Top 5 Reasons Volkswagen Skoda Misses the Mark in India

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Күн бұрын

In this video, I discuss the recent acknowledgment by the Skoda CEO that the company has failed to understand the Indian market over the past 20 years. He believes that Skoda's cars are over-engineered for India, leading to higher prices that customers struggle to appreciate.
However, I believe the real reasons behind Skoda VW's struggles in India are different. Here are my top five reasons:
- Ignoring the Sub-₹12 Lakh Segment: Skoda VW has neglected customers in this crucial price range by not offering any vehicles under ₹12 lakh.
- Undersized SUVs: The existing SUVs from Skoda VW are small and lack the macho factor that Indian customers find appealing in the competition.
- Dull Interiors: Compared to their rivals, the latest Skoda VW models have less attractive interiors, which affects customer preference.
- Lack of CNG and Diesel Options: Unlike their competitors, Skoda VW does not offer CNG and diesel options, limiting choices for potential buyers.
Join me as I delve into these points and explain why these factors are critical for Skoda VW's success in the Indian market. Don't forget to like, share, and subscribe for more insights!
0:00 - Introduction and Over-Engineered Statement
2:05 - How Tata and Hyundai Succeeded in India
4:16 - Catering to Multiple Customers and Issues with Taigun and Kushaq
5:07 - Fuel Efficiency: Diesel and Hybrid Factors
6:10 - The Need for Simpler Cars in India
7:49 - Neglecting the Sub-₹12 Lakh Customer Segment
10:20 - Missing the 'Feel Good' Factor Above ₹15 Lakh
11:10 - Understanding India as an Emotional Market
12:34 - Defensive and Pessimistic Mindset Towards India
13:33 - Naturally Aspirated vs. Turbocharged Engines Debate
14:52 - Affordability is No Longer the Main Concern
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Пікірлер: 857

@kempegowda2254 9 күн бұрын

Video is on point. Perfect analysis. India 2.0 should have been focused on building a cost effective sub 4m platform for India with which they could have continued Polo and a Nexon/Brezza competition. Taigun should have been much bigger. If these were adressed, just these, they would have been in a far better position. Today they dont have a single car which sells more than 3k cars monthly. Sad and pitiable. Looks like VW is destined to fail, purely because of their holier than thou attitude from the beginning. Management of VW India is bringing them down and nobody else!

@SuperImbadude 9 күн бұрын

Virtus is a polo sedan and taigun is a polo suv

@mandeepsingh9469 9 күн бұрын

@@SuperImbadude not really . Virtus and taigun were specifically designed for countries like India. Very practical cars. But polo was never a fully practical car

@SuperImbadude 9 күн бұрын

@@mandeepsingh9469 check polo sedan, sold in south africa

@techcloud2510 9 күн бұрын

polo was a flop in sales, so they did not launch it again.

@mandeepsingh9469 9 күн бұрын

@@techcloud2510 but if today they launch polo with 1.6mpi and 1L tsi against baleno and i20nline, altroz racer ...polo will b a hit

@ravindradaundkar9905 9 күн бұрын

Again the loyal VW enthusiast will suffer who invested in VW cars despite compromising on features, presence, service issues. I fear that due to this CEO comment July sales might plummet to below 1K. A sad Day!

@SunderdeepSingh 9 күн бұрын

I agree

@youspace725 3 күн бұрын

Kushaq headlight - 20,000 Creta - 5,000 Kushaq bumper -22,000 Creta - 4,500 Again vw say indians are not buying vw cars.

@villain_0903 2 күн бұрын

Correction 27000 hai bhai kushaq ke headlights

@momentumtrader5722 Күн бұрын

25000 bro recently paid 😂

@villain_0903 Күн бұрын

@@momentumtrader5722 lol😂😂

@sutlibum 9 күн бұрын

I Don't want VW grp to collab with MAHINDRA. Act on proper market research on requirement and emotion of customer. Well said Sunderdeep ji, Hope this reaches the management and they share this to Germany.

@rkvrakav 5 сағат бұрын

They are European bro... They are failing because of their attitude... They try to be premium and big... They won't ever understand how Indian customers think... They just want to push what they have but never work on what Indian customers want... According to them countries like India are still a 3rd world country... It's not just in case... Look at FMCG... HUL/UL is selling the same brands both market but here they use palm oil and there they use a good quality refined oil... Here they'll use Maida, there they'll use fibre rich foods... Similarly they create a low quality engine in a design that they have been selling in their country and try to fool Indian customers... Just to match the prices that competitors are selling... These engines are so compromised as the prices they fall in...

@baburao103 8 күн бұрын

This video needs to reach VW India group !

@aneeshkv9477 9 күн бұрын

Yes, VAG cars do qualify as being over-engineered. The TSI engine is a gem. Its a hoot to drive when you floor the accelerator while it gives brilliant fuel economy when you are just coasting along. 1.5 TSI comes with cylinder de-activation technology. For as simple as removing the headlight switch completely in 2 seconds to installing it back in 2 seconds is what can be termed as an over-engineering car. There are many more examples which I can mention. We as a nation can never have VAG cars selling in numbers. VAG can only play in a niche market because we want value for money products. In order to make value for money cars, manufacturers have to cut costs on many fronts which is against the DNA of VAG. If VAG starts making cars similar to Kia/Hyundai or Maruti, then why would I buy VAG cars. Solution: 1) Make Skoda cheap and affordable and make VW premium or vice-versa. 2) For every model, be it a Slavia or Tiguan, offer Torque Convertor gearbox along with DSG, as it is for many Scandinavia markets. 3) Offer 10yrs/2L kms warranty on DSG gearboxes offered in India. If you can have this warranty for the Chinese market then why not for India. 4) DO NOT ENTER INTO ANY ARRANGEMENTS WITH MAHINDRA. History is filled with instances where they have killed all their partners for whatever reasons. Also, VAG management will never agree for M&M advises. Skoda and VW are strong brands in India. 5) Train your salesmen. They frankly do not even know about the cars that they are selling. A short KZfaq video will give you more information than what you get at showrooms. Frankly Volkswagen group isn't as strong as it was during Ferdinand Piëch's era which ended in 2018. He could be termed as Steve Jobs of VW Group.

