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Imagine hiring Kim Kardashian for TASTE.

FYI: the bones are turned into gelatin for candy and jello products

This guy: the bones are pretty much useless. Gelatin and glue companies: Are we a joke to yiu?

The irony that the COO got arrested for trying to eat meat 😂

I remember a lot of KZfaqrs from Las Vegas loves promoting this stock

Can you believe this stock was ~$235 at one time?? Today it's ~$12.50 (-95%). I'll bet all the insiders got out well before the stock price crashed, as usual. 😡

In short…. Attempt to reinvent the wheel = FAIL

If you check the ingredients, it's the same stuff as vegan dog food. So Beyond Meat, Impossible Burger ect, are basically vegan dog food. Bow wow.

7:45 If the CEO allegedly bit of the tip of someone’s nose -I don’t think the company is beyond meat. CEO just acted upon his meat deficiency by supplementing some human flesh. Not beyond cannibalism.

Veggie burgers have been a thing for vegetarian consumers for a long time, but they are by nature a niche product. From a business standpoint I think it would have been more informative to examine how much money they spent on hype and on getting everywhere from hospital cafeterias to fast food chains to stock their product. Like so many start-ups they thought they would be able to turn a niche product into mainstream profit through nothing but hype and investment capital.

Beef bones aren't useless... used to make a great PHO.

More importantly how much water did it take for all the vegetables in the fake meat compared to how much water a cow needs.

Something to keep in mind…part of the reason why beef is inexpensive is because it’s partially government subsidized…especially with corn and feed. The expensive vegetables to make beyond meat isn’t which leaves cost high. Secondly they should have stayed focused instead of making several different products and stay small and focused

Great vid. One point about Brazil's cheap grazing ground. It comes from setting fire to the Amazon and then letting grass grow on the burn land. It's only cheap cuz the true costs aren't factored in. PS I love steak. So this isn't a moral judgment, just some info I stumbled upon.

Beyond Meat is beyond hope.

Not all fat is the same kind of fat. You need fats to maintain your cell membranes and they’re a precursor for hormone production. Your body relies on fat to survive. Cutting out animal fat is not necessarily advantageous or healthy. I would see that as a negative for plant based meat substitute. High salt intake is an absolute killer. Beyond meat is a hard pass for me. Source: I have a masters in biochemistry.

-259M in cash flow 😂😂 that's a lot of damage

This is a shame. I've actually enjoy their products.

Beyond Sense. Beyond Profits. Beyond Meat.

This has made no sense to me from the start and I don't mind being proven right, even if it took a bit. I eat a balanced diet and I don't even need to have meat all the time. But when I want to eat plants, I just eat plants. It's fine. I don't need a plant pretending to be a steak.

There are many non meat niche products to simulate real meat like Tofurkey but its meant to allow people who can't eat the real meat for one reason or another to hang out and be part of a social event like Thanks Giving dinner or grilling with family/friends so beyond meat fits in with something like Tofurkey but the issue is that Beyond Meat or the public or media created hype that is just blew it out of proportions but I think that is not great for the company to have to go through a boom and bust cycle rather than a calm and steady realistic market over time like Tofurkey which never had this kind of stock hype as far as I am aware of....

Correction: Bones aren't useless. They're ground up and thrown into chicken feed.

Free range beef and pork is healthy, high fat doesn't necessarily mean anything if its good fat. Probably the most sustainable thing would be for the country as a whole to just eat a bit less but also embrace organ meats and less common cuts. Deer, lamb and some game birds are also delicious.

3:00 fat is not necessarily bad. Just the amount of it. Fat in beef is definitely ok, sodium in beyond meat is definitely not!

For a bit I would get them on Fridays during lent (I’m Catholic and can’t eat meat on Fridays during lent, and optionally the rest of the year) but its so expensive for what you get. Never tastes as good. And extremely unsatisfying to eat. Yeah it fills you up, but can’t replace a real hamburger. Also stuff cooks extremely weird, and smells bad. Cleaning my pan is always a pain afterwards. I just stopped buying them. I want real meat not fake. If its an abstinence day I’ll just make something else. This is atleast anecdotal but at my Kroger I always see the section stocking their products get smaller and smaller. But always stay fully stocked.

Why does this need to be an independent company and not just a subsidiary of a major food conglomerate like Unilever, Nestle or Mondelez? Surely these companies already have the tech and expertise in place to develop products in this section of the market. I wonder if the reason this company was started and made public was as a way to make money - if it worked out they'd be billionaires, and even if it didn't, they'd still be able to get rich. (edit) Boca is kind of an example, it was a company that was bought out by Kraft.

