Lawn Care Marketing - How To Make 70k First Year

  Рет қаралды 40,659

Florida Turf Pros

Florida Turf Pros

7 жыл бұрын

www.floridaturfpros.com
I didn't have a lot of money for marketing in the first year, so we had to be very frugal. I decided on a 4-prong marketing strategy that proved to be cost effective while providing a great return on the investment.
Please understand that each 4 parts of the marketing strategy worked TOGETHER to expedite growth. Each part of the marketing strategy served a purpose.
I hope this video helps a newcomer grow their lawn business to provide a good income for themselves or family.
Be Blessed!
- Cap'n Christian

Пікірлер: 75
@nicholasjames1158
@nicholasjames1158 5 жыл бұрын
New to the videos, starting my lawn care service next season, Great videos! Thanks for not advertising for the entire video as well, we can tell you’re a genuine guy CHEERS
@Callefl
@Callefl 5 жыл бұрын
Hell yeah my man putting his whole family to work.hell Yeah!
@richd.4670
@richd.4670 7 жыл бұрын
good advice as usual, definitely have to work on getting a web site up and running. thanks again for the help Johnathan.
@mikegriffin9081
@mikegriffin9081 7 жыл бұрын
New subscriber. Awesome content! Looking forward to watching more from you. Thank you.
@evergreenlawncarellc1505
@evergreenlawncarellc1505 3 жыл бұрын
Very helpful video, thanks for the advice. Second month in business and it’s staring to pick up steadily! Nextdoor is something I’d recommend, free ad just takes 30 mins.
@andyslawnsheretoserveyou2041
@andyslawnsheretoserveyou2041 5 жыл бұрын
keep up the great work I look forward to watching more videos throughout the upcoming winter months after the fall Rush👍
@AlbertoGonzalez-yu3pe
@AlbertoGonzalez-yu3pe 4 жыл бұрын
That is how we build neighborhood density me and my kids post cards door to door and it worked
@EclipseLawnCare
@EclipseLawnCare 7 жыл бұрын
Great Information once again! Thanks.
@entrepreneurdaltonmiles1539
@entrepreneurdaltonmiles1539 3 жыл бұрын
Loving your videos driving and learned so much listening. Keep it up please thanks man.
@jafll141
@jafll141 4 жыл бұрын
I love this video brother and have done this myself and it works great. The other thing that worked and continues to work is my vehicle wrap. I have my company name RocCity plowing and lawncare Inc with phone number on both sides of my truck and on the tailgate. Cost me about $300 three years ago and I couldn’t tell you how many people called and when I ask “how did you hear about us? “ They say they saw my truck. That $300 has come back 20 fold.
@treyjones8461
@treyjones8461 4 жыл бұрын
Love the info keep up the good work.
@TopNotchLawns
@TopNotchLawns 5 жыл бұрын
Great video man.
@joe4hirelawncare497
@joe4hirelawncare497 6 жыл бұрын
Great advice, thanks
@bazanslandscapemaintenance264
@bazanslandscapemaintenance264 2 жыл бұрын
greetings from Portland Oregon amigo you're the best 👌 👍
@ericpabon2458
@ericpabon2458 3 жыл бұрын
thank you for your videos brother
@imperialservices9892
@imperialservices9892 7 жыл бұрын
i just did the post cards last spring in this neighbor hood 2 kids ,wife and I i received 17 lawns and some bush jobs and clean up jobs another area Im looking at i just put 250 flyers on doors going back next week 2nd trip
@fernandoslawnlandscape7615
@fernandoslawnlandscape7615 7 жыл бұрын
Good information! Thanks.
@FloridaTurfPros
@FloridaTurfPros 7 жыл бұрын
Fernando's Lawn Service Glad you found it useful. Good luck in 2017!
@dusteanrutherford9858
@dusteanrutherford9858 6 жыл бұрын
Very good information
@1345mack
@1345mack 4 жыл бұрын
Thank you for sharing
@shanegunter1078
@shanegunter1078 5 жыл бұрын
I love your honesty about how you hate door knocking ( more less door to door selling of your companies service ) cold selling sucks and is so not at all fun at all.
@jsmpowerequipment3325
@jsmpowerequipment3325 5 жыл бұрын
Hey, great video! When do you find its the best time to start putting out postcards in the spring, and how do you time the 2nd and 3rd round? Any info would be great! Thanks.