@shatadrupaul3870 9 күн бұрын

well said and I strongly agree with no . 4

@nisnid008 Күн бұрын

as good an analysis as the main video

@santhoshnair-v5e 9 күн бұрын

I recommend Volkswagen to appoint @Sunderdeep Singh as independent advisor who has been giving clear message on what we need. Then VW may not require local partner if we have multiple models. Taigun and Kushaq can be called as sub compact SUV or MPV

@seael2008 9 күн бұрын

This is a good idea. VW needs a direct customer feedback and Sunderdeep ji can be a consultant who will give direct feedback.

@rupeshnanal1574 9 күн бұрын

Correct.... Sundar ji aap VW ke sales advisor hone chahiye

@SoumyaMaitra2008 7 күн бұрын

I second you

@siddharthsinghal8076 7 күн бұрын

I completely agree with you. he understand Indian market and where vw is lagging

@vijuvlogs 5 күн бұрын

His expectations are not practical because of the tax system India has and the big problem: Indian mentality of buying a car

@gauravchaudhary7720 9 күн бұрын

No hatchback No proper suv No CNG car No hybrid

@techcloud2510 9 күн бұрын

only faltugiri and blaming India market. looks like that $2B is also a fake number. I did not see any good car from VW yet matching what their global brand recognition is. just putting poor version of their known cars.

@khodiyarpaverblocksurat5869 8 күн бұрын

No diesel car No 4 miter suv No 7 siter No Electric car No service center No risell well you

@shripadshinde2495 4 күн бұрын

Main reason is they stop producing hatchback like polo. If they bring back polo with diesel engine then it will boost the sale

@Saahilll 9 күн бұрын

Biggest problem with these brands is they don't listen to the customers Same with Honda, they have launched the Elevate but without panoramic sunroof, ventilated seats,no multiple engine options,no features,no crash test rating etc resulting sudden decrease in the sales..I talked with one dealer,he said he has 2023 stock.. people aren't even considering the Elevate because of better feature loaded options,engines options available and now they have provided standard 6 Airbags, 3 point seatbelts etc from base variant but they are waiting to clear the existing stock then they will start the production of new variant with added safety features.. I was a honda fan but now stopped supporting them because what the use when they aren't listening to the customer who is considered as a KING👑 and the top officials are from japan and how they will understand the Indian market which itself is very difficult to crack.. VW's Mr Guptaji is trying very hard from his side but it's always the headquarter which handles every decision.. In future,we will be left with 4-5 brands only and we will see their monopoly.

@saurabhshinoda 9 күн бұрын

Firstly, Honda has not invested 2 billion dollars and they are also exporting well. They are not burning cash, hence fact is, Honda is very profitable company with 3 models in India.

@Saahilll 9 күн бұрын

@@saurabhshinoda ther were in losses for 2-3 consecutive years till 2021..But revised their strategy and from 2022,they are making good profits..No company can do business in losses

@Saahilll 9 күн бұрын

@@saurabhshinoda FYI Honda has also invested more than 2 billion euros ie 18500 CR since 1998. Search on Google..

@Saahilll 9 күн бұрын

@@saurabhshinodaFYI,Honda has also invested more than 2 billion dollars in India ie 18500 CR since 1998

@saurabhshinoda 9 күн бұрын

@Saahilll almost couple of years back, none of the auto OEM have put 2 billion dollars like VW/Skoda have as 2.0.

@Vishal2126 9 күн бұрын

They should make their spare parts available in the local market, that’s the simple hack to win Indian market they need to crack.

@Yatri234 9 күн бұрын

Same mistake was done by Ford also in India .

@seael2008 9 күн бұрын

Look at what Toyota did. First they brought Qualis which proved its mettle by being very very reliable and low on maintenance. Then came Etios and Liva. Though they were budget segment, but they became big hit with taxi segment. Toyota then becane synonymous with reliability. Ask any Innova customer. I have heard taxi drivers say, "Saab, 4 lakh kilometer se upar chal gayi hai gaadi". Imagine, 4 lakh + kms and no reliability issues. Just regular maintenance. That's what people want first. Rest all things later.

@SunderdeepSingh 9 күн бұрын

Spot on!

@jrard92 9 күн бұрын

True. That's why people don't think twice before buying 35 Lacs Innova Hycross or 50Lac Fortuner. There is waiting for more than a year in Hycross

@kishore-uw8uq 8 күн бұрын

Yep

@SAIPRADEEP070 7 күн бұрын

Yes. But now toyota has changed its strategy and now doesnot offer single car affordable to cab drivers now. any variant of innova is less than 30 lakshs. Toyota rumion tho rebadge of ertiga which is not a good cab car for reasons unknown.

@seael2008 7 күн бұрын

@@SAIPRADEEP070 You are right. Toyota has indeed changed its strategy. They had to. They were on the brink of quitting India when diesel engines of more than a certain capacity were banned (a few years ago). That's when they had to launch a petrol engine in Crysta in order to remain relevant in the Indian market and I think it around that time only when they began thinking of partnering with Suzuki (the world over, not just in India). They discontinued Liva, brought in Glanza. They discontinued Etios but did not bring Ciaz equivalent (which they did in some other countries). Instead they got the Brezza's cousin Urban Cruiser. Though their numbers were not comparable to that of Maruti Suzuki (for Baleno and Brezza), at least they saw increased sales and increased footfall. They realized in time that in a country like India, they need a local partner and even world over 'cause they were struggling in the small car segment. From that standpoint, VW's decision to look for a local partner is not a bad decision at all. They should just have chosen their words more carefully.

