Lol I totally agree with you. I am too old to deal with this shit. Clean your own backyard before sticking your nose into someone else's backyard. And don't try to tell me what to do lol I love your take on this ❤❤❤

Thank you for making this video. Many Kpop fandoms including my own BTS have been infiltrated for years by false accounts which are really run by different companies, countries’ troll farms, political ideologies, etc. These accounts don’t do anything to really support the group but intersperse posts about the group in with disinformation about their real cause. At this time it’s out of control & ARMY has scattered. Hopefully real humans who are ARMY will reunite when BTS returns. 🙏🏽

I'm an older lady in the U.S. and lately I've been on social media less and less because I cannot stand all this nonsense. I'm really disheartened that man/woman-kind stoops so low. It really makes me feel like this entire world is in deep trouble if we can't come together and be supportive of each other. Hate begets Hate. So terribly sad that we live in such a hateful world. I will also continue to listen to Who I like, When I like, and How I like...and though you asked not to mention names or groups, I will just say that my "like" includes BTS - all 7 members and I will support J-Hope, and Jung Kook on this effort and all the other BTS members in their efforts as well. Anyway, I'm just one little old soul but I want to tell you I thoroughly enjoy your videos. You do your research, you present all sides fairly, and you present the information well. Thank you for that!

Way back when I entered "Koreaboo-ness", idols were plastic dolls, all more or less the same. The hip thrusts and aegyo meant nothing, Now with the Lives and shows like Suchwita and In The Soop, idols are suddenly HUMAN! As an unashamed SIiver ARMY, I like it better this way.

Influencers and social media can be boycotted as well, I check different sources and make up my mind based on real information. And I support JHope wholeheartedly, buying and listening to his music. On the street is really good. I endorse number 5 as well. Thanks for your explanation. And I will continue to listen to the music that I like. 💜💜💜💜💜💜💜

Thank you for making this shout out. I really disagree with those who claim to be army, but choose to use army power to push their own political and religious agenda! BTS has nothing to do with political gain. I hate it when they forcing their political "humanitary coated" view to ARMY fanbase. Same happening to namjoon when he got the false accuse scandal. But thank God namjoon stand on his ground and not apologizing. I hope Jhope also stand his ground. Because he works on music, not political issues. Somehow i wanna sing "so what" ❤❤❤

Exactly it’s very weird how hybe artists are specifically targeted and companies like sm and YG never face the same level of bombardment for their atrocities

Boycotting J-Hope because Scooter Braun said something about a situation where his opinions mean jack is absurd ngl. If someone thinks it's okay for him and other HYBE idols to be a collateral damage, they need to sit back and think how far they've strayed away from their cause.

social media is such a toxic beast, or it can be. i'm older; so, it holds no fascination for me. I don't click on "bait." if it's negative, there is no appeal. appreciate your taking the time to inform us about this phenomenon. be safe, everyone!

WOW! This was so right on point. How is boycotting a Kpop group advancing your cause/concern? If you truly care about your cause what have you done to help? What have you done to help people in your own country? I suspected some of this outrage is fake. Thanks for letting me know where it is coming from. If those who are boycotting Kpop groups really want to advance their cause, I hope they use their energy/money in a more constructive and helpful way.

Excellent video again. Note particularly 7:59 and following. We have seen this tactic used on a world-wide scale since 2020 in particular. Having known quite a few people who had firsthand experiences with Hitler (survived the worst concentration camps, or were in Europe during the war) I was immediately aware of these tactics being used. Since it worked, it continues to infiltrate so many areas of society in general. Thank you for pointing it out and raising awareness for all of these tactics.

Before J-hope, it happened to Jungkook.

I'm finally getting to all the videos I've missed. This is a super good point. I do tend to believe that if I see an article that says "The fans are freaking out!". It's not a lie, 2 people could be freaking out or maybe 100. But out of ~90m Army, you have to provide me with more of a case. Anything over 75% of engaged Army could cause me to really look closer. That's "most". However, it's easy to start that snowball rolling down the hill. Media has and always will be a money making machine, yet we are still conditioned to listen when something big comes up. I always tell people to remember: Controversy sells. There is big money to be had spreading malicious rumors not to mention all the other ways a smear campaign can benefit someone else. Idk why I write so much.