@troyg708
@troyg708 5 жыл бұрын
This is the best
@ftr_playsyt4559
@ftr_playsyt4559 3 жыл бұрын
I'm in Florida I'm gonna aim for 100k thanks for your info!
@carlossilvajr6102
@carlossilvajr6102 4 жыл бұрын
Great tips, appreciate your time making this video! Any updates on the Facebook advertisement ? Thanks
@mavenmarketingfirmllc3499
@mavenmarketingfirmllc3499 7 жыл бұрын
Great information
@FloridaTurfPros
@FloridaTurfPros 7 жыл бұрын
Maven Marketing Firm LLC Glad you enjoyed the info.
@CaseyMiddlecoff
@CaseyMiddlecoff 7 жыл бұрын
I like what you have going and I wish I could get that many accounts. I just don't see it being possible since I don't live in a highly populated area and I can't quite move towns, yet.
@SAYYEEDMM1
@SAYYEEDMM1 7 жыл бұрын
Great info
@FloridaTurfPros
@FloridaTurfPros 7 жыл бұрын
Sayyeed Ogun Olugbala thanks. Hope it is of value to you
@mridgway12
@mridgway12 7 жыл бұрын
Great video. Very informative and I love the 4 pronged marketing strategy. Can you tell me how many months out of the year you worked to make 70k in your first year? I've heard from some people that in Florida you have to mow year round? Out here in Central Oregon our growing season is 7 - 8 months long.
@TheTravelingApprentice
@TheTravelingApprentice 7 жыл бұрын
Hey would you Be interested in giving feed back/ advice on a flyer and door hanger that I designed? Thanks John
@celestinovelasquez948
@celestinovelasquez948 5 жыл бұрын
Hi Johnathan, i started my lawn business last year and i picked up a few clients. Im looking forward to have successful season next year 2019. One thing thats been on my mind if i should be licensed and insured? even though im still working on gaining more customers and for my business to get known any suggestions thank you.
@TheKb1724
@TheKb1724 7 жыл бұрын
hey Jon great work do uou have a way to get in contact with the guy who setup your website?
@TheJvergiels0001
@TheJvergiels0001 4 жыл бұрын
With what's going on in the world today going door to door for every house to leave a door hanger or would you leave the post card in the mail box instead of going up and knocking on ever door. I'm trying to maximize the most potential as much as possible without causing a offense or losing a potential customer over the six foot barrier.
@HagamossushiLetsmakesushiAcome
@HagamossushiLetsmakesushiAcome 5 жыл бұрын
Did you create the website on google? By the way great video 👍
@desmonecypress1431
@desmonecypress1431 4 жыл бұрын
Do you have a link for the person you used to design your website?
@inthelawn3241
@inthelawn3241 5 жыл бұрын
what would you recommend doing to get into those closed neighborhood groups on FB? I assume you have to be approved by an admin before you can join...?
@Peakprospr420
@Peakprospr420 6 жыл бұрын
Could you show us your postcard to attract customers as an example
@wallyallyn5473
@wallyallyn5473 4 жыл бұрын
What do you do if you're living on a limited budget and you're a senior??
@SpiritTracker7
@SpiritTracker7 4 жыл бұрын
as an seo expert, websites don't rank to the top and stay threre... it takes ongoing work.
@SpiritTracker7
@SpiritTracker7 4 жыл бұрын
how do lawn care providers survive doing one offs and bi weeklys?
@shanegunter1078
@shanegunter1078 5 жыл бұрын
I was just saying the same thing about you can not afford not to have a website. All my life my family have been business owners and my parents have always owned their own sign company and they use to always say...… A company with NO SIGN is a company with no business. So, just proves that you have to get your Companies Name and the Type of Services it offers out and exposed to people and potential clients regardless for what advertising direction you want to go with. You just have to get out there and do it, pull the trigger and go after the things that you want for yourself. Someone motivational speaker I listen to says...…. Stop procrastinating and making excuses...…… " JUST FUCKING DO IT!!!! "
