👏😎

@SmrtSocial 5 ай бұрын

We use A.I. regularly to help our clients gain followers and create great content for them. There's no ignoring it, and small businesses would do well to get on board because it will save them loads of time!

@pssingh560 4 ай бұрын

Such value in your content. I've been watching many of your videos.

@TimBurmaster 6 ай бұрын

Great video Wes! Definitely going to use some of these strategies

@WesMcDowellInc 6 ай бұрын

Go for it Tim!

@RyanStephenAlldridge 6 ай бұрын

Hey man, just wanted to say you’re really good at this. I watch a lot, and you stand out. Great work.

@WesMcDowellInc 6 ай бұрын

Thank you Ryan - much appreciated! 👏😎

@ImWORTHITINC 6 ай бұрын

DAMNIT WES! YOU ARE A GENIUS!!! WOW! I HAVE NEVER BEEN SO IMPRESSED THE FIRST TIME I SAW SOMEONE!! GOD BLESS YOU! TYSM! I signed up for munch and put that idea into Chat GPT and I'm working on all my stuff as you are saying this! I subscribed and will watch this again!! and more of your content! TYSM!! Praying for you and your family and your health and prosperity! YOU ARE WORTH IT!

@WesMcDowellInc 6 ай бұрын

Thank you so much! Keep going :)

@joshuatennefrancia1942 6 ай бұрын

Appreciate your Advice, Coach: 💯

@WesMcDowellInc 6 ай бұрын

Ha, thanks Joshua!

@amirnemni 6 ай бұрын

which software are you editing your videos? I've been following you for several years and I always amazed

@WesMcDowellInc 6 ай бұрын

Thanks! I have editors, not sure which program they use, but I suspect the software has a lot less to do with it than their skill level.

@DeniseReedis 5 ай бұрын

This is brilliant in light of where to launch a podcast!!! When I heard you say it all I could say was, "DUH!" Thank you for being my other brain.

@victoriachua333 4 ай бұрын

Thanks, valuable sharing !

@stevencrawford1 3 ай бұрын

This information was fantastic! It sold me that's for sure.

@zanehubbard 6 ай бұрын

This is exactly what I needed!! Thank you

@WesMcDowellInc 5 ай бұрын

You're so welcome Zane😀!

@mikkelposborg 5 ай бұрын

I'm hugely agree with that AI is a super effective tool running online marketing in 2024.

@WesMcDowellInc 5 ай бұрын

so true 👍 -thanks for watching

@clementeen 4 ай бұрын

Your content is awesome! Side note can you PLEASE do a lighting set up video!!! I LOVEEEE your lighting

@ShaunaFacciponti 2 ай бұрын

Really appreciate your video. I’m jumping back into digital marketing after a few years and it’s like a whole new world. Thanks for getting me caught up and saving time and frustration .

@WesMcDowellInc 2 ай бұрын

happy to help Shauna!

@blakepeay 5 ай бұрын

great video! I feel like there was a lot of take aways that are actually applicable. Thank you!

@WesMcDowellInc 5 ай бұрын

Glad it was helpful Blake! 😊

@pawool 5 ай бұрын

Fantastic content as always. I have severe ADHD and a visual processor, so the in your videos make such a difference for me, thank you!

@WesMcDowellInc 5 ай бұрын

Wow - I am so happy I could help 😊👏

@byredyre 6 ай бұрын

Hey Wes, I have a question regarding Facebook ads for long customer journeys / high-ticket products and services. My client has a 25% no-show rate on average, but we're seeing a 50% no-show rate from my leads. I've been running ads getting people in for a free consultation and giving them $1000 off the procedure if they decide to follow through, so the offer isn't the problem. What would you do to attempt to solve the no-show issue?

@WesMcDowellInc 6 ай бұрын

I think you need to ask a qualifying question or 2 in the lead form to figure out who's serious and who isn't. You'll get fewer opti-ns, but the ones you do get should be more qualified. NExt, you can send out a "what to expect on our call" video to get the prospect slightly more invested in showing up.

@searchbug Ай бұрын

Online Marketing has rapidly evolved recently, driven by technological advancements and a deeper understanding of consumer behavior. We aspire for digital tools to be utilized for the benefit of society.

@MyFukinBass 4 ай бұрын

Good value! Thanks

@SillyShinyDiamonds 5 ай бұрын

Excellent video. Thank you for your excellent work.

@WesMcDowellInc 5 ай бұрын

Thank you too for watching! 🙌

@THEHIITCOMPANY 4 ай бұрын

Awesome video Wes!!

@sidhivinayakdutta4091 3 ай бұрын

Thankyou, it is an informative video!

@thebenkalungi Ай бұрын

As a marketing professional, this is the video I have been looking for. Thank you so much, Wes.

@WesMcDowellInc Ай бұрын

Glad it was helpful!