"I am too old to be peer pressured", that's me too. I am thankful that I found your channel. Whenever I go through social media and find something intriguing, I wonder if that was even true or not. But I end up not giving a damn and continue liking BTS anyway. I installed X to get faster updates but was disgusted to see the toxicity happening in there, like, don't these people (with fake accounts duh) have better things to do? Do they really dedicate their daily life spreading hate, like how do these people even earn a living? Haha. I appreciate the wisdom you share and hopefully younger audiences can be more thoughtful of what they see online. I'll do what I can to support BTS, streaming their work both as a group and as individuals etc. I believe their sincerity with their music will outlast all the hate being thrown against them. More power to your channel, salute!

Put your own house in order first - so true! And, yes, I, too, am too old to put up with some of this....stuff😁. Thanks again for a well balanced, informative video. Always enjoy your take on things!🙏

I really love that you covered this. These are good tools for everyone to keep in mind no matter what current issue is spreading. Having been through a few cycles of this style of ‘indoctrination’ and having fallen for it before I am now very wary of any movement that tries to inspire a black and white moral frenzy in me. The truth actually sits very heavy on the soul, leaving you with a clearer understanding of the problem whereas these tactics prey on your emotions, making you anxious, angry and emotionally discombobulated.

This brought me a lot of peace in some way and opened my eyes to be more attentive to battles that are worth it. Thanks for creating and sharing.

Thank you for doing this. So very true been seeing a lot negativity when it comes to idols. It's ugly.

This is such a thoughtful and informative video. Thanks again for your hard work and effort to educate us. ❤ It's just a shame that some in the comments still don't get it. 😢

Your channel is becoming one of my all-time favorites when it comes to K-pop news. You did an awesome job and thank you for breaking it all down. Blessings to you!

I'm so very tired of people (fans) jumping on any bandwagon to destroy another group. And for the content creators who spread the hate. Thank you for your video clearing these issues up. If you dont like a group. Don't listen to them. That is the best negative thing you can do. The second best thing you can do is listen to the group you like. Trying to boycott just leads to their fandom increasing their listening. Its best not to say anything see? You also increase the hate that is aimed at the group you like harming them. You are detrimental to your own fandom. Eventually you discredit yourself. Who wants to follow or continue to listen to negativity and hate? Eventually you will get sued for defamation and lose much of your own property/money. I don't wish this on anyone but you'd deserve every bit of it if you are lying.

i remember korean labels doing it with BTS they even talked about it in the book. and also i heard TXt got boycut from shows because of relations with BTS and also le serrafim that got way out of control. but funny enough it didn´t make an effect on their success so far. they are trying really hard now using these tactics, but after Hybe got so much power and credit as a label it does not have the same effect as it used to, so they are trying so hard. the only agency i never hear anything about is SM and jyp. YG had some scandals recently but the other two has nothing. because Hybe dont do the same dirty tricks they use. jyp for instance is the only label who is not on weverse that alone is a red flag to me. they would rather take down the competition that is Hybe instead of sharing a platform.

Even netizens boycotting for the "right" reasons are in the wrong and cheapening their own cause. Making a fuss about an idol drinking Starbucks, forcing your own beliefs and expectations of behavior on someone else, creating controversy and comment wars. It's not bringing awareness to whatever cause netizens are trying to advocate. It's cheapening the cause and the entire conversation becomes about the idol and not about the cause itself. Everyone's takeaway isn't that Starbucks is bad or which side is right, but rather than so-and-so idol did something to make fans angry. Cancel culture is getting ridiculous. Idols can't sneeze without an outcry that their sneeze offended a fan because they sneezed into their right elbow, which is sacred to the fan's culture and the idol should have sneezed into their left elbow, and known about this and been sensitive to other people's culture despite not being from that culture that accounts for .0000000001% of the world's population. Like, c'mon.

Excellent coverage thank you for a sane sensible coverage .

I'm very very old and don't appreciate a lot of today's music. Much to my surprise I slid down the rabbit hole and became a member of the BTS army. I only log on to X to look at the army posts and I have moderated my timeline well and don't catch most of the nonsense that goes on. However, this garbage has leaked through my defenses recently and I've been highly disturbed and somewhat puzzled by it all. Thank you for clarifying some of the issues. Absolutely love your videos.

Thank you for doing this. ARMY needs to be aware they are being prayed upon by some.

I'm really grateful for you speaking about these things, because it is very hard to avoid seeing a lot of content created just to make you angry - and get you to do something. It's so hard to know how to deal with these things when you see them. Thank you, your videos are always great!

