BTW, 4ocean has just released a video update on the OPR vessel: instagram.com/tv/B0MDhYeF7tP/? In the video, they offer some clarification for the “90% of plastic pollution” claim. They say that, obviously, the OPR vessel alone can’t stop 90% of ocean plastic pollution from reaching the ocean. Instead, it was their intention to point out that 90% of ocean plastic pollution comes from river mouths, and they hope the vessel will have an impact on that. Personally, I think that’s some politician-level backpedalling. There’s really no ambiguity to the claim they make at 7:40. They say, “it will end 90% of the world’s ocean plastic pollution forever.” Same goes for the claim at 10:42. If there’s some ambiguity there that I missed, please point it out to me.* Now, let me say just one more time, this video represents my criticisms of 4ocean. I don’t think I’ve misrepresented their company, and I think my criticisms are pretty solid. Nevertheless, you have every right to disagree with them. For example, maybe you think it’s not misleading of them to use the phrase “operated out of” to refer to a country where they’ve held a volunteer event. If so, fine. Buy a bracelet, tell your friends and family about 4ocean, make your own video pointing out everything wrong in mine. Ultimately, people will decide for themselves whether 4ocean deserves their support. *The video has been taken down from 4ocean’s channel. Lest you think I took that clip out of context, here’s how the full exchange went. Reporter: What’s your vision? I mean, I know it’s like gangbusters, but . . . Alex Schulze: No, of course, this is the proof of concept. Andrew Cooper: Keep bringing this concept - prove the concept first, like Alex just said. Once it’s proven and we’ve got our systems and processes in place, scale that to the most highest [sic] impact places in the world, where all the plastic is pouring into the ocean. Reporter: And you think you can eradicate it, because 90% comes- Andrew: With the help of our customers, absolutely.

How can a single Danye Har save us 20$?

I really like your approach on this. Ocean Crusaders clean oceans in Australia and Sweden and it is back breaking work to remove 1 tonne let alone what they are claiming...and boats don't stay shiney and new either. We use 6mm aluminum plate boats and they get trashed pretty quickly. Please support your local charities that clean your local beaches and waterways. Don't send your money overseas.

I suggest everyone who is considering buying a bracelet to go outside, pick up 1 wet pound of rubbish, and then just think for a second. A) That's not $20 of work, and B) you've already done everything the bracelet promised

Lol, I just discovered that the fellas at 4ocean may well be plagiarists, too. The opening of their video announcing the OPR campaign ( kzfaq.info/get/bejne/huCom5acupjIeoE.html ) sounds *strikingly* similar to this TED talk from the CEO of The Plastic Bank: kzfaq.info/get/bejne/o7pkhMWhnZ_SeYU.html Could just be a coincidence, but then there's a comment below from Noah Katz accusing 4ocean of basically copying everything The Plastic Bank does. Note 1: 4ocean's video was originally published in October 2018, long after the TED talk. Note 2: Evidently The Plastic Bank also sells a $20 bracelet, and for each sale they clean up 20 pounds of plastic. Note 3: Don't take this as a plug for The Plastic Bank. They, too, are for-profit, and I haven't looked into them much. Could be great, could be charlatans. Note 4: Wow, re-watching that video from 4ocean, I found yet *another* iteration of the now-infamous 90% claim (kzfaq.info/get/bejne/huCom5acupjIeoE.html?t=123 ): "By eradicating river mouths as a source of ocean pollution, we're preventing 90% of the world's plastic from entering the ocean." Damn. Claims don't get much bolder than that!

I'm sure it's been said already but listing a founder and CEO's 'total compensation' is very misleading: if you own a company, that company is an extension of your own wealth, especially if you hold an executive position on it. Jeff Bezos manages to be the richest person in the world on an $81,000 salary, for example. Of course, Amazon is publicly traded so Jeff can liquidate stock perhaps more easily for cash, but being an executive at a company like 4Ocean comes with carte blanche to expense your housing, travel, meals, clothing and anything else you feel like to the company with strong tax benefit. It's literally up to the executives of the company how that 99.3% of revenue is used, and they have total free rein to spend it however they wish. Putting your personal wealth into a company is tax management 101.