@charanpreetsingh1302 9 күн бұрын

I can totally relate to your point at 11:00. I am that papa, i had shortlisted VW Virtus and Kia Seltos. My heart really wanted Virtus but it didn't appeal to my family. Nail in the coffin was the AC in 1.0 model. When my family sat in seltos, AC was a chiller, coupled with a panaromic sunroof. Top notch fit and finish. I knew I had no choice but to go with seltos comprising on safety and performance. We Indians are emotional people. We want best bang for our buck. My insta/youtube feed is still full of Virtus. I keep crushing over it. But news like this kills that enthusiasm I have for VW. I really felt they were nearing success in India. I so wish they remain solo rather than becoming a redbadged Maruti for Toyota.

@piyushkanthak1087 8 күн бұрын

Bro I am also in the exact same position 😭😭😭

@MegaSenses 5 күн бұрын

Arey but family ki safety kaun compromise karta hai😮

@parthamitra3661 5 күн бұрын

But if have to convince ur family safety standout first .....

@GreenDriveIndia 3 күн бұрын

Shd have gone with zs ev or Nexon ev

@lovekesh88 9 күн бұрын

Very well said. I was in the market for 15+ car and was serious about Skoda/VW but then i realized after spending 15-18 lakhs, i will get 10-12 mileage on a fuel whose prices would only increase. If they had sub-4m suv with 12-15 range, those would have been more affordable as a customer. Not everyone is earning 30-40 lpa but everyone dreams about owning a big car, India is going through premiumization, iPhones have become common, there are more 12+ lakh cars on roads and despite all these signs, VW and Skoda, the most aspirational brands for average Indian, they still not have been able to crack the market, it's their only fault, saying we over-engineered cars for Indian market is simple disrespectful.

@clashingwithwhitewalker4405 9 күн бұрын

I am getting a mileage of 7

@kalpkumudkumar8163 9 күн бұрын

they need hybrid ...

@anshulnow 7 күн бұрын

@@clashingwithwhitewalker4405lucky seven eh 😂,trust me been there done that n sold that too huhu ❤

@sensitive.aquarian 4 күн бұрын

@@clashingwithwhitewalker4405 THALA for a reason 😄😄

@limo2646 9 күн бұрын

Valid analysis , tdi alone would have almost tripled the sales imo… Though i am happy i have both taigun and virtus gt ❤

@mohit2996 9 күн бұрын

VW lineup have major deficiency in their present lineup :- 1. They don’t have a hatchback in their lineup in order to compete with market Japanese and Korean queen, they should bring back polo or fabia with multiple engine options. 2. They don’t have a fleet vehicle (sedan) in lineup with performance proved CNG powered MPFI engine in order to compete with fleet taxis sales. As turbo charged petrol engines are not economical for taxis. 3. Current lineup is not having CNG powered 1.5L MPFI engine as completion in market is offering with hybrid options and few have diesel options also available. Many consumers require engine efficiency over turbo thrill. 4. Air condition of VW Skoda is not as good as others in same segment. 5. Genuine Spare parts are difficult in procuring in aftermarket

@Xxx11843 9 күн бұрын

Skoda’s CEO also said that ‘over-engineering’ was a misstep for the Indian car market in the past and its new lineup, specifically the compact SUV that’s coming by March 2025, is set to change that. “We have a lot of lessons learnt in the Indian market. Often we build (a) car according to our own expectations. They tend to be over-engineered. And that comes at a price tag. And of course that's something that weakens your competitive position,” he said. He added that the company needs to learn and be aware of the sweet spot. "That's what we're after. We want to build the cars that customers in India are willing to pay for. And this is a lesson we continuously need to learn. Our price position versus competition is very ambitious. The idea is to provide a car that's even better than what's typically being catered to, in that segment," he said.( Autocar ) Isn't this part to worry about quality issues now ?

@riteshm2249 9 күн бұрын

Chat GPT zindabad

@Xxx11843 9 күн бұрын

???

@techcloud2510 9 күн бұрын

a company that spent $2B is not stupid to not research well. thats impossible. It was their sheer ego that damaged them, plus the babudom they must have suffered - no one telling the truth to germans while their local tema here was focussed on bonuses and promotions.

@adityatakkar262 9 күн бұрын

Just make the car bigger.. taigun and kushaq dismal dimensions is one of the biggest factor why it's not selling much. It was a no brainer.

@s.harshit91 8 күн бұрын

Over engineered is a disrespect for Indians. And I dont understand why a lot of people abuse indian people for not making the right choices for car. Its true that we value features a lot but isn't the same brand offering hell lot of features with newer models in europe?These brands including koreans still treat us as a 3rd grade country. Audi is also struggling here despite of giving more discount whereas bmw merc doing fine. These guys will learn lessons once ev chinese manufacturers eat their pie worldwide. Hyundai and kia card doing great in safety in euro ncap but indin versions are not doing great. Sometime I dont even trust gncap. Most of the people dont even know that earlier they were only testing frontal crash. They updated the test with side impact and all of a sudden tata vw skoda started offering 6 airbags as standard. People should smell these hacks😂

@SujitJadhavIN 9 күн бұрын

Being a tech entrepreneur myself, i truly value over engineering, innovation and required product updates. I waited five months, from January to May 2024, for Skoda or VW to launch any facelift or updates such as ADAS, a better 360 camera, a dashcam, or improved interior, seats and overall comfort. But they just changed the color and kept launching the same car repeatedly without any significant changes. I am buying a car in 2024, so why would I choose the same old model made back in 2021? Then being angry i bought Creta N Line N10 DCT, priced at 24.40 Lakhs and my game is over for VW. Ps. Creta N Line is beast.