I like beyond burgers so hearing about the poor conditions of their production facilities is pretty gross.

What chrome add-on is used to show reports in the stock chart?

Beyond meat should definitely not be tied with real beef for health. Look at the ingredients list.

A shitty product with a flimsy and flawed premise and business plan is going to fail? Who could have seen that coming?!

I eat meat but I like the taste of the beyond meat patties, I hope they will survive.

Frankly as a vegetarian I prefer tofu and other plant-based alternatives to Fake Meat.

When you employ Kim Kardashian to promote it your beaten before you start. The same as using Kevin Oleary aka Mr Wonderful to promote FTX as well as Shaquele Oniell. The result is that these people get paid even if the company crashes. The COOthat bit the end off of some poor guys nose must have gone mad from eating the burger's ......lololol

I drove past a cattle facility in Oklahoma. Smelled it 15 miles before I saw it & it took 5 full minutes to drive past it: bare lots full of cows, standing there in their own filth. Smelled it a good 30 minutes after I passed the final lot.

Doesn't real beef have economies of scale (a handful own everything)? Also, doesn't meat get massive tax incentives? I know in Illinois, dairy is massively incentivized. Which is why milk costs $2.20 a gallon even after increases in prices over the year.

My biased answer is that subsidies for the livestock industry and sanitary/hazordous conditions in meat manufacturing would also have to be accounted for. But yeah if it costs more it's not going to do well in the market when budgets tighten on average there's not funding for rejection of meat on moral grounds.

If crop farming is so much less damaging to the environment than cattle ranching, why are they shutting down so much of the Dutch vegetable and crop farms? I don't believe anything anybody says anymore.

I applaud their effort. Some of us just don't want to kill animals for their diet.

When are we getting another podcast?

I am in Agtech and former dairy farmer. I can tell you why beef is cheaper, the vast majority of feed fed to cattle are recycled inedible by products from. Some other product meant for human consumption. Like soybeans are grown for soy oil for Humans and the soybean meal and soy hulls for cattle, or ethanol.and beer making has distillers and spend brewers grains, wheat has wheat midds, cotton has cottonseed, canola oil has canola meal etc etc. All of this used to be land filled before humans figured out cows grew much more efficiently with a more dense and balanced diet. In addition cattle are ussualy located in colder wetter areas where the land isn't as good at making longer season grain crops and steep, wet, dry or rocky land is used for pasture since we can't farm row crops on it. Markets are pretty efficient overtime at allocation of resources to meet human needs and often things sound good in theory by in practice they are a disaster... Like fake meats.

No wonder I don't see beyond meat in Costco the other days. Honestly they are miles away from taste like real beef at all

it is nice to see an increase in these types of videos made by someone who has a general understanding of modern agriculture instead of social influencer

Sorry but in my opinion the assumption you make that beyond meat is competing vs beef is wrong. Beyond meat is competing with other plant-based meat brands that are just cheaper and sometimes taste better. Here in Europe alot of the plant-based meats are on the same level and even cheaper than meat. Meat production is getting heavily subsidized almost everywhere in the world, that's why it's cheaper in some places still. It takes around 10 times more resources (corn, soy, grass) to feed a cow than to create plant-based meat from these resources.

I am so glad someone actually did some research to understand most of the feed that goes to cattle are inedible to human by products and low quality land for pasture. I would just add there are many many other by products fed to cattle most common being distillers grain from ethanol production, cord gluten meal and feed are the by products of high fructose corn syrup and are fed but now a day much more distillers. Is available at low price and fed.

Lots of other alternative meat producers that don't lose money the category will do well but beyond meat looks like beyond saving

Highly processed food is slowly killing you. Beyond Meat is heavily processed.

Beyond Meat: "Lets become vegetarians!" Doug "Nose Biter" Ramsey: "I'm a Humanitarian!"

The cost of the anti vomiting medication cost? This is disgusting tasting.

Fat isn't bad it's essential

A little correction... meat fat, when eaten in moderation, is healthy and very important for your body, on the other side, salt is salt, and you only need an extremely low quantity for your body to function perfectly.. so in healthy terms, beef wins

If I can buy real meat for less than fake meat, it's a no brainer.