@ramble_on1 4 ай бұрын

You’re not wrong, the only problem is I need to be an influencer first then sell tshirts, but in reality I just want to sell t shirts and not be an influencer. In all honesty this whole new form of marketing is turning to be totally bad… there are industries with such limited amount of content that you can create in order to gain followers, not yo mention the time you need to dedicate to it

@tyjadah3169 5 ай бұрын

I love this guy. So insightful. PS: do you know how hard it is for him to ALWAYS HAVE A DIFFERENT BACKGROUND

@WesMcDowellInc 5 ай бұрын

thanks Tyler for watching 😀👍

@joltdigital617 5 ай бұрын

Very insightful, thanks.

@WesMcDowellInc 5 ай бұрын

Glad it was helpful! 😀👍

@serenaruskowsky744 5 ай бұрын

Always great tips!

@WesMcDowellInc 5 ай бұрын

Glad you like them Serena! 👍😊

@meadowdevor 6 ай бұрын

So good! Thanks Wes.

@WesMcDowellInc 5 ай бұрын

My pleasure! 😀👍

@sandro-nigris 5 ай бұрын

Love the video, nicely done!

@WesMcDowellInc 5 ай бұрын

Thank you very much Sandro! 🙌😀

@squamishmedium 4 ай бұрын

How do you get so to pick the clips?

@WESimmonsII Ай бұрын

Your content is off the charts, Wes! Keep up the hard work.😊

@WesMcDowellInc Ай бұрын

Thanks so much!

@numerounoweb 3 ай бұрын

These are effective strategies to propel businesses forward. Notably, podcast promotion stands out, especially with Google Podcasts merging with KZfaq by mid-2024. This convergence suggests that leveraging KZfaq for promotion, whether through video content or podcasts, will offer long-term benefits.

@GaurangKamani 6 ай бұрын

Brilliantly clever! Just out of curiosity, what's the magical video editing wizardry you're using? 😀🙏

@WesMcDowellInc 6 ай бұрын

Thank you! My editors are great!

@afsana2595 11 күн бұрын

thank you

@yotam74 2 ай бұрын

Your content is the best man, very very helpful, thanks!

@WesMcDowellInc 2 ай бұрын

I appreciate that!!

@kasviradio 2 ай бұрын

This is great advice!

@impactfuliconbranding 4 ай бұрын

Soooo valuable!!!

@dyrectory_com 6 ай бұрын

Thanks! 👍🏻

@WesMcDowellInc 6 ай бұрын

Thx for watching! 👍😊

@rosanavidal 6 ай бұрын

Thank you!

@WesMcDowellInc 6 ай бұрын

You're welcome Rosana! 👍😊

@YochanaIrie_FineAppleStylez Ай бұрын

Love this video! It is so informative and provides me so much information I can use to launch my newest product.

@WesMcDowellInc Ай бұрын

Glad it was helpful!

@muhibbuddinahmad9409 4 ай бұрын

Woww, this is so illuminating

@MatthewJamesAtherton Ай бұрын

Thanks.

@BryanMacGarry 4 ай бұрын

Excellent Video

@2nroc 5 ай бұрын

so helpful...thank you

@WesMcDowellInc 5 ай бұрын

thanks for watching!

@SwaziJive 4 ай бұрын

Great video 💯

@Iamgarywade 3 ай бұрын

this video was super helpful Wes

@BobbyKDesigns 6 ай бұрын

Great video Wes!

@WesMcDowellInc 6 ай бұрын

Hey Bobby, thanks so much! How's the site going?

@BobbyKDesigns 6 ай бұрын

@@WesMcDowellInc Pretty good my friend. I have a local designer working on it. His exact words to me were “I’ve never had anyone have this much incredible Content so well organized.” Your course is a godsend! I’ll be in touch soon and look forward to seeing your next video.

@digitaledgexpert 22 күн бұрын

Total video was so informative.

@WesMcDowellInc 22 күн бұрын

I appreciate it!

@EliteDigitalPressUSA Ай бұрын

"Watching this video made me realize I've been trying to market my business with the finesse of a toddler trying to stack blocks. Time to level up!"

@abgportal 6 ай бұрын

I think it's beyond valuable to learn an open source image editor and an open source video editor. I use gimp and davinci. It puts me in total control.

@memos106 6 ай бұрын

what do u use it for

@Volkskomissar 6 ай бұрын

Watching KZfaq videos of others

@abgportal 6 ай бұрын

@@memos106 I build websites and create content. For copywriting. Building websites. Creating content.

@kooistradurk 6 ай бұрын

Davinci is not open source. There’s a free version, but that’s not the same.

@abgportal 6 ай бұрын

@@kooistradurk I am only using the free version and it's done everything I need

@LavinaGoyalDigitalMarketing 7 күн бұрын

incredible

@EMClipsHub 12 күн бұрын

Fascinating content

@WesMcDowellInc 11 күн бұрын

Thank you!