@singhkrishanu 9 күн бұрын

Honda is also following VW's path. They too appear arrogant with their product lineup. Elevate could have been a game changer with hybrid. Also, the car lacks basic features like TPMS. This is why it is now struggling to sell in Indian market.

@saurabhshinoda 9 күн бұрын

Firstly, Honda has not invested 2 billion dollars and they are also exporting well. They are not burning cash, hence fact is, Honda is very profitable company with 3 models in India.

@deveshdikshit90 9 күн бұрын

Hondas lineup is trash surviving on city brand for close to three decade . They are done.

@seael2008 9 күн бұрын

crazy idea: VW should collaborate with Honda !! 😂 Honda has Hybrid tech. Imagine a Taigun Hybrid using Honda tech and Elevate with TSI turbo. 😊 And Taigun with 1.5 v-tech naturally aspirated to keep the cost low.

@alburaq3290 9 күн бұрын

@@seael2008That would be a dream collab but VW will collab with a local player to help with government contacts and lobbying. 1.5 VTEC instead of 1.0 TSI would be really good. Honda City with 1.5 TSI.

@seael2008 9 күн бұрын

@@alburaq3290 You are right. They need the right contacts and lobbying. + the desi tag will help a lot. MS is a huge success because the government still has quite a bit of stake in the Maruti Suzuki business. They get all the insider info it seems.

@TheRockyT07 9 күн бұрын

VW should not partner with desi local brand because of a very poor record of partnership..jinse partner kiya tha wo chala gya india se.. Also In the engineering of 7∅∅,they have used ford for each and everything as making a car like 7∅∅ from ground level wouldn't be possible for a desi local brand.Even ford's version of 7∅∅ was planned but didn't happen.. They will eat all technology,R&D of vw and use it in their cars & will break the JV. Desi local brands don't want tax cuts on hybrid cars because they don't have hybrid technology and they opposed it on Japanese OEM's proposal to the govt to reduce the taxes from 43% to 15-20%..This would have increased the chances of more investment, localisation of hybrid technology in India but again desi local brands don't want it.. I'm pissed off from that day..

@dramit25 9 күн бұрын

Government is taking too much tax and these local brands are also doing harm to Indian consumers!!!

@kanavchambyal 9 күн бұрын

I didnt see any better comment but this is just the perfect analysis . Yes Mahindra ( a desi local brand ) is not a good partner in each and every crucial aspect . They ditched their own partner ( ford ) and used them for engineering of their vehicle . I hate mahindra for their lack of sensitivity to everything be it user experience , engine durability . Alas , i dont want Vw ( a global giant ) to parter up with mahindra . Or else going to buy one of their cars before this partnership .

@originalguy4535 9 күн бұрын

Very rightly said about Ford's stolen technology and then ditched Ford. Come on customers you got to read this or at least share this guy's comment as far and wide as possible. Every car owners and future owners has to know this.

@TheAshuV 9 күн бұрын

On point

@kunalkulkarni3235 9 күн бұрын

As per some reports, Ford version of the XUV7OO was much more superior than the XUV7OO itself.

@MohitArya 9 күн бұрын

Brother I am an owner of Ford Ecosport with 1.0L Ecoboost engine which was launched in India at a time when people didn't knew jack about Turbo engines. With 125PS of pure power many people won't be able to get that feel and thump in any other NA car. I Can understand your concern and pain. Ford unfortunately left in 2021 by giving these same statements. Sooner or later VW will exit India or have to overhaul their strategy from scratch. I was planning to go for VW Virtus 1.5TSI but now I have to be on wait and watch mode. Fingers crossed.

@manavmadan9514 9 күн бұрын

I today talked to vw , they are now getting special training for indian market and they are going to stay in Indian market and launch more cars , you can buy virtus , they are not going anywhere

@saumabhobagchi5547 9 күн бұрын

@@manavmadan9514Are you sure brother. I am fearing as I literally wrestled with my father to buy Slavia over City

@harshadahire 9 күн бұрын

Looks like management is either split or careless. Openly saying of partnership with MnM is blunder and mater of anguish for VW customers.

@originalguy4535 9 күн бұрын

@@saumabhobagchi5547 just be careful bro. Ford said the same thing

@saumabhobagchi5547 9 күн бұрын

@@originalguy4535 it's already been 1.5 years since I bought the slavia

@rajdeeprawal597 9 күн бұрын

Sunderdeep, you are bang on. I am an owner of this family of car and I totally agree with you. Another few years and this group is going to fold up in India.

@vikasjain268 9 күн бұрын

As a Taigun owner, I've observed few more things in the mid-range variants compared to similarly priced competitors. In addition to its size, road presence, and underperforming AC, it lacks features like push-button start, LED lights, and a sunroof, all that are available in similarly priced seltos, creta!! Furthermore, the backseat is narrow and can't comfortably accommodate five passengers like Creta and Seltos.

@travelraw5788 8 күн бұрын

which version of Taigun you have brother... I have push button start, sunroof, led lights, cornering lights... not sure

@Adwatism 8 күн бұрын

@@travelraw5788He is talking about "Mid range variants" not the top models

@travelraw5788 8 күн бұрын

@@Adwatism see the basic common sense is missing with people nowadays in India and its growing .. he should have mentioned the model, price and then compared the features with other manufacturers...