I review food on my channel, and I've made a specific note to try out various meat alternative offerings over the years. In all my samplings, I've found continuously that the various types of plant-based proteins, just don't add up to the real deal. SOME, to their credit... Do get fairly close. But in every instance, they fall short somewhere. Maybe the taste, maybe the texture, maybe the way they cook, it's just fundamentally not the same product or outcome. And the thing is, it shouldn't even be a direct comparison. All of these products are marketed as being meat substitutes, when in reality, they should be marketed as simply meat alternatives. Not a replacement, just another option. A lot of negative backlash comes from people who are genuinely concerned that we'll live in a future where we won't be able to get a proper beef burger, and instead will have to settle for some sort of substitute. The goal of Beyond and the other options should always be not to take away from the beef and actual meat markets, and instead to stay in their lane and sell to the people who just want an alternative to meat already.

Another farmer found a way to make plants taste just like meet, he first feed the plants to cows, then ate the cow LOL.

“Where’s the beef?” Herb wants to know.

I think there's some irony there with the COO of a vegetarian "meat" company getting arrested for biting someone's nose off.

Beyond is a way for vegetarians like me to get protein. Sustainability is important too.

Only indistinguishable from the lowest quality burger meat. It's always gives me a LOL that people who claim to be vegetarian are always looking for meat-like foods.

During the height of the pandemic, everything in the grocery stores were depleted, except the fake meat junk.

Health is not a tie since our bodies need saturated fats from real meat to build cell membranes

These days there are certain phrases that make me cringe every time I hear them. "IPO", "tech", "startup" for example. This is just another case. As a veggie myself, I find I don't need to eat products that taste like meat. I'm happy with food that tastes like vegetables.

HOW can you give an equal health rating? First, animal fat is packed full of nutrients. Humans and Hominids have been eating it happily for 100s of thousands, if not millions of years. Second, plant-based protein is not easily bio-availalbe to humans. It's there, but it's the wrong TYPE of protein. So you can't make a direct comparison by just looking at the number of grams of protein. Plus, they taste awful. I ate one once and my stomach burned for hours afterwards. Never again!

I can live with the off smell and fair taste of fake beef such as Beyond Meat. The killer to me is the price, fake meat should be cheaper, much cheaper. IMO, pricing is high because they, the investors, feel the market for such a product is too limited, not the masses. That leaves consumers like myself out. Surveys can be misleading. Price it reasonably for a while to see if consumers will bite and continue to consume.

The enviromental impact of the meat industry is grossly exaggerated, when doing meta studies they found serious deficiencies in the methodology and cherry picked data. For example the water used, is not water consumed by cows, but ALL water that even falls on top of them... as if it wouldn't evaporate back into the atmosphere, etc.

The COO missed the taste of real meat.

Cow bones are used to make beef stock. When a cow is sent to be slaughtered they use every aspect of it.

How does Beyond Meat compare to Impossible? Is this issue systemic to the fake meat industry or just Beyond?

Another of those companies that will bite the dust in 2023

Plant protein is not the same as Meat protein. It doesn't have full stack amino-acids and it has them in far lower quantities AND the human body can't absorb them efficiently, its far less than 50%, while meat or eggs is above 100% efficient. So its far less nutritious than you think.

Taste? - 3.5/10 Sub par compared to actual meat. Health? - 2/10 Probably worse considering they're very shady approach of hiding what goes in them. Real meat has high fat content sure but it's natural whereas fake meat is lab chemicals and the US in particular has horrible food standards (europe banned thousands of food additives over the years whereas us isn't even at 100 yet). Cost? - 0/10 More expensive with no extra benifit so pointless. Safe? - 2/10 Similar to health issues. Considering they're mostly US companies and we ahven't had long term studies of people that eat this stuff over meat entirely it's impossible to know. Odds are it's worse.

Missed the cholesterol difference as you announced the salt difference. Anyways, the plant based meat is not healthier by many metrics so then you have the production or environmental metrics. I would like to see an analysis of those factors as its where plant based meats or lab grown meats will ultimately compete for the consumer who is careful on those fronts. I was buying the impossible whopper at burger king when it was the same price as the regular whopper. I did so as its taste was within a ballpark and its promise of reduced greenhouse gases could be cheered. However, as soon as its more expensive and not healthier than a consumer like me has got to admit that buying good ole beef is a better deal.

So…does that mean Impossible won? Impossible Whopper is the one I see most prominently.

I never once bought beyond meat

Good call. I wish I shorted earlier, there is too much interest and too little upside now. btw. cattle corn or feed corn is a variety, and you wouldn't want to eat it. Cows don't get 'peaches and cream' variety, they wish.

Beyond meat wasn't that good. I bought a bunch of meat alternative burger patties to test out during one of my camping trip. Like you said more expensive, not as good.

Yeah. I bit the bullet and sold this stock last month. I have no interest in fake meat but certainly some people do.

Anyone who uses a pornstar to promote their product(KK) deserves to go under.