@hunterwalters5975
@hunterwalters5975 4 жыл бұрын
Do you ask clients how they heard of your business?
@Nick-do5ki
@Nick-do5ki 4 жыл бұрын
can I have the info to the website developer you used.
@stewartweaver2778
@stewartweaver2778 7 жыл бұрын
hey good video. can you do a video on your background and what made you decided to start lawn care. is this full time for you?
@FloridaTurfPros
@FloridaTurfPros 7 жыл бұрын
stewart weaver Yes, I'm about to put a video out as to my background.
@skylertalley
@skylertalley 7 жыл бұрын
well put. What do you do if you are just starting and dont have the 10k to invest at the beginning?
@robertswift6101
@robertswift6101 7 жыл бұрын
start out smaller,thats all,,,just get a few yards to cut in the beginning and build from there.
@JoeDoe2
@JoeDoe2 6 жыл бұрын
Thanks for the tips. I'm not familiar with Google reviews. Is the idea that people go to search engines (and whatever google reviews is), and they type in '(city) lawn care' like 'orlando lawn care' and you want to be on the first page?
@libertybelllandscaping1757
@libertybelllandscaping1757 6 жыл бұрын
Yes sir
@WinZard
@WinZard 5 жыл бұрын
@@libertybelllandscaping1757 ya you list your page/company on google maps and you don't need a web page to do it.
@TheKb1724
@TheKb1724 7 жыл бұрын
what 3 or 5 channels would you recommend that have great lawncare content thanks!
@CaseyMiddlecoff
@CaseyMiddlecoff 7 жыл бұрын
B&B Lawn Care, TwoGuysLawnLA, Fall River, G Packard, Lawn Care Business, Landscaping Employee Trap & Window Cleaning. I know thats six but thats the main ones I watch, not in order, but just my top lawn care youtubers.
@jeremyking7790
@jeremyking7790 5 жыл бұрын
How do you handle your clients payment , upfront , cash , check , what has been the best method for you ?
@MimizAntrax
@MimizAntrax 4 жыл бұрын
Jeremy King Yardbook
@RyFol717
@RyFol717 5 жыл бұрын
How much did you profit from that $70k?
@scottweber3328
@scottweber3328 4 жыл бұрын
Would you still recommend this strategy today? Or add anything
@FloridaTurfPros
@FloridaTurfPros 4 жыл бұрын
Scott Weber Yes 100%.
@BabyGirl25-v6h
@BabyGirl25-v6h 4 жыл бұрын
How do you find the right neighborhood to pass cards? Is there a system or algorithm to figure this out?
@blueridgelandscapecontract74
@blueridgelandscapecontract74 4 жыл бұрын
Edward Lebron postcard mania has good program
@stewartweaver2778
@stewartweaver2778 7 жыл бұрын
hey good info who did your website ?
@FloridaTurfPros
@FloridaTurfPros 7 жыл бұрын
stewart weaver Jay Yorty with Yorty web designs
@sirnicholas6626
@sirnicholas6626 3 жыл бұрын
I’m shocked you got a website for $1,500 much less ranking for rhat. You could never get that around here.
@truckerlex315
@truckerlex315 7 жыл бұрын
Hey my name is Alexe I do landscaping in my Nabbor hood I live in Florida and I'm looking for a mentor you think you can give me advice on starting up and getting good I'm 19 and I also have a job at discovery cove
@wallyallyn5473
@wallyallyn5473 4 жыл бұрын
That is a limited income
@johnbailey2034
@johnbailey2034 7 жыл бұрын
Not sure you are right about word of mouth. We picked up over 200 new accounts last year by word of mouth. We now have just a little over 300 accounts now. No web site ever just word of mouth and we are not even looking. Don't need any more the girls get them done so we're happy. So much for your theories on word of mouth ?
@FloridaTurfPros
@FloridaTurfPros 7 жыл бұрын
John Bailey God bless you, John. Good luck to you in 2017. -Jonathan
@Jerrydo_7
@Jerrydo_7 7 жыл бұрын
Word of mouth is much easier when you have that many accounts. But when you are starting, your marketing/advertising strategy is the most important. God bless that you have so many accounts, you must be doing something right. Hope to get there some day!
@SuperGhostGunner
@SuperGhostGunner 6 жыл бұрын
John Bailey word of mouth works great when you do great work
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