@Adwatism 8 күн бұрын

@@travelraw5788 Lmao he is absolutely right didnt u read his comment properly....Vw only offer 3 variants whereas other manufacturers offer many variant with different features

@MayurAgarwal 9 күн бұрын

Insightful video paaji.. Good this see your honest feedback to VW/Skoda with all the valid points and without mincing any words. 🙌

@Prozir 9 күн бұрын

Agreed with all the points. Dil ki baat boldi Sir ji. And I can't beleive I am stating this today..For my family car I am inclined towards buying a Creta N Line over the Vag twins. Currently driving a 1.5 tdi stage 1 tuned Polo. I wish VW learn soon from these points. For God's sake we don't want another exit. Indeed a sad scenario.

@sagar33sawant 9 күн бұрын

mild hybrid especially 48V eTSI on the 1 liter engine will inprove the city mileage of Skoda vehicles this shuld have been a no brainer when they decided to drop diesels especially with 2.0 strategy Slavia n Kushaq

@prasadwuike4985 9 күн бұрын

Perfect analysis sir. vw india has to listen what customer want....just like- 1) polo sub 4meter suv 1.2 mpi, 1.0 tsi (8.99-14.99)price or polo premium hatchback with 1.2 mpi , 1.0 tsi (8.10 to 11.99)price range. (manual ,cvt ,torque cov)(cng) 2) sedan 1.5 mpi 1.5 tsi (12.99-20)price range (manual ,cvt ,torque cov) 3)proper midsize suv creta/seltos rival or facelift and bigger size taigun with 1.5 mpi , 1.5tsi , 1.5 tdi with adblue dpf (manual , cvt, torquecov) (13.50 to 21.99)price range 4) 7 seater mpv or suv with 1.5 mpi,1.5 tsi , 1.5 tdi dpf adblue(manual , cvt, torquecov) (16.99 to 24.99)price range note -6 six airbag std, all disc, spacious cabin, bigger Road presence , and most extra and important point - easy to modification just like creta parts available in aftermarket . people buy creta ex varient and convert into creta sx topline varient .. coupler to coupler part change and boom top model ready. thank you🙃

@cartech.4011 9 күн бұрын

The one thing they should first change is to eliminate the turbo engines and bring NA 4cylinder engines.I've always said Turbo engines are not meant for Indian market due to its various drawbacks.If you are only focussing on turbo engines you cannot target the masses. 1.Eliminate the turbo engines and bring NA 4 cylinder engines but yes u can keep turbo options also. 2. Increase size of vehicles. 3.Improve service availability. 4. Invest in marketing

@shashiam 9 күн бұрын

Increase size Maybe 1 inch bigger than creta Because of size only it suffered We Indians want bigger size In fact current Kushaq size is good for city

@Adwatism 8 күн бұрын

Yea bcuz Vw provides 1.6 L MPFI Petrol engines in their Virtus which they sell in Latin America

@neelppatel007 8 күн бұрын

@@cartech.4011 not elimate but make lowest non-turbo variant segment also. size of vehicle - many bought taigun/kushaq for its compact size - who lives in dense cities. Adding L version or a different category car makes more sense. The quality they provide , and their engineering with lot of taxes makes it very difficult to make affordable cars for VW/Skoda. Even if one single feature is missing in car (that may not even be useful) , people in India dont buy that car , because majority in India is not worried about quality, driving dynamics , driving pleasure , safety. All they want is Features. And some brands in India has ruined our customer demand portfolio by giving then Plethora of features , diverting customers attention from handling,braking,safety etc etc.

@iamanubhavr 9 күн бұрын

To the point and crisp video. Kudos to you sir, it takes courage and a big heart to speak such things about your favourite brand. And I totally agree with all your points.

@babuvinay6279 7 күн бұрын

Is it is okay to buy the kushaq onyx automatic now or wait for the facelift?? @sunderdeep singh

@nishkam9 Күн бұрын

I am planning to buy Virtus or Slavia with DSG. Shall I reconsider? Please advise.

@rameshs2539 9 күн бұрын

Spot on !!!! They really need a STRONG feedback system for INDIA.

@adityachaudhary3520 9 күн бұрын

Feedback lete kahan hain paaji ye karte toh apne mann ki hain

@Apuroop4life 9 күн бұрын

Amazing video. It shows your research and your understanding of the Indian passenger car market and also shows how pained you feel when you express anguish over the missteps taken by VW in India

@SunderdeepSingh 9 күн бұрын

🙌🙏

@rameshiyer3256 9 күн бұрын

Nailed it sunderdeep in a very common and simple language

@akshatsingh3592 9 күн бұрын

about to book a virtus, but am kinda afraid that they might leave the indian market in upcoming years. yes, I watched your previous video where you did say that they won't leave. but that eerie feeling that they might actually go from India the moment we buy the car strikes quite hard. should we even proceed to buy it or rather look for some different car in that segment, most probably city?

@pavanshekar1247 9 күн бұрын

Hope the management listen to your inputs ver well said

@ishsaxena2280 8 күн бұрын

Imho the issue is not catering the 10-12 lakh bracket customers and having a very small line up of only 3 cars in which 1 is a lot expensive for the middle class buyer. Really cannot understand the fact that if a sub 4 meter skoda suv can be made then why not a sub 4 meter hatchback can be developed by the VW group. My friend drove our Taigun and convinced his father to go for the same. Only when people will drive and realise themselves how good the cars are only then they will buy them and in order to so they need to cater the lower segment and make them realise how good the cars are , increasing people’s confidence in the brand which will then also allow them to sell their expensive models in the future as well to the same customer

@kgupta2205 8 күн бұрын

Are you able to find any battery operated cordless wax polishing machine for cars? I am not able to find anything and I do not have powerpoint for waxing machine in my building parking spot

@travelraw5788 8 күн бұрын

Paaji ne education of the Indian youths and others ko leke bhi bola.. awesome loved it...