Wow....looks like mostly HYBE artists, could be wrong but looks mostly like HYBE artists they're going after. I hope in cases like this, the K Pop industry comes together, because all of this would benefit the western industry to have the K Pop industry go away or fandoms fighting each other. With K Pop fighting each other, the western industry doesn't have to, they can sit back and watch the "fighting" and set their sights to the top, something more meaningful. It's crazy how bad the tactics have gotten, never mind the hard work, long hours the artists put, let's just be like little kids, tell lies and hope everybody blindly follows. My opinion, the K Pop industry puts way too much weight on "words", the minute anything negative comes out on an artist, the artists come under fire from the company "fans", media and then it turns out sometimes to be completely false and the artists has lost their job (way of living), their dream, but no, lets keep going people, lets ruin more lives. FANDOMS, wise up, don't fall for everything, don't join every fight without KNOWING the facts. It's so bizarre to me how much of the past is brought up, front and center in the K Pop industry, like nobody else has a past of mistakes, like they've never made a wrong decision? As corrupt as the industry is as a whole and yet they go after the artists, really? Hate? Wow....if a person really HATES someone, they really don't have ANY love for themselves and put all their time and effort into destroying someone else's happiness, only because they don't love or respect themselves. The crazy thing is, the fan(s) helping to destroy other artists, if a group of people came at them the way they go after artists, they wouldn't last a week with so much pressure being put on them, having to defend themselves ALL the time. AGREE, accountability!!! WELL SAID!!!

I‘ve been waiting for a video like this 💜

once again a great analysis. thankyou

seungri's example wasn't a good one, the guy is a convicted rapist and telling a case about him being a victim of something else is misleading

Thank you for doing this. It is good to help new fans navigate all the info and videos put out esp the ones w certain narrow narratives.

Thank you. Everything is so clear...

I would like to thank you for doing this video. I've been following for a while and really enjoying the topics in which you speak on. I get educated every time. So, thank you so much. I learn something every time I watch. I like the fact that you do so much research & fact finding to show the truth of things. Keep up the good work!😉👍🏾💜💜

👏🏾👏🏾👏🏾👏🏾 A wonderful video all around. Thank you for doing it.

Ik denk altijd: als ik niets positief te zeggen dan zwijg ik liever!!🥰❤️💜

Thanks!

Thank you for this video. This was very useful.

I guess I am just too old (72) to understand fans who find it necessary to pull down someone to make their bias look better. I can only say they are sick . Thankyou for such a balanced channel , sometimes it’s necessary to call out these people it’s not a negative post it’s something that needs to be said .

THANK YOU for making & posting this video.. It was quite informative & made from a positive aspect. I had no idea about some of the things brought up in this posting. So THANKS again! I believe we should be "wise as serpents and harmless as doves." We ALL would be better off if we did. 💜

Im.almost 50 but when my country is using MY money to fund wars or meddling with other nations then yes it is in my backyard. I dont care what kpop groups or famous people do or dont do. Im too old for that. But yes in america we do need to concentrate on issues here but when billions are given to other nations yet we dont even have universal healthcare and our schools are crumbling in some cities the yes both are related.

This has really gotten out of hand. I am an army to support BTS and their music in any kind of way I can. MY OPINION: Politics and religion should be left out of music.

Thank you for this video. People are allowed to have opinions that we may not agree with and no amount of bullying is going to change that. I don't agree with many people I work with on serious issues, but I cannot demand that they be fired because of their beliefs. There are laws that prevent that. And no, morality does not get rid of legality. I can totally disagree with someone, but understand that they are entitled to their opinion just as I am mine. I focus on what I can realistically do to be effective. I would never advocate something that I would consider unfair if the situation was reversed. BTS will be just fine as they have fans who will always support them. I am one of them. Maybe the ones who are disappointed or have issues with what BTS are doing should find other artists to enjoy. When I am not interested in something, I give it no attention or energy. Trying to bully others never works because people do not like bullies. It always backfires badly.

thank you for this

So what we can do is to give our full support to our BTS and to the solo albums. 💜 stream their songs, vote in awards shows if they are there as a group BTS or Solo nominations because they are still BTS versus other artist.

Other fandoms paid or not can’t hurt JHope or any BTS members. Army know better, we know negativity. They should just build their own fandoms and work harder. I know BTS has been hit hard for ten-years. It doesn’t bother me because we know it’s all lies. Digital bullying will be dealt with by Big Hit. Their boycotting will never hurt BTS, they’ve tried hard for a decade!

