AI's Role in Sales & Marketing

Рет қаралды 35,670

Күн бұрын

Rillavoice Event Orlando l Today's video is a fireside chat I had in Orlando during the Rillavoice event. I dive deep into the current state of AI, how it's going to impact various industries, and how people can take advantage of it to grow their sales and save more marketing dollars. I also share my thoughts on how to create a great company culture, the concept of scaling the unscalable and much more. Hope you enjoy!
Timestamps:
0:00 - 5:28 The importance of building a brand in 2024
5:28 - 9:31 Best use cases for AI in sales and marketing
9:31 - 13:50 Coaching your employees about AI
13:50 - 18:00 Is AI going to interfere or enhance?
18:00 - 20:32 How to justify the ROI of organic content
20:32 - 22:41 Two underrated platforms for businesses
22:41 - 26:30 How AI can save you money in 2024
26:30 - 30:18 How to decrease your costs per lead
30:18 - 32:54 Day trading attention
32:54 - 38:07 How to build a great company culture
38:07 - 42:20 Does brand awareness help a brand get to new markets?
42:20 - 44:35 Quality vs quantity of content
44:35 - 49:33 Scaling the unscalable
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Thanks for watching!
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Check out another series on my channel:
Gary Vaynerchuk Keynote Speeches: www.garyvee.com/keynotespeeches
Gary Vaynerchuk's thoughts on NFTs, Web3, cryptocurrencies and more: www.garyvee.com/web3nfts
Life, Business, and Career Advice l Gary Vaynerchuk Original Films: www.garyvee.com/gvoriginals
How to Make Money at Garage Sales l TrashTalk: www.garyvee.com/trashtalks
Inside the Life of a $300M+ Company's CEO l DailyVee: www.garyvee.com/dailyvees
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Gary Vaynerchuk is a serial entrepreneur and serves as the Chairman of VaynerX, the CEO of VaynerMedia, and the Creator & CEO of VeeFriends. Gary is considered one of the leading global minds on what’s next in culture, relevance, and the internet. Known as “GaryVee,” he is described as one of the most forward thinkers in business - he acutely recognizes trends and patterns early to help others understand how these shifts impact markets and consumer behavior. Whether it’s emerging artists, esports, NFT investing, or digital communications, Gary understands how to bring brand relevance to the forefront. He is a prolific angel investor with early investments in companies such as Facebook, Twitter, Tumblr, Venmo, Snapchat, Coinbase and Uber.
Gary is an entrepreneur at heart - he builds businesses. Today, he helps Fortune 1000 brands leverage consumer attention through his full-service advertising agency, VaynerMedia, which has ofﬁces in New York, Los Angeles, London, Mexico City, and Singapore. VaynerMedia is part of the VaynerX holding company, including Eva Nosidam Productions, Vayner3, Gallery Media Group, The Sasha Group, VaynerSpeakers, and VaynerCommerce. Gary is also the Co-Founder of VaynerSports, Resy, and Empathy Wines. Gary guided both Resy and Empathy to successful exits - which were sold respectively to American Express and Constellation Brands. He’s also a Board Member at Candy Digital, Co-Founder of VCR Group, Co-Founder of ArtOfficial, Co-Founder of VaynerWATT, and Creator & CEO of VeeFriends. In addition, Gary was recently named to the Fortune list of the Top 50 Influential people in the NFT industry.
In addition to running multiple businesses, Gary documents his life daily as a CEO through his social media channels, which have more than 44 million followers and garnish over 173 million monthly impressions/views across all platforms. His podcast, “The GaryVee Audio Experience,” ranks among the top podcasts globally. He is a five-time New York Times Bestselling Author and one of the most highly sought-after public speakers.
Gary serves on the board of MikMak, Bojangles Restaurants, and Pencils of Promise. He is also a longtime Well Member of Charity:Water.

Пікірлер: 80

@FranciscoPequenopetisco 4 күн бұрын

AI is transforming Marketing as much as everything else. Just look at SemRush, Salesforce, Lemon AI...

@TheMitchWilder 9 ай бұрын

The distinction between sales and marketing relationships and how AI can bridge the gap is intriguing. It's not about replacing human touch but enhancing it, making processes more efficient, and allowing us to focus on creativity.

@OHANA-Beach-Suites-CDO 9 ай бұрын

Gary is giving us GOLD! Tons of VALUE! I’m so MOTIVATED Gary! LETS GOOOO!!!!🎉🎉🎉🎉🎉🎉

@tattoodrdoke 9 ай бұрын

I have used AI for some serious productivity and problem solving

@vedamaster7253 8 ай бұрын

me too, it's been a game changer

@d4will 7 ай бұрын

Amazing seminar. If your marketing agency isn’t using AI you are overpaying dramatically!!! And you’re likely not getting the results you deserved. We adopted AI and are getting 20x ROI minimum for our gutter, plumbing, roofing, HVAC and cleaning companies. Thank you Gary Vee!

