started a personal brand about 10 months ago after being a sales representative for a local hat brand, and I have come to realize that this sh*t isn't easy. I'm currently grinding, doing tons of experiments (different pieces, forms of content, pop-ups, meta ads etc.) trying to see what works for my brand. as of recently me and my group of friends have been referring to your videos a lot. for the week or so I have been watching your videos I can honestly say you have given me a better vision and necessary tools to execute on my brand to achieve being a reputable and memorable clothing brand. this segment really showed me there's level to this and I was honestly blown away on how much attention to detail it really takes to great a create a great product and brand. imma rookie right now but my pieces still pretty fire and with the correct brand strategy and network I know ill be successful.

Ur a beast Oren. Struggling with this rn. Am 110% a product person by nature and experience. So this stuff is the hardest with launching an actual brand... Thank you Sir!

I did the same with my personal brand, connecting it to places I've lived and feel are important to me. I'm incorporating culture/customer-facing strategies I felt were valuable, while spacing myself away from "the others." The holding company itself is incomprehensible to most people, though. I've had pretty cool clients so far who are interested in hearing about the "new" brand and what led me to form it. The chattier clients, lo and behold, also value or had experiences with the companies I worked for previously! A personal brand has to be personal. Even if it seems campy to you, it means something to you because of likely very valid reasons. You will find people who resonate with it. Even if you intend to have a positive (or shame on you, toxic) company.

love ur content man. as a music artist i’m able to apply basically everything and it really takes things to the next level

i be spending more time with this man than with my family, i love my fam but i aint mad

Wish I could like your videos mutliple times! Appreciate all the value that you are providing!

Omg , this was perfect timing.

Love the consistency man! Appreciate the uploads 👌🏽

Thank you for so much transparency on your journey with your brand. Its great to see so much hard work and willingness to educate/motivate the people. Ill be looking out for that drop come end of July.

Love this video took a lot of from this💯 new subscriber

love this. will definitely use this as I'm rebranding and building my streetwear brand.

Inspirational design dude! Love the retro identity influences and iconography and how they compliment the merch! The Trans am fire bird takes me back to my childhood :) One of the first logo icons I remember and the reason I became a designer. Great content, you have a new fan.

valuable content, thanks for doing this!

This is super helpful, thank you!

Epic value bro, thank you 🙏🏽

just stumbled upon your channel, thanks for the wisdom and can't wait to apply these principles to my own projects

bro! those shoes are sick! looking forward for the shoe drop!

Great info !!!

Lol I love this guy. Hope to meet one day or collab. Tough to find like minded people as obsessed as I am and it's refreshing to meet people virtually as you referenced this as well in your earlier videos. As I mentioned I'm building with you and should be launching about a month or two after yours.

THank you so much fo rthis

🔥 🔥 🔥

I know this isn’t the type of content you typically make, but I’d love to see you do a brand analysis on the clothing brand ‘Nude Project’. Their world building and community building efforts are really phenomenal and they are one of the staple brands in Europe that really embodies what it means to be a lifestyle brand as their community is cult like and it allows them to branch into different business opportunities because of how their brand is positioned. Would be amazing for you to break them down as I think there is a lot to learn from their approach. Great stuff as always. Keep it up!

Great freaking video man

🔥🔥🔥🔥

Fire bro

Dig the switch up on this one. Would love to see a video on social/marketing for restricted categories at some point. I know you mentioned some cannabis products at one point

💫

Thank you

Please keep posting more videos like this

free game. respect.

ur amayzing man

sick video! Could you make a video in sourcing product when you start... im lost with how to decide what tio order and how much

“You went full Affliction, man. Never go full Affliction."

I know Adobe audio enhance when I hear it lol. Amazing video, bro. Thank you. I will always click on your video when you upload.🙏

I'm going to watch this video in the next few minutes. Thanks again. But what's causing me the problem right now is that I can't figure out where to start. I want to learn the skills in public. So I want to learn through personal projects. I know quite a bit about social media growth, digital writing, but on the branding and editing side it’s not that yet. Can you give me some ideas for personal projects that I can build in public to master all the necessary skills and at the same time build social proof of which shows that I really have the basics and at the same time my portfolio ? So I'll really know what to do and where to start. Thank you so much ❤❤❤

This is so good. Do you have a go to place for sourcing designers for logos, iconography, etc.?

Where’d you get the dice necklace?

ooo and, any suggestions for a good hat manufacturer? been looking for one for like 6 months, would appreciate it alot

This is sick, how would you go about tying the vibe to the brands story after you launch?

was shipping in a new drop and it hasn't been delivered in a month. So I'm taking it as stolen and about to start creating a new collection all over again. Hella frustrating but the journey continues.

Great stuff. Do you get inspired by any specific creative directors for any of your works?

i need that horse on a shirt STAT

Bro where’d you get that t shirt from?

I feel like there could be some really good partnerships between us in the comments! Anyone more on the social/marketing/sales side looking for a creative Director/designer?

Step 1: Down Italian espresso