I love how it says at 11:10 "these two surfers are changing the world" excluding all of there volunteers and customers

Translation: we bought a cheap boat and had no idea how much it actually costs to run and maintain. Bad investment, but not fraudulent.

There are other people who are doing ocean cleanups. I read more news stories on Ocean Voyages Institute who are a nonprofit who just did a cleanup in the North Pacific.They removed just over 43 tons. I read the cost for their program was just under $300,000. So by doing the math I figure that works out to be $3.49 per pound. They said the cost included 2 vessels they hired, the crews, purchasing of drones and equipment to find more trash at sea, satellite trackers that were attached to large nets and trash over the past year and a variety of other costs. Im guessing hiring boats and doin all the above in the middle of the ocean is more expensive than running a volunteer beach cleanup... so $20 for 1 pound does not seem even close to cost.

Can we talk more about this themes instead of youtuber’s dramas

Hi there Danye, me and my friends are dry landers (word?) and we'd love to start the #real4ocean movement. Collect trash to a bag, put it on your wrist, take a picture, instagram the shit out of it = clean oceans. Love your vids on this topic. Thumbs up! Janek and Honza from Prague.

“Are you suggesting that I wasn’t alive when I was in Hong Kong?” *vsauce music intensifies*

Grab some bags Go for a walk to forest/beach/park/wherever to nature Collect 1 pound of trash Separate plastc, glass, paper to those bags you brought Take those bags to nearest recycling station or put them in your sorted waste containers if you have some You have done someting for your body✅ You have for sure helped nature✅ You have saved $20✅

You should look at this NGO... ocean voyages. they said they cleaned up over 40 tons in the middle of the ocean... i read the cost was like $300,000... so that means their cost was like $3-4 per pound...

i just want to give a shout out to ECOSIA totally transparent organisation now, after someone made a video like this about them

My grandfather always taught me to watch out for the “do-gooders”. They are usually the biggest crooks. Thats is how I feel about this company. Share the financials or deal with the wreckage of do-gooders before you 4ocean.

For $20 you can buy a hat a fishnet a liter of water something to eat and with 1h of your time you can clean a small beach

4ocean may think:"the worst thing we have done is taking 40$ from danye har"

Self-satisfaction for 20 usd is actually pretty cheap and there's a huge demand for that luxury product in this dying world.

The ironic part is that these bracelets are just gonna make their way back to the ocean.

Thank you for making a follow up was eager to find out your reaction.

Companies such as this one usually do not expect thorough consumer investigation such as this as long as they are not breaking any laws. Keep going. 😁

I’m living in Port-au-Prince Haiti, never heard of 4ocean before your first video about them. And I’m not trynna be funny here.

dude I just got a 4ocean ad that was an update about their vessels, it was most definitely because of these videos lol

The 4Ocean promotional videos really remind me of the Kony2012 phenomenon. Not in their aims, but in their delivery. They both seem operate on peoples desire to improve the world and do good, whilst making wildly reductive claims about extremely complex situations. Even the CEO's kind of resemble eachother.

Yea sorry i just dont trust 4ocean, ill spend my $20 to my local waste management

I was going to buy 24 bracelets for my whole extended family.. but u opened my eyes bro.. Thanks And thankyou youtube recommendations 🤘🤘

2 days later, Elon Musk creates a cleaning Company, with automated ships

I still haven't seen them on any beaches in Bali at all. I've lived here 9 years and see lots of clean ups from actual non profits and volunteer organisations but still haven't seen 4ocean??