@hemant3472 8 күн бұрын

Sir, again a perfect analysis ❤ I think it will help vw to grow their market in India after Collab 👍🏻

@sivakumart4926 6 күн бұрын

If VW really want to increase their sales they have to concentrate on the below points 1. Spares availability in the local market 2. Bringing back polo (7- 10 lakh) 3. Basic to feautristic options or trims availability 4. Competitive pricing and variants 5. Service centres

@shibaprasadsarangi1877 9 күн бұрын

Hope this video is learnt by vw officials properly. Very well stated Paaji.

@abhilashb13 9 күн бұрын

Wow what an analysis ❤ You should work for the product team for German cars. I want to hear what the top management has to say on all your excellent points.

@sunilrajyy3704 6 күн бұрын

Sir I have booked vw virtus high line yesterday after seeing salvia on road I’m in dilemma which one to choose pls help me paaji

@pico_123 Күн бұрын

There was a time in India when vw was a real people's car and it offered 7 speed dsg at 12 lakh price point . Now that after such a huge investment vw has increased the price of its vehicles , lessened up the quality and giving the same car at 25 lakh price point. They should see where tata is now. It's continuously putting in the cars back to back taking feed back from customers investing and expanding their car portfolios. Vw is now showing no intrest in Indian car market and it's buyers and that's where they are failing.

@peringotan5769 9 күн бұрын

You are spot on. I have been waiting for a Polo in some form, nothing has happened. Still hanging on to my old Polo. Some cool features like opening the windows from outside were removed in Taigun and Virtus citing chip shortage. It has still not come. 6 air bags should have been made the standard when Taigun and Virtus launched.

@jethalalgada5 9 күн бұрын

They are working their level best to disappoint you. They will probably be bringing out a crossover with the name Polo 🤡

@gauravk678 9 күн бұрын

If VW launch Polo GT again in price bracket of 8 lac to 10 lac. Definitely the figure of sale increase by 10,000 units per month.

@RS-dr1kl Сағат бұрын

Only one thing need to ask... recently I purchased a Virtus, If they discontinue their service in future, where we can get the parts & services ?

@NoScope69 9 күн бұрын

Customers showroom janegy tab na bikegi gadi. Sahi bola. Under 12 lakhs kuch hai hi nahi inke paas. There are people who go to showroom to buy budget cars and many end up buying a segment above. They are underestimating Indian consumers.

@allOizzOwell 9 күн бұрын

Good analysis as always 👌 Volkswagen should ask and listen ppl like you who already own 3 VW group cars...

@paulmariyil1422 6 күн бұрын

I think they have to change the size of Taigun especially width. I fully agree with you. You are 100 % right

@JatinGupta28-007 9 күн бұрын

Good video sir!! Vw need to keep advisors like u enthusiasts and not partner with some local brand. User feedback should not be ignored and work upon.

@ajayahuja9 9 күн бұрын

Very pertinent points Sunderdeep. Fully agree with this analysis.

@radon222u 6 күн бұрын

Very well said. I love cars. I have a Rapid 1.6TDI. Dont feel like selling. But aap ne aise samjhaya hai ke kya bole.. you are just spot on. Keep it up and best of luck.

@bhagwatiprasadsharma4833 9 күн бұрын

Fantastic & candid analysis of skoda & Vw group

@taranshupattnaiktp3335 7 күн бұрын

I highly agree with you. Their cars are engineered at its best and they feel very good. But the thing is they only offer is turbo petrol engines instead of NA engines which they should offer this option for the buyers who don't want to go with turbo engines. Tata, Mahindra, Maruti Suzuki, Hyundai they offer so much options and at different price brackets. This is what is missing from VW and Skoda. They are not offering hatchbacks, compact sedans, which VW tried with Ameo but it felt like Polo with boot at the rear, but didn't succeed because it looked awkward. VW and Skoda should travel India properly and listen to customers very well what customers needed, or better they consult with brands like, Hyundai, Kia, Tata and Mahindra who have so many options at variety of prices which caters customers better with more variants, engine and gearbox combos. This is where it gets very challenging for VW and Skoda as they like to maintain the top notch quality and cannot compromise for Indian market. Like other brands like Tata, Mahindra, Hyundai and Kia, they should offer an MPV, Compact SUV, 7 seater SUVs, compact sedans, premium hatchbacks etc. with NA and turbo engines of small and large capacity, manual and automatics, petrol, diesel, mild-hybrid, CNG as well as have larger network instead of having network in select places where they feel they are capable of buying a well-engineered vehicle. But there is no getting away from the fact that they'll not leave India because they find this a mature market and what these two Germans need is a lot of exploration in the market, take a look at each example of vehicles being offered for the customers.

@waveringmindz 9 күн бұрын

That's the best line you talked about "the train and buying the car" - emotions of the family and people. A good analysis of the brand, and YES a change is needed. Even this apply to Honda. I have checked mParivahan stats and it shows Hyundai and Kia on top demand.

@galla.triibhuvan 9 күн бұрын

Well said. I’m having 2015 Polo highline fully satisfied and don’t want to sell will keep it for next 5 years atleast, but now looking for a 7seater between 27-32 lakh budget in VW/Skoda I don’t have options other than taking Hycross /Hector+/ XUV700/ Safari I’m ready to wait for 1-2 years but sad VW/Skoda no plans for launch with that budget 7 seater 😢

@varun4534 9 күн бұрын

there is no problem with the engines. Anyone with any mindset in India, if they take a 1.0 turbo test drive, they will be able to appreciate it. The problem is with their research of the Indian market which is very evident with the dimensions of Kushaq and Taigun and their lack of aspiring features like panaromic sunroof. Personally, I would like VW to leave the country and take their over engineered cars with them which have AC, EPC, poor interior quality and god knows how many more issues.