"your plants kill every worm, cricket, and insect in the ground.... So how cute does an animal have to be before you give a crap about it?". - Yellowstone

I tried it,....I was really hopping it would be a meat alternative I'd really like. Just like every health product I've tried, it was bad. Bland,....the flavor palate was off. It was garbage. The company that gets it right one day will change the world.

I have discovered an amazing new method for using plants to make meat... feed them to cows.

Just for the record....the whole "SUBSTITUTES" industry is based on SPEED, not to save the environment nor being healthy... to make this "substitutes" you don't need to have a farm, nor have a long term investment, you just open a factory that mixes all the garbage you can find. You cannot produce enough meat for your own consumption (unless you are Argentina, but of course, you have other problems there).....specially a market like the USA, were 80% of the cow meat is not consumed. (in Argentina, except for the lungs, EVERYTHING ELSE is consumed, beef, ribs, neck, tongue (yes, tongue, search for "lengua a la vinagreta"), liver, intestintes (search for chinchulines a la parrilla), stomach (search for "guiso de mondongo", brain (yes, brains "sesos al ajo"), even kidneys (search for "riñones al limon")......bones are also sold (for soups, certain specific bones, from the spine specially), the testicles are used to make "mate" cups, same with the hooves, and rest of bones are chopped and sold to glue companies or fertilizer companies, and the leather sold for clothing). So you have to resource to foreign markets, which increase the time and logistics. This is exactly as the "meta-amphetamin" market trying to replace cocaine for recreational consumption.......USA cannot produce the cocaine plant, so they have to import it, but why to waste such amount of $$ and bribes, when you can produce a substitute in your own backyard and increase your proffits?..........same, why you will waste $$$ and time, waiting 2 years a cow grows, or having to import meat from another country..........when you can mix a lot of garbage you have in your basement, and sell it as meat?............imagine this garbage is already unhealthy (16gr of salt per 2x burgers, that is 3 times the max amount per day), but imagine how unhealthy it will be next, after they start to cut expenses putting less expensive things inside (in the end, probably will contain 90% of the corn they were feeding to cows)... The whole "core" of this "meat substitute" is to find the EXACT AMOUNT of artificial flavour in order to trick the people......then is up to mix the most garbage they can, as long the flavour remains...this is how this "industry" will become proffitable if it ever succeeds.

i feel like if we are making comparisons dont compare to beef compare with Boca Burgers and Morningstar Farms. I’d prefer either of those to beyond meat, and they are cheaper / easier to find / convenient / proven brands not a bunch of tech bros milking a trend

You got it wrong imo. Health - Beyond > Real beef sodium vs extra calories, cholesterol, saturated fat, heme iron, Tmao, igf-1 Meat production is really expensive. The US subsidises $38 billion every year so your big mac would be $10 cheaper

People asked “where's the beef?”

The greenhouse gas advantage is not real. Not even close.

i've tried this "meat" and it is NOT indistinguishable from the real thing, it tastes like chemicals. to be fair, the flavour is pretty close, but you can clearly see the the difference edit: i am happy to know that Bill Gates is loosing money on this, it won't make any difference for him, but maybe he can start minding his own business and stop acting like a doctor and a scientist for the entire world

Plant based meat is not environmentally friendly when acres of land with trees has to be made flat with all the trees cut down to make room to grow more grains for the plant meat

It's a public company, they can just issue more shares to raise cash. Or they can issue some bonds. It will take longer than 6 months for them to go bankrupt.

You can't beat the meat. No pun intended.

Not going to overpay for rice and beans

cows are such a complicated and efficient bioreactor, why would anyone in their sane mind even try to do something else?!

It's a niche product that lacks variety. I'd say they go public with too little and too fast. Their market is also shrinking fast as they lose cultural significance. This is what you get when you bet on the losing side, of whom blame their lost to fans and everyone around the stadium. People will forget they exist.

Bones are used to make beef stock...so not useless at all.

Heath definitely not a tie. fake meat has tons of seed oils in it which are also terrible for you.

Beef has less sodium if you don’t add any salt to it when preparing. It is also generally worse for health.

Damn I love their product

Great vid WSM - confirms what I thought about them. A noble business idea to be sure, just overshadowed by it’s own hype in a bull market and the fact it’s never turned a profit since inception.

NONSENSE I love BM products it tastes very good and as vegetarian it is the only fake beef I eat

Most cows in America are breed in industrial feedlots.

The big health problem with Beyond Meat is _not_ it's salt content (salt isn't nearly as bad for you as people seem to think) but rather it's incredibly high amounts of pseudo-estrogens contained in the soy proteins that comprised a significant portion of the substance.