Thanks for making this video. Social media show come with a use with caution label for the very reasons you cited in the video. Just to add to some of your advice, I recommend that when you research a topic then use credible sources. Ensure you know the value of the information the site is providing. Also, use critical thinking skills when reviewing information and ask questions. Enjoy what you like.

💜🇧🇷💜thanks for the video. This is really a mind opening video.

Thank you

It’s not just agencies using tactics to bring down other idols, it’s happening to idols WITHIN agencies - sabotage and neglect.

From my understanding this is (the boycotts especially to BTS & the members) like the “Break the Wings project” for BTS in the past but 2.0 version. (Heard this from an OG ARMY & I agree)

I agree. Actually i mention to Sam Richardson, PhD of Penn State Uni, cause he's classes are so insteresting about the communities and other items. ThankU, i really like it

Great video. Great research and unfortunately I have seen and read a lot of this crap going on. BTS forever. How can anyone be negative abt Jk and JHope? Sad💜💜💜💜💜💜💜

It seems like you can't trust in anything, It just scares me to death 🤦‍♀️

Benny Blanco is one of the nicest people in the music industry. My thought when I read posts like this is how do they even know if what is being posted on social media is true? It's ridiculous. Also, BTS, or any other artist for that matter, do not discuss a person's political stance before working with them.

These type people would have never survived the 70's, 80's or 90's as it was as tossed salad of everything complained about today with anyone famous. I guess we knew how to smell BS and turn our heads to the incoming with much tougher skin. I don't have time for it.

Loved, brilliant! I am glad I was taught in school about propaganda and try to be on the look out for it and your video has educated me on even more tactics that are being used today. Thank you

Army's let's support hybe no matter what happend to them.

Very informative video, thank you. The problem with AI is when it’s viewed by non native speaking persons. There are still problems with pronouns being wrong, speech lagging that native speakers pick up on but maybe someone not fluent would not recognize.

I read about BTS on Reddit and the ones I Subcribed to. I like all your videos.

I really think people need to stop trying to use BTS and others BTS is not involved in their political BS nor should they be to me it is absurd for people to try to tell others to change their lives just because they think they should BTS and other kpop groups don't want or need to be pulled into their polictics or their wars if they were they would offend other fans so it's not fair to ask them to support anyone on this issue they are good people and don't want or need to be involved in it I wish people would just leave them alone and let them breathe and serve their country in peace and do what they love most sry for the long rant but these people are getting out of control and I really hope the companies that are targeted sur these people 😊

That's not nice..that's evil😮

Boosting ❤

Very informative and well thought out video essay. Thank you! 💜💜💜💜💜💜💜

It's Conditioning.

It boils down to your own personal values. Why can"t everybody be HAPPY when someone becomes successful? Because other people are jealous/envious of others who are better than them or better than their idols. Thank you for your insightful episode. The time you put into your research and to explain each one is remarkable. Kudos... more power....

I'm a baby Army learning as much as I can about BTS, I was drone to BTS because of Jimin, even though I am a baby Army I am a older individual, I love your reaction Channel on KZfaq I mostly watch to learn everything I can about BTS I'm not being critical I'm just trying to understand I have watched you talk about all the members which such respect an admiration and it could be I'm just going on my feeling, seems to me that you praise all the other members but not jimin I remember I can't remember which episode when u said that he was the first Asian to hit number one in history on the billboard hot 100 charts, them in the next breath you said he was the most disrespectful person in the industry if you don't mind could you please clarify that why is he the most disrespected person in the industry, I would like to see u give him some of the praise that you give the other numbers with all respect.

What you are describing is the dark side of social media. This manipulating of information to cause havoc in business , entertainment personal etc. If someone doesn’t want the product for whatever reason, don’t buy it. Why tell untruths or exaggerations just to cause trouble. I’m sure this is just an every day event these days because society has become so mean spirited lately . This attitude has me very concerned. My philosophy is to do my very best to do no harm by my actions or words. Thank you for your thoughts on this issue.

wow

I really appreciate this essay except for one part. Are you saying that it is not okay to call people out when they do, or continue to do, something wrong? People in power, such as CEOs, especially need to receive backlash when they make bad decisions. Lee Soo-man, Jay Park and Scooter Braun have all done many of the things they have been accused of. It is important to call it out, especially when there is a pattern of behavior that could be harmful to other people like those younger or more vulnerable than you. There needs to be a balance.

Amen 🙏 💜

Another insightful and rational dose of reality. Thank you.