@adityachaudhary3520 9 күн бұрын

Kaafi dino ke baadPaaji bahut saari baatein aapne on point kahi hain....1 imp cheez jispe inhe kaam karna chaiye wo hai customer feedback and they need to knitpick those customers who owned multiple vehicles of their brand in past 10 years and are still owning their 2.0 products......Such customers together can provide them with the best feedback to improve business........And above all they need to work on their after sales and learn from toyota because their after sales service and customer ignorance by dealerships is making the loyal customers switch to other brands too

@adityachaudhary3520 9 күн бұрын

Paaji ek baari mail ka reply krdo pls....

@ghanshyamrathod7593 5 күн бұрын

Which phone or camera you are using to shoot this?🤠

@jethalalgada5 9 күн бұрын

Great analysis Paaji. I don't even feel like discussing these points over and over again coz I'm fed up of the officials and their decisions at Skoda and VW🤦🏻‍♂️

@piyushkanthak1087 9 күн бұрын

agree

@aaditmaan5629 8 күн бұрын

all these languages but bai chose to speak fact. Every word well thought and backed up with perfect reasoning. great video

@durgabysandeepganguly7179 14 сағат бұрын

Bought a Skoda Kushaq 1.5ltr Ambition MT from Global Škoda , Kolkata. Highly disappointed with the overall after sales service. I have been struggling with the alignment of the car as there’s a strong pull towards the left side and I have written several mails to Škoda India and the dealer. Nothing has been done to resolve the issue. I have driven a Polo MPI 1.2 Ltr for 7.5 yrs and it was an absolute joy to drive that car. Now I am regretting everyday…

@aniljois 7 күн бұрын

Hi .... I'hv been driving my new taigun 1.5 gt dsg box from last six months....but from last around 20 days ... A very mysterious sound that comes from the car like 3 continues chime sound (TinTinTin) out of nowhere... No warning symbol on the cluster, maps is off, neither android nor Apple car play is connected. It comes very randomly. Like 5times in a minute to 2 times for an hour. Showroom people can't figure what is that ...can anyone help me here ..

@VirenderDall 7 күн бұрын

4 seater car beche ge to kaise chalega? I was keent to buy Kushaq, Slavia and found rear seat space quite tedious and that's the reason to buy Creta and in the same price they are offering additional features

@ayws2005 9 күн бұрын

That's true, my family was looking for a secondary car under 10L and i really wanted to go for skoda, but because of the budget i couldn't even recommend it, if there was polo available in the market, I guess I would have convinced them for that

@Varun_Vidyalink 4 күн бұрын

Great video praji

@martinm6108 9 күн бұрын

What do you think about Citroen are they going Kia way or VW/Skoda way?

@Beekay_here 8 күн бұрын

Hi bro any chance for octavia relaunch?

@manulalpk3000 4 күн бұрын

As far as the Panoramic sunroof is concerned as per Indian climatic conditions, is it necessary to have panoramic sunroof?. Is it worth it?

@vijaychaudhary6102 3 күн бұрын

Good analysis and wide coverage of Indian mentality for buying car . I fully agree .

@nagarajhebbark1792 9 күн бұрын

Sir u r right Your critic is absolute

@santajigaikwad3840 5 күн бұрын

Very well explained bhai

@akash4043 9 күн бұрын

Biggest blunder was not launching polo Not catering under 10L buyer. People who would hv bought 10L polo as his first car would def get costlier cars 5yrs down the line once he has more money

@hardyvyas5684 3 күн бұрын

Great analysis , indian market is price sensitive , absolutely agree with small budget cars then high performing cars

@vroomerlifts 8 күн бұрын

I'm still very satisfied with my Kushaq. Alot of friends also told me that I should've gotten creta as a first car. Also I could agree to the 2 points that you mentioned. I was going to buy virtus 1.0 but my parents told me to get kushaq also Verna's SX interior was REALLY hard to ignore it's way better than my kushaq.

@abhishekdodiya9543 9 күн бұрын

Speechless.. very well said. Dil jit liya ❤

@gujaratkikhabar5172 9 күн бұрын

Absolutaly agree with as a vento owner ... I am in plan to buy new car but not get multiple option like other brand

@ashishsarvoday 3 күн бұрын

Such an intelligent explanation….👌👌

@vickeydalal239 9 күн бұрын

I sold my Polo recently. Selling a high percieved value Car at much lower price than expected. Even I went to VW dealership to get it evaluated. They offered 1.25 lac for a 9 year old car. If they themselve cannot value their product, how can they expect the customer to do so. And on that day, I decided I will not buy VW car again. And they are wondering why they are failing in India.

@user-bw8nn1lt9o 9 күн бұрын

Customer is king, simply give what customer needs..

@gauthampait 8 күн бұрын

I vote Sunder ji for VW India head! You spoke like with so much of pain and hope. Waiting for my Kodiaq now, I am second guessing my booking after they made such statements.

@Er.Akashdeep 9 күн бұрын

Bhaji my father also purchased creta diesel as he is fan if skoda as he driven more than 1.5 lac km fabia diesel if Kushaq cones with diesel engine we never have to see any option but wgat we can do as our runnig is approx 35000km/- year

@BBCamper 9 күн бұрын

I waited 2 years researching for my second car waiting that vw/skoda will come up with something as I did not want to go for small looking taigun/kushaq. They had also discontinued t roc and polo which attracted customers and forced products which were not impressive from some aspects. Plus their service and dealership network are very poor. Mine is 250 kms away. At last I had book and then cancelled the tiguan a few months back as I wanted peace of mind. This shows that even if people are trying to go for vw cars and stretch their budget vw itself does not want that we buy a vw product. At last ended up picking the 700 D last month and today I am happy that i did not go for vw as there is so much uncertainty now with svw.