@TransformacionDiaria_ 9 ай бұрын

Great talk, Gary! You always leave me thinking and motivated to do more and be better. And yes, authenticity is key! 🔥

@nzelapromax 6 ай бұрын

Thanx for the information . Representing from uganda

@rechelrealestate7137 7 ай бұрын

🎉I need to learn about AI ..the must 🎉😊

@WFO. 9 ай бұрын

Wow! How Gary's "brand" is eye opening. Thank you

@JASON-vn9nn 9 ай бұрын

This was great. Thank you.

@friendlyfilmz 18 күн бұрын

❤

@187msw 9 ай бұрын

so true gary, youve changed my life

@tashiallgood 9 ай бұрын

“I did not have the internet my entire childhood” I felt that..

@rooseveltcooper 9 ай бұрын

Same!

@ShadowWorksEntertainmentLLC Ай бұрын

I'm gonna ask a question and it may seem contradictory to Gary on the topic of AI's advancement. I think he is right. Focus on right now this quarter, this year and maximize profits but... the convergence of AI, Robotics and quantum computing is here. If we are looking at the technology timeliness. We all know at some point it exponentially goes straight up and doesn't stop. This convergence makes new possibilities reality. As such, we will see Robotics explode and make impacts on every job, even plumbing. Andrew Yang was running on this fact in 2020 because he saw the near future. It's coming sooner than most people think. So do your best in the present and keep learning and be ready to pivot.

@ms.trackmom8273 9 ай бұрын

The best!!!

@whitneyrose871 7 ай бұрын

When the internet came out in around 1995 I acquired a job in tech in 1997 and I was 37;years. My mother who is 91 has always been internet savy and was always on the computer even now.

@Conditiionz 9 ай бұрын

On point 👍

@AboCeasar 9 ай бұрын

Good points!

@burnu4361 9 ай бұрын

You are master in this game

@isalutfi 9 ай бұрын

💙💙💙

@photobizmethod 9 ай бұрын

LOVE this! I'm like, why is everyone freaking out! AI helps me but is NOT me.

@samuelfraktal1778 9 ай бұрын

Great speech as always. But to editors: simple voice isolation would make my experience listening to it much better.

@Thechroniclespodcast 9 ай бұрын

Whoaaaaaaa

@lighthousefoundationnipani 9 ай бұрын

You are the best

@3polygons 9 ай бұрын

For us illustrators it's a replacement (sigh). But he's right: for most other jobs it is not a replacement as the main 'domain knowledge' and experience will be requested by every single company's HR (people will have to combine such know-how and experience with the new tools, not too different to using tools to go faster/more efficient with tech as we did before). The issue with us illustrators is that it does the whole freaking job alone - "inspired" by all the art that it scrapped, of course- , no need of "assistance", that's the "unfair" part in our specific field, while even writing is not yet really fully covered by AI. Yes a full chapter, or a screen writing scene (hence why the Hollywood strikes, besides the salaries probs), not so much really a really meaningful novel (for other people), that still has to come from a real human experience and true awareness (at least the good ones...). It would not be true to say that it is not going to destroy jobs, It will destroy tons. Just that the majority of profiles will be able to somehow adapt.

@LushezAmber89 7 ай бұрын

A.i. is replacing us narrators/writers, as well. That said, when I use it for illustrations/animation, it makes me wish I had the money to pay for an animator. It makes me value what they bring to the table vs. so many drafts with (free) a.i. I hear the same about our narrations. It doesn't compare to a human reading, yet. So, it will help those of us on a low budget who can't afford those services, but for now, a human can still do it better. It will just help us get to the point where we can afford to pay for those humans in the future.

@3polygons 7 ай бұрын

@@LushezAmber89 If every individual and company would have your attitude and ethics, then it would never be a problem... :) As if a person cannot pay for a service, the alternative would be not creating. I can totally understand that. But many clients that can perfectly pay for a real human artist, are not doing it anymore. The future of the illustration world is very uncertain, now. I don't believe now that statement (which crossed my mind before) of "art is dead" - due to AI- , as AI just bases on what is created (from a style point of view) and if we reach a point when the profile of illustrator disappears (which is possible), the AI's output would start to look very repetitive and boring pretty soon. So, it should not be even in the interest of those AI companies... but the problem is that they don't seem to think long term in several aspects. BTW, best luck with your narrations and writings! (sincerely) And... Please, excuse my English, it's not my first language. :)

@LushezAmber89 7 ай бұрын

@@3polygons best of luck to you as well with your illustrations!

@GGsDLo 9 ай бұрын

Gary Vee is the MASTER of avoiding answering questions he’s asked and changing it to something else so that no one else notices what he just did. And he gets away with it!…

@DaPhreshestKidd 9 ай бұрын

You’re a genius for noticing that

@_higherconnection 9 ай бұрын

LOL I love that about him. Sometimes the questions are not focusing on the main point, so he gives it to you without asking ❤

@jadent363 2 ай бұрын

You are misunderstanding what Gary does. Put it this way, in order to get the answer you need, you need to be able to ask the right question. In the case of the plumber guy (22:43), he didn't fully understand the use case of AI, which is why GaryVee had to steer him in the right direction. This was done not by avoiding his questions, but reframing it in a way he could understand.

