In cycling there are no judges to please, no refs to convince, and no footage to review. There is only you, your bike and your environment. Whoever you are, wherever you ride; cycling can help explore new, and old places and faces alike. Rob Martinez, a life long New York City resident and now ride leader, knows this well. As detailed in Ventum's recent film, Go Further - Rob Martinez discovered the sport of cycling and so he began to see his hometown and himself in a completely new light.