They did that to MYG during BLM...just because, there was jim Jones in 'what do you think?' . The song was supposed to stir up some issues. At the height of the blm movement, some anti s uses that track as an excuse to drag Yoongi and accuse him of racism. Ppl didn't want to hear an explanation and just dragged him. And then turns out the song wasn't racist. No one apologized for that mess.

Hello I'm new to Army

What the US did to Iraq is similar to the situation now. Therefore, we have no right to take side or act all righteous. People need to stop dragging music into politics.

Leave Jungkook alone bad people

These people are ridiculous. How many times do they have to be told that Korean economy benefits so much from BTS and all the guys solos. I'm glad you are explaining this. Thanks for educating the public. all singers get pitchy from time to time. Many things can cause it, a bad throat, problems with the in ears monitor, a problem with the mic, nerves, whatever. out of all Jimin's performances, I heard him get pitchy 3 times. 2 were in-ears trouble, and one was his sore throat. seems like only Koreans care about if a idol is dating as they get older. The whole dating thing in Korean is right out of the Victorian era. The Jenny/V gossip started up again but they took it too far and now Hybe has filed charges and we shall see. I would like Scooter out of the buisness personally for what he pulled on Taylor swift, but I'm not blaming or punishing others because of him. That's ridiculous.

For the first time I see someone talking about kpop with empirical evidence and from a point of view not blinded by fanaticism. Every day I see kpop news or crazy posts of fandoms acting like cults and despising others for not having the same tastes or mentality as you. In the last few days you see post mentioned Hybe and his groups for any nonsense, what if Yujin dresses like this or what if the new group ill't be the new New Jeans. This is the point we have reached that you have to go against the competition in such an atrocious way, the scandals that some Hybe idol is always going on about these days is nonsense. Thanks for your video, it contains a lot of valuable information that no one pays attention to as it should be.

Yes just enjoy the music! Why complicate it?

Can't there be anything done on the amount of ads in your videos? There's one every few minutes. It's seriously too much! Also, promoting Jordan Peterson, just NO! I'm sure you could've found another quote that explains the same sentiment.

You had me until you quoted Peterson. LOL.

Have a heart is kpop more important to you then human lives?

Good points but not happy that you keep using j-hope’s photos on every slide? This is not just about him.

With all due respect, 9:10 is reality, people have ears and can fact check it themselves

as long as hybe continues to associate with scooter, bts’ image will suffer. on top of his already awful reputation as an exploitive and conniving business man, he has a dying influence over the industry as most of his A-list clients have broken free from their contracts. him also declaring his violent Zionist beliefs on his public platform will of course be met with major backlash and disgust. he follows these instagram stories with other ones celebrating hybe and bts’ success, creating a link between those beliefs and bts’ image. as if they endorse his behaviour. he has gone as far as to call himself the mastermind behind seven’s success, as if bts haven’t worked for years to build their own legacy without a single crumb of his input. an army can knows he had ZERO parts in their success but how about a random local who happens to stumble across the article? i’ve already noticed how much disrespect jungkook has received from western stans, especially taylor fans, due to the mere association of scooter with his image. it has only hurt him and will continue to hurt bts if hybe doesn’t drop him. he is dead weight and ruins everything he touches.

First of all, Armys were boycotting hybe, not the artists. Second, it was requested by the Palestinian armys themselves. Third, i myself agree that religion and politics should be kept out, but this isn't a political issue, it's a humanitarian issue, innocent ppl are d!eing. Those brands are investing & supporting Isr@el. Openly supporting such a country is so immoral, i don't understand how you all see nothing wrong with that. Korea itself has a history of colonization, there are many koreans who are supporting Palestine. Even bts has talked about Palestine before, they'll never support you all. If you don't want to support those Palestinian armys, it's okay, but don't call them fake armys for standing up for their ppl. Just ignore if you can't help, that's the least you can do.

Weren't you aware that Jungkook has been targeted and labeled unfairly as a zionist by his supposed fandom when he is not. It has been several months and yet that was ignored here?

I am surprised and disappointed that JHope was mentioned as an example when it was Jungkook who experienced the brunt of dirtymarketing tricks because of working with Scooter, is back-up dancer, JT and Usher who were called Zionist and as if that was bad. So many, including ARMY called to boycott his album and songs. ARMY did not even include his songs in their playlists. The dirty trick of payola accusations should have been discussed too.

You are the consumer you can do what you want it's your money. Hybe is to be held account for their business dealings it's that simple. I'm not giving them my money we can support them in other ways

For lesserafim they are unoriginal so who care, make them something original next time instead of being a bad copycat

Thanks!