As someone who manages a waste facility, I can say $20 per pound is absolutely terrible, especially considering that's pounds-when-wet. There is no way they are drying the trash before bringing it to the landfill and getting their tipping fee receipt based on tons, which is what they use to prove the trash pounds cleaned up. To give you perspective, our company uses tractor trailers with live bottom floors (very expensive and prone to wear and tear) to pickup trash and soft demolition debris for $55 per TON, while dry mind you, often hauling it 100+ miles. So, as non-charity, we only charge around 2 cents per pound to pickup. Now obviously picking up trash by land is different than seeking out trash by ocean, but all things considered, cleaning ocean trash AS A CHARITY should not cost 72,727% more (727x the cost), especially when you consider the fact that I guarantee they have a special deal worked out with the landfill to pay next to nothing in tipping fees. See, our company charges $55 per ton, but most landfills charge about $40 per ton tipping, allowing us to profit $15 per ton on dry trash. Since they are doing a cleanup project, they will get a special tipping rate, making that 72,727% figure go up to 266,666%. That means, as a charity, they are saying their ocean cleanup costs are between 72,727% and 266,666% greater than for-profit land waste companies. Grade A BULLSHIT!

My wife was about ready to buy a bracelet when I thought it may be prudent to research the company a bit. I too was skeptical, and then came across your videos. I’m not saying it’s a scam, but as you say they have some explaining to do. Thanks for taking the time to make these vids, a valuable community service.

Honestly I'm willing to overlook the embellishments regarding their claim, so long as they DO present their financials and push for more transparency. I mean I'm not going to nit pick. Doing something is better than nothing..

Thanks for the update. When I first saw these two guys and heard their claims, I said “WHAAAAT”? I had to back it up to hear it again. I’ve been a vocational instructor, both high school and adult, and I can spot a slacker and a con man from a mile away. Their body language while making their claims, and more importantly while skirting questions about the truthfulness of those claims is clear. My guess is that their T-shirt business wasn’t keeping them in tanning oil and surfboard wax so they came up with this scam. I agree with other commenters - education and responsibility to prevent this trash from ever reaching the ocean is key. Thanks again for putting them on the defensive.

I suspect the reason they’ll show their personal financial records and then not want to share their business financials because what you’d find is that their business is providing them with company vehicles, airfare, “business” trips, maybe even pay for a portion of their homes for a home office. Then all food and everything spent while on these “business” trips. If they want to throw a big party with fancy food, girls, tons of liquor, well the business pays for that too. Another owner wants a Lamborghini, well well put a 4ocean wrap on it and it’s an advertising expense(not saying they did this just that they could). It sure seems like they have spent fortune on marketing alone just by the looks of it. Just in that one pic alone they have a ton of people all wearing clothes, flags hats, etc. that right there probably took 100 bracelets sales and that’s a drop in the bucket compared to everything else they’ve done, like the paint on the ship.

500,000+ bracelets are gonna end up back in the ocean someday

I mean before 4oceans i wasn't thinking about all the plastic in the ocean. They've done at least one good thing.

If they're rich as can be it wouldn't bother me one bit, as long as they're doing something for the ocean. And inspiring people as well.

I'm so happy that 4ocean responded

Such an informal and well-made video! I hope they reply.

I was going to buy a bracelet until I saw the price and thought ‘that can’t be right’ and wondered all the questions you’ve been asking. Thank you for helping to keep these guys accountable

I got a 4ocean ad before the video started.

07% in compensation may be what they have transferred to date, but within a LLC all profit belongs to the owners. That's why they don't pay corporation tax. Their profit margin is huge, they just haven't taken it ... yet.

“1 pound at A time..” *Press X to doubt*

Hur Hur well it's more than yuuuu duuuun! I almost spewed coffee everywhere from laughing when you said that 😂

These south florida community college surfer dudes must think we're a bunch of idiots too! OK, "customer advocate Sophia", where's the video of the glass collection and bead-making process? the Bali production villagers? How do you explain identical bracelets being made in China and sold on Ali Express for a fraction of the 4ocean $20 US each? Who are your suppliers? Where are they? Where's the evidence of all this crystal clear glass you are finding on beaches and making millions of perfect little beads out of? Isn't it difficult for the sweet little ladies in Bali to handle the little beads all day long in the hot sun? Where are the videos depicting this circular economy? We live in an era of big data... we want proof that supports these outrageous claims. 4ocean should be called 4alex&andy or 4greedysurfers. The bracelets of the month for sharks, turtles, pelicans, dolphins, rays and more are probably nothing but items Gilligan and Spicoli pick out of a catalog for .08 US each. They deserve credit for figuring out how to monetize our emotional connections to the ocean. I, for one, am ashamed that I fell for something that is clearly "too good to be true". I hope I can help save others from making the same mistake. From now on, I am sticking to the non=profits that are proving themselves every day - with science, strategy, collaboration and honesty.