@TheRockyT07 9 күн бұрын

If a brand can't compromise on Safety, structural rigidity or engines then it failed to crack the indian market.. Those are on the top 5 position are the example of either bad engines or poor safety..But covered everything with either features or engines or reach,resale etc it's a fact that we can't deny

@Vajantara 9 күн бұрын

What about mahindra? They tick all the boxes

@kalpomoran 9 күн бұрын

@@Vajantara Mahindra is actually the closest one to VW. The electricals in Mahindras are less reliable than in a VW though. But engines, handling and safety are close. Own a Virtus and an XUV300. VW is ahead in its engineering definitely!

@alburaq3290 9 күн бұрын

Toyota and Mahindra tick all those boxes and they're doing very well in India.

@amrendersingh8427 9 күн бұрын

I agree with all of your points. I brought Taigun based on looking at your analysis in detailed videos. But there dealers don't have good SOP, Leave cars there dealership, sales person and staff at the dealership don't have the feelgood factor. After-sales services are also not up to the mark. I had a minor accident they took almost 1 month for just the front bumper replacement. AS THEY WERE TAKING TIME DIDN'T PROVIDE ME THE LONER CAR. NOWBROUGHT THE MAHINDRA CAR AS MY PRIMER CAR. I CANT TRUST THEM AS PERIMIER VICHLE IN HOME.

@dhanwantsinghbala7463 5 күн бұрын

Sir ji , Whatever You say the Class of VW & Skoda is Apart. Very Safe and Gracious Cars 👍

@072maharshipanchal7 9 күн бұрын

Sorry to say Paaji but I’ll never ever recommend VW to anyone and I myself will sell my vento asap if VW collabs with Mahindra … what’s the use of being such a big group if u can’t even make a car less than 15L for India … Moreover keep your overengineered cars with you we don’t want … give us safety and don’t collab with Mahindra … and anyway where’s overengineering? Verna turbo slaps Both virtus and Slavia on drag strip

@ronitluwarch9635 9 күн бұрын

Bro verna's engine is tuned on maximum performance 😂

@mantasticsiddharth4936 9 күн бұрын

@@ronitluwarch9635haan agar hui bhi tune to what stopped vw from tuning to their best😏

@neelppatel007 9 күн бұрын

Chal korean fanboy. Creta le tu.

@kevij371 9 күн бұрын

Vw virtus sells more than verna

@dramit25 9 күн бұрын

That’s because Verna is lighter than virtus, isi mein koreans aage hain, by hook or crook aage rehna, but if u are planning to keep car for 15 yrs VW is no match!!

@aneeshkv9477 9 күн бұрын

Looking at the next quarter of sales, we know how much the "Over Engineered Cars in India" remarks will backfire

@rohitohlyan8920 8 күн бұрын

INFORMATIVE VIDEO FOR vw group

@ank4289 9 күн бұрын

Very good analysis it just that they need to listen to customer demand that it

@RG-hn7ev 9 күн бұрын

Super Paji..width of Taigun / KUSHAQ is narrow…they at least have car where 3rd person be comfortable in back seat…they should bring VW THARU

@yashdesai814 9 күн бұрын

Personally own a kushaq and 100% satisfied but Diesel option would have been the game changer for these Skoda vw companies

@blazkowicz666 8 күн бұрын

If Slavia offered 1.5 MPI instead of 1 liter engine. I would have blindly bought that over the City without a test drive. I have good knowledge of cars. I was upgrading from a 1.3 l Diesel Ritz after 11 years, and buying a 3 cylinder for 16 lakhs showroom just felt wrong on an emotional level. Ended up buying the City, it is a fantastic car. But Slavia with a 1 liter is just a travesty. At that price point 1.5 MPI>Vtec> 1 liter

@user-kt5ym8zn2u 4 күн бұрын

Whats ur thoughts on virtus?

@todheeraj 2 күн бұрын

I used Polo TDI and sold within 2 years as it was not reliable and turbo was very jerky. Now I am using Slavia 1.5 DSG style here they made suspension bit over soft but still it is good car to drive. My simple input to them is to sustain longer rather than taking hasty decisions seeing success of Mahindra, Tata and Koreans. I want to emphasize that Tata, Mahindra and Koreas products are not even comparable in driving but they are more value for money. Please give more products which are bang for the buck. People realised the potential and quality of Polo later as it took some time to get matured. Similarly it is too early to take decision on these great cars. Toyota was leaving India 3 years back due to high taxes but now you see how Fortuner is selling like hot cake. Believe in your product, add value to it , launch more value for money products and please hold on. Trust yourself. Indians respect the trusted suppliers and not the perfect engineered products e.g. Tata & Mahindra . Up to your management who seem to be in hurry and ignoring a growing market. Also to add finally that they compromised 1.5DSG real potential with cost cutting (tyre 210kmph max, speed limiter as other VW global models with 1.5DSG has top speed of 225kmph, over soft suspension, weak horn, bulb indicators etc etc) . You neither gave us performance car for 19 lacs or so . What is your strategy as you even couldn’t differentiate between base model customers and 1.5 enthusiasts. Anyway you can offer performance version of Slavia 1.5 DSG with full potential at 19.95lacs INR and I tell you that would outsell your 1 litre cars.

@Golden-Horse 3 күн бұрын

eye opening video for VW, VW should collaborate with youtubers 😀

@nivanbraganza3935 9 күн бұрын

I have booked virtus gt evo plus 1.5 dsg today. Community please suggest what should i do and sundardeep sir please give advice on the same

@SunderdeepSingh 9 күн бұрын

Go ahead with your head high.

@aabhaspandit 4 күн бұрын

Please think of the future. No resale. No defined future. No resale. Depreciation is high. High service cost. outside the warranty they are disaster to maintain. Buy something which is more value for money. Only buy if you are very particular about maintenance and have some extra funds lying around you want to burn.