I know he's got overhead. Bobcats, baskets and burlap for the trees, man hours paid to dig them and plant them into nursery. I want to help him figure out his profits and stuff but idk where to begin.

Profit is subjective based on your overhead. You need to know your daily, weekly, monthly and yearly expenses for both your company and yourself. If you need to make $48,000 per year for just your personal living expenses, plus have $2,400 per year in equipment loans, plus insurance of $2,400 per year and vehicle and equipment repair expenses of $3,600 per year. That's $56,400 in expenses you need to cover. Gas for the equipment and employee salary is an unknown variable until you have the work. If you have 1 employee working 40 hours/week at $13/hour you also have to pay FICA and unemployment insurance on them so now it is around $15/hour so $600/week times say 26 weeks. $15,600 gets added to the $56,400 and i can estimate gas at $4,400 per year. $56,400+$15,600+$4,400=$76,400 needed to "break even" paying you $48,000. $76,400/26 weeks is $2,938.46 income needed per week. You have 1 employee and you working 40 hours per week so 80 hours. $2,938.46/80 hours means that you need to average $36.73 per total man hour (not production hours your cutting, trimming, seeding, etc..). You'd have to calculate the driving time too. So if you have a property that takes 2 people 15 minutes, you have 30 minutes (or 1/2 hour) into that property which cost you $36.73 just the time at the lot. If it took 2 people 7.5 minutes to drive there, that's another 1/4 hour so an additional $18.37. For that specific property, you would have to charge $55.10 to hit you necessary minimum hourly rate. I'd recommend adding a few dollars to cover delays at either the lot or on the road. This is if you have enough work to work a steady 40 hours per week with 2 guys for 26 weeks. If you take the above figures and break them down to know how many lawns you need to mow to cover the expenses, you divide the total expenses by the number of weeks then by the number of man hours or by lawns, etc.. So $76,400/26 weeks =$2,938.46 needed. How many lawns at $35 per lawn do you need to cut to cover the $2,938.46. $2,938.46/$35 per lawn=84 lawns needed at $35 each to cover the expenses. If each lawn takes 15 minutes for 2 people and it took another 15 minutes to drive to that property (poor route density), you have 30 minutes into the lawn. This means you can cut 1 lawn per 1/2 hour or 2 lawns per hour. In an 8.5 hour day, you'll cut 17 lawns. Over the course of a week and 42.5 hours, you'll cut 85 lawns and you'll make your $2,938.46 needed for each week (weather permitting). Long and winded but I hope this helps.