Through an LLC they could easily all get Teslas for themselves and use them as company cars. They can also purchase all their clothing as work outfits, etc. They could even buy houses on private islands and say they are offices so they can surf all day. I'm not saying that they're doing any of these things I'm just throwing it out there for people to think about. a really smart accounting could take a lot of what appear to be everyday expenditures and make them out to be business expenses.

My bracelet broke within a week and 4ocean dm’d me promising me another one is being shipped... a year passed and nothing came :(

I tried to even find out where they manufacture the bracelets. You know, where the trash goes to be made into beads etc. I only found an address in Bali - but no factory at all. Which is strange because on the boxes that these bracelets come in - it says they originate in Bali - so they would have to be made there. And then I found a statement from a former employee. She used to work at that mystery address in Bali. Her statement uncovered that her job was in fact to unpack boxes of newly made bracelets, from new materials, from China - and repack them into boxes to go all over the world for sale as having originated in Bali. (ouch…)

please make more videos about this type of thing, you’re very well spoken !

Shoutout to DX Hotra !!! :) 4ocean, We knew some of you are gonna watch this video. Do you want to say something ? We’re ready to listen

This some friggin good investigative journalism and im in love with it👍

They’re not even cleaning the ocean! They’re cleaning the beaches!! 😂

It’s like saying you’ve been to hong kong when it’s only for transit.

Just something about your way of staying unbiased and open for various possibilities while questioning and staying skeptical... I don't know. take the sub.

The moment I hear Boca Raton, Florida my Bullshit detector automatically turns on.

At least someone is picking the plastic out of the ocean.

Not all claims are backed up by so call “environmental friendly” companies. Some of us are not good at being at being a detective. Your video is helping people to at least questions claims that company releases to the public. Sometimes good companies turn bad when profit starts piling up. $$$ changes people!!!

The fact that people could use one of, if not THE greatest problem humanity has ever faced actually questions these people's humanity. It's frightening to think of. I sincerely hope this is not a scam even though every point you raised is relevant...

They aren’t even targeting the top 10 worst rivers which are located in Asia and Africa

The first commercial I saw was too overwhelming to the point where I started to have doubts.

I actually laughed out loud the video clips of 4ocean's founders at the end hahahahaha what a scam

Incredible video. Cheers to you. As a teenager who almost bought one of these bracelets before stumbling upon your first video, I would like to thank you. Making claims such as a projected 90% total ocean trash recovery is wildly inaccurate and borderline criminal in my opinion. I will share this video with as many people as possible.

Iv'e been visiting the USA for all my life and occasionaly going to live in other places.

They said “operated” not “operating” I think having those volunteer clean ups in other countries does count as an operation, even if it was just a one time thing.

What I always wonder about is where the bracelets will end up in the end? Right, back in the ocean!

Excellent video. Myself and my wife would love to support ocean cleanup. I almost purchased bracelets but was sceptical so I didn't. There are so many scams nowadays you just can't trust anyone and we want our money to go to a good cause not in someone's pocket. Keep us updated.

"Last week I bought this bottle of whiskey" *it's half empty*

Please make more videos of your analysis on sketchy non-profits. You are doing all of us a service.

I love both of your videos on the 4ocean issue. Both very informative and somehow hilarious.

thanks for pointing out the obvious marketing scam.

Have you guys ever heard of “The Plastic Bank” I just found one of their videos... they also sell bracelets. Would love a video response to their company as well.