@leshegokekana 8 ай бұрын

💌

@Benjackson33 9 ай бұрын

What you focus on is what you feel. Being paranoid about AI will bring problems with AI. Being grateful for AI and learning it will make AI enhance your life

@thomass5593 7 ай бұрын

We are so much alike its insane

@BigGucciKodak 9 ай бұрын

🔥 - I just wanted to comment first lol but this is the realest shit ever 36:27

@rtef6404 8 ай бұрын

A good example of this quote would be watching this video or anything Gary Vee related

@BigGucciKodak 8 ай бұрын

⁠@@rtef6404another good example was this hating ass reply that you had to make 12 days late 😂

@reubengebon882 9 ай бұрын

Bro that's what i keep saying......... ..🌐🧡💫

@kingphil49 9 ай бұрын

Worlds greatest yapper

@nacho.manifestando 9 ай бұрын

Gary i love you ❤

@ctrl-del630 9 ай бұрын

I think he is right along the board. The working force is deminishing in a lot of countries. I am a middle age man and in my carrière I only got more work than less, eventhough the internet would take jobs, IoT would take jobs, Robots would take jobs. Sure this happened but what we can do and Robots can't is move on.and adapt. We are experts in that. We already did it since we crawled out of the water looking much like a wurm. Yes, the AI revolution seems daunting but with all (r)evolutions, we will get used to it and give it a place in society.

@NoHandle690 9 ай бұрын

So he didn't answer the first question but the host says it was awesome😂

@pleenis 9 ай бұрын

Was just watching an old GaryVee episode where he said he'd "eventually" speak on AI... and heeeere we go! 😊 Gary, if you ever read your comments, please know how valuable your perspective is on ALL topics - but I'm especially excited for this new era of GV wisdom entering the chat.

@freeshipping9643 9 ай бұрын

How did figi water get their product label so much placement?

@HeyJohnScott 5 ай бұрын

Have Gary rewatch this.

@MsLisa551 3 ай бұрын

After i use AI . I say thank you for your help. Lol😂 the reply is,, ask anytime happy to help. 😄

@kamnyc2022 8 ай бұрын

The new A.I glasses by Ray-ban coming out October 17th, 2023 or I’m more with mojo lens it’s like terminator in real life

@lastScuba 9 ай бұрын

What will it take for Gary to find out sports are scripted? No joke, many athletes and commentators have confessed. The money changers are obsessed with control so it should not be a surprise. AI will be an alternative friendly voice we will need to move forward, with friends, fam, and our counterparts!

@thomass5593 7 ай бұрын

John Wayside?

@CashyDotOne 9 ай бұрын

What could you do with $250,000?

@DaPhreshestKidd 9 ай бұрын

How tf Gary vee knows everything? He doesn’t, he just positions himself as the answer to all your questions. And thus becomes your leader

@thomass5593 7 ай бұрын

2 seconds ago..... Are you living on the universes time?

@PrabhuDayal502. 9 ай бұрын

Didn't this guy once said NFT is the next big thing.

@Seller369 9 ай бұрын

Interesting topic, but does it always work?

@EddyLeeKhane 9 ай бұрын

Does what always work?

@Seller369 9 ай бұрын

@@EddyLeeKhane , Nothing, an advertisement for a trading appeared and I didn't realize it wasn't the video 😅

@Cheesecake99YearsAgo 9 ай бұрын

Why not delete the comment

@Seller369 9 ай бұрын

Because I was waiting for someone to tell me: why don't you delete the comment?😂

@Seller369 9 ай бұрын

It's because I don't know how to do it 😅

@whitneyrose871 7 ай бұрын

The future in job security is in plumbing.

@joe_zupko 8 ай бұрын

The whole ChatGPT AI is kinda overhyped The AI tools in Adobe programs is awesome though, also tools like AI thumbnail software are sick

@EzraSchroeder 9 ай бұрын

What hat is he wearing?

@AhabGoldberg 9 ай бұрын

Robot AI will take your plumbing nd blue collar jobs in 30 years if not less

@thomass5593 7 ай бұрын

hmm it wont work lol you cant...... lol you are literally in my head as i answered that when he asked you were literally talking my thoughts

@thomass5593 7 ай бұрын

Okay bet ill quit that shit just be bored and if i had some it wouldt ever happen and i aint paying for it soooooo my bad......

@BigFattyNat 9 ай бұрын

i literally use gpt4 instead of hiring devs sooo.. it kinda did replace you

@ashkanaref6737 9 ай бұрын

AI will take all of your jobs lol

@Crush_Tiggrr 9 ай бұрын

Yes, just like you were right about NFTs? A.I. may replace you and that’s being realistic. It’s not smart to be so sure of yourself when you’re not at all sure of what you’re talking about buddy. Give that advice to the kids that listen to you so we’re not living in a world full of arrogant idiots.