@bekyahvlog 5 ай бұрын

helpful. Thank you

@WesMcDowellInc 5 ай бұрын

thanks for watching Bekyah! 👏

@elenaspenchiu4733 4 ай бұрын

What camera did you use for creating this content?

@vividsvp1773 5 ай бұрын

great info!

@WesMcDowellInc 5 ай бұрын

Thanks for watching! 👏

@UnrealHorror 2 ай бұрын

hey just wanted to say i am going to making content this year and came across your video and just tested some of these pointers you gave and let me tell you...thank yooooou lol

@WesMcDowellInc 2 ай бұрын

Great to hear!

@MichaelWilliams-lo3ix 6 ай бұрын

Awesome

@WesMcDowellInc 6 ай бұрын

thanks Michael 👏

@businessman-socialoptimiza1550 Ай бұрын

What is your opinion on facebook ads. Is it still worth it?

@taurusnyy 5 ай бұрын

Is there any issues with creating a channel with mainly repurposed videos ? Aside from giving the credit to the creators? I have thought about this for beauty care tips.

@WesMcDowellInc 5 ай бұрын

Well you wouldnt get any marketing value out of it. Channels like that are really more set up for YT ad revenue which is gonna be minimal.

@taurusnyy 5 ай бұрын

@WesMcDowellInc good point, my idea behind it was to mix affiliate marketing within certain posts to highlight a product and hopefully get some sales. So use their content but try and sell my links, not sure how ethical or effective that would be. Thanks for replying

@IceeMatty 4 ай бұрын

you r life

@heroicIV 6 ай бұрын

I feel like i just graduated from college with that video

@WesMcDowellInc 6 ай бұрын

Glad you learned a lot 🙌 😆

@kinesiology-moves9598 6 ай бұрын

How are these YT video podcasts different from other videos / webinars, etc.?

@yanomanches1375 6 ай бұрын

I think YT shorts are easier to access and more in demand.

@WesMcDowellInc 6 ай бұрын

Think of YT podcasts as longform talking head videos, usualy between multiple people. Its essentially a podcast that's just being filmed too. AS opposed to a webinar that has slides, etc.

@kinesiology-moves9598 6 ай бұрын

@@WesMcDowellInc Thank you Wes.

@MrKF1992 5 ай бұрын

Where have you been Wes lol podcasts are old news and been on KZfaq for many many years. Joe rogan started and KZfaq. Great stategy.. 5 years ago. Unless I've missed something here.

@ArnaudJoakim 5 ай бұрын

What's the name of that app that cuts a long video into multiple short videos?

@WesMcDowellInc 5 ай бұрын

I've heard that Opus Clip is probably the best one

@parkslopecleaning3538 6 ай бұрын

How do you feel about quizzes for the services and trades industry?

@WesMcDowellInc 6 ай бұрын

They can work very well if the quiz topic is the right one. It needs to be relevant, not just a "what's your ____ personality type?" If you're stuck on a good topic, ChatGPT can be a great brainstorming partner.

@parkslopecleaning3538 6 ай бұрын

@@WesMcDowellInc Thank you!

@DesmondDaCyborg 4 ай бұрын

I HATE your face, but l ❤ your content. I solved the problem after making that statement. I’m just going to listen with my eyes closed from now on. THANKS LIKE 5 ⭐️

@KevsGuide 4 ай бұрын

Im interested in collaborating with other channel by.doing interviews. ❤❤❤❤

@fadence 3 ай бұрын

Podcasts are all well and good, but you need to be, or have a team that are charismatic enough to carry it. The company NEXT (UK high-street retailer) recently did this in the UK and their guests got destroyed in the comments to a point where they had to turn the comments off.

@MADEBRILLIANTFAMILY 5 ай бұрын

10:40 Sad face, my wife...She loves those myster stories with Ai generated images and voice over...like theres subgenres of this stuff and people watch it....#Highkey wanna learn for the Infinite money life hack.

@user-ig7tq5eu5m 2 ай бұрын

❤

@luiscastillo7009 5 ай бұрын

“Fake podcast” 😂😂 I didn’t know that was a thing

@WesMcDowellInc 5 ай бұрын

😆😆 - thanks for watching Luis

@albundy3929 3 ай бұрын

chapters?

@jamesmcgraw8507 3 ай бұрын

may i share you content ??

@michevanessen 4 ай бұрын

I miss Vanessa Lau

@brunoraschio1289 3 ай бұрын

Please reach out to me, I’m looking to hire an AI consultant. Maybe we can work together on this.

@Miguel.Aristizabal 3 ай бұрын

For what I should move people to email marketing? I do not read any email that comes from there for example. Everything to me is spam. For me email marketing is dead. Everything on this video was ok until you conclude this! Come on. Tell why exactly why I should end up with email marketing?

@WesMcDowellInc 3 ай бұрын

Im not here to convince you, do what you want!