I once heard that cleaning the ocean of plastic is like seeing that your sink is flooding and first grabbing some paper towels to wipe up the water on the floor. While this helps a little bit, shouldn’t your first move be to turn off the faucet? Getting rid of the ocean plastic is good to do, but it’s not going to do much if we continue to produce and use plastic at the rate that we do now.

If they found me in my car and pulled me out that's $72,180 or 3,909 bracelets

YES! Let's rid the world of plastic pollution by getting a NEW BRACELET delivered to us EVERY MONTH... oh hang on...

they said 'operated' out of, so technically not misleading

At 10:19 you can see in the description about “2018 Clean Ocean Collection” that they are claiming they are a nonprofit organization: “Each bracelet is packaged in a collector’s edition storage book that features information about the cause and NONPROFIT ORGANIZATION IT SUPPORTS”.

Awesome follow-up 🔥🔥🔥 keep ‘em coming! 💪🏼

Okay I did some simple maths and found out from how many bracelets the owners have sold they have made just under 1.1 million usd

Thank you for making this video, best 20 dollars saved! This also inspired me to clean up a local beach with some friends

I clicked this thinking 4ocean was another new message board like 4chan.

Truly appreciate your in-depth analysis on this! Please do more :)

These videos are so interesting! I love your humour and intelligent approach :)

It means if done everywhere 90% of plastic would be reduced but the 10% is the micro plastic they can’t remove

I’d really like to know how they dispose of the plastic though

liked your video. What colour is that T-shirt? 4ocean blue?

I just finished watching the Fyre documentary, can’t wait for the 4ocean one to come out...

Im glad you made these videos, while it might not be a scam per say, it's a feel good scheme to trick people into thinking they're doing better for the environment . Is it a bad thing? Not necessarily, but I'm glad this is sparking a conversation about 4ocean as well as a debate in company/consumer pollution in general

Thank you for making these videos! I’m sure the $20 does clean up some trash but I’d rather go to my local beach and spend a day picking up trash with friends for free. I’m sure we can pick up a lot more than one pound! I could then go out and spend the $20 on buying more reusable grocery bags, metal straws, reusable containers and other things that will limit the plastic I produce. Thank you for informing me and many others that $20 can be spent in our own way to help the environment!

Have you heard of Displate? they sell posters printed on metal, with magnet mounting, clever. They also claim to plant 10 trees for every "Displate" purchased. Seen some youtubers been sponsored by them (ex. LTT). Maybe worth taking a look at?

And should we even start with the subject that it does not matter if we get every piece of plastic out of oceans, if we continue to allow professional fishing? 😅 Good job, however. I do agree with you 100% and I am looking forward for 4ocean's reply. Hope you'll continue keeping the oceans in your discussions!

Dear readers, the answer is very simple. 4ocean is a Limited Liability Company, therefore a FOR PROFIT organization. Greenpeace is an NGO and a NON PROFIT ORGANIZATION. As an NGO, 4ocean could get tax benefits (therefore have more income to reach their goal), yet they decided not to take advantage of that and stay FOR PROFIT. Any guess why...?

I was 3 days away for buying a bracelet for my birthday and I watched your first vid. So glad I saw it. I've realised that I can save more than a pound in a lifetime by just being better at recycling

I think it would be more helpful if you recommend some NGOs or other initiatives who you think are trustworthy and more deserving of $20 donation.

Now there need a I find a way to save the ocean in minecraft

Tbh Id rather spend $20 bucks on food

**[[4 ocean has left the chat]]**

Can't wait Internet Historian make an episode about 4Ocean...

I love your videos diving into these kinds of operations. Can you do more on similar type organizations? They're really a great reminder to us consumers to recognize patterns in blanketed marketing/sales statements. I know we can probably do our own research, but the way you present yours is really helpful and educational to the masses. Thank you!

9:42 *THIS HAS ME DYING OMGGG* 😂

Why make something that will snap and spill its beads into the ocean which are a nice fish throat blocking size?