For B2C lead scoring, while standard firmographic info like geography can still be relevant, the contacts behavior and engagement with your website and marketing assets will make up most of your attributes.

We're so glad you found it useful! Anything in particular stand out to you?

Yes, you CAN use HubSpot as your blogging website. Please note, however, that there are limitations based on what tier of Marketing Hub you have: Free: One blog on the same subdomain as your website. Up to 100 blog posts, 20 authors, and 50 tags. Includes HubSpot branding. Starter: One blog on the same subdomain as your website. Up to 100 blog posts, 20 authors, and 50 tags. Includes HubSpot branding. Professional: Up to 100 blogs on unlimited subdomains. Includes 10K blog posts, up to 2K authors, and 5K tags. Remove HubSpot branding. Enterprise: Up to 100 blogs on unlimited subdomains. Includes 10K blog posts, up to 2K authors, and 5K tags. Remove HubSpot branding. If you have Professional or Enterprise tier, you would first set your domain under Settings > Website > Domains & URLs. Then you'd create your blog(s) under Settings > Website > Blog. Click the "Current View" drop-down at the top, and click the blue "Create New Blog" hyperlink. After you've completed your set-up, anytime you create a new blog post you'll get a pop-up window that asks you to select a blog, which is where you're able to add specific posts to a particular blog.

Yes! You need to be on CMS Enterprise-where you get up to 10 domains-or Marketing Enterprise and then pay for the additional Business Unit features. This article explains more --> knowledge.hubspot.com/domains-and-urls/connect-additional-brand-domains. That said, you CAN connect multiple email sending domains for free, but for website/landing pages/knowledge base/etc., you will have to upgrade to either CMS Enterprise or Marketing Enterprise + the BU feature.

@@KiwiCreativeInc Thanks for the info. Appreciated it. :)

NO, you do not need to have a Paid Service Seat to create or manage a ticket, no matter whether it's created via form submission, shared inbox message, or manually. Paid Seats do get additional features (Playbooks, Documents, Snippets, etc.), but any user can use the Ticket feature as long as their permissions grant them Ticket access. Ticket assignees DO have to be a HubSpot user, but do NOT need a Paid Seat. They can just be a regular ol' user, just make sure they have Ticket access in the permission settings! The Pro Tier of Service Hub comes with 5 Paid Seats. You can purchase additional Seats in any increment if you need them, but I recommend trying it withOUT additional Paid Seats. You may find that you don't need to spend any extra money, and if you find you do need your users to have Paid Seats, HubSpot will always sell them to you, anytime of year. If you'd like us to help you negotiate a better price with HubSpot when you're ready to purchase, feel free to reach out at [email protected]

Thank you for taking time to answer! We will explore some more. @@KiwiCreativeInc

YES! Build an active, contact-based list (just like usual), but instead of filtering on Contacts in the dropdown, select Tickets instead. From there you can select ticket properties to build your list upon.

Hi Matthew! Head over to your HubSpot Score property by clicking the Setting cog in the top right corner > selecting Properties from the lefthand menu > use the search bar to find HubSpot Score. Once you're there, click Add Criteria > under Filter Type, select Contact Properties > search for "marketing emails" and you'll see several options, including "marketing emails opened" and "marketing emails clicked" > select your first criteria (email opens for example) and specify how many opens you'd like to award points for... for example, if you want to award points when a contact opens 5 or more marketing emails, you'd select "is greater than or equal to" and type "5" in the bar. Good luck!

To show contacts by subscription type, you'd go to Contacts > Lists > Create list > Active list > Add filter > Contact/Email Subscriptions > Contact has opted into all of. This list will populate with contacts opted IN to that subscription type, though you are able to email anyone as long as they've not opted OUT.