7 STORYBRAND Website Examples (from a former StoryBrand Guide)

Рет қаралды 42,495

4 жыл бұрын

Disclaimer: Ryan Toth is no longer a StoryBrand Certified Guide. We're still big fans, though. To learn more about StoryBrand, click here: storybrand.com/
StoryBrand is awesome... but surprisingly hard. As you StoryBrand your website, you're probably thinking, "What is this supposed to look like?"
In this video, I walk you through 7 incredible StoryBrand website examples to show you exactly what a great StoryBrand website looks like.
You'll learn:
- how to implement StoryBrand correctly
- what to include and where to put it
- what each section of your website should look like
Plus, examples of what it all looks like in action!
Outsell your competition with a website that works.
Build your own StoryBrand website: www.clearbrand.com/academy
Have us build your website for you: www.clearbrand.com/right-fit
-----------------------------
📝 Click here for a FREE Website Blueprint PDF: bit.ly/3lrWBeR
👉 Click here to learn how to create a website that sells with ClearBrand Academy: bit.ly/2WUkfX8
🛠️ Want us to build your website for you? Click here: bit.ly/2VrHM10

Пікірлер: 58

@jakinator01 Жыл бұрын

Storybrand Framework: (7 Steps) 1) Character 2) Has a problem 3) Meets a Guide 4) Guide gives Character a plan 5) Guide calls Character to action 6) Results in either Failure 7) Or Success

@miteshc1 22 күн бұрын

Amazing, very helpful, thank you

@ExistBetter 3 жыл бұрын

Good stuff, this is the best breakdown I've seen!

@aarongiles4517 4 жыл бұрын

Fantastic video. Super clear and easy to follow. Thank you 🙏

@minousmith 3 жыл бұрын

Thank you ClearBrand that was awesome!

@dylanchipp6816 3 жыл бұрын

Thanks, really useful and bought clarity to the book.

@colortechsp 3 жыл бұрын

Nicely executed Ryan. Excellent examples of SB websites in your video, communicated crystal clear. Thank you Ryan. Your are appreciated!

@ClearBrand 3 жыл бұрын

Glad it was helpful!

@tq8310 4 жыл бұрын

Thank you. Great examples.

@sheritabagby4855 Жыл бұрын

Great vid, really helped to put a lot into perspective. Thank You!

@glimmereofhope9364 Жыл бұрын

Thank you for the examples!

@powellfilmmaking 11 ай бұрын

Super valuable, thank you!

@gamersenespanol 2 жыл бұрын

I love you man, almost 2 years figuring out how to present digital transformation to business in Mexico, and i believe after appliying this tutorial, my startup will rocket launch!

@ClearBrand Жыл бұрын

Great to hear that! To your success!

@adoptinformed 3 жыл бұрын

This is so helpful! :)

@andreawoodcoach Жыл бұрын

Thank you really helpful video

@CreativePhilosophy_ 4 жыл бұрын

LOVE this video dude. Been spending weeks implementing all this in my business and it's amazing. So good to see more website examples though!

@ClearBrand 4 жыл бұрын

That's awesome! Be sure to check out the blog too. You'll find way more topics we haven't covered in videos.

@alchemistbear8558 2 жыл бұрын

Aimon, what are the most noticeable changes you've seen since implementing?

@CreativePhilosophy_ 2 жыл бұрын

@@alchemistbear8558 Clients understanding my messaging and taking action sooner. Also just how I communicate and understand my target market!

@pillow4casestudies Жыл бұрын

5 minutes in, liked and subscribed. Awesome stuff.

@ClearBrand Жыл бұрын

Awesome, thank you!

@TheJdellinger 3 жыл бұрын

Great breakdowns. People who clicked the thumbs down button...who hurt you?

@dollarjilt1 4 жыл бұрын

Good video mate, I've read Donald Miller's Story Brand book twice. Just wish it was more geared toward selling products, which you briefly alluded to here. Cheers

@vijayjohar6623 3 жыл бұрын

Amazingly communicated with crystal clear exapmles

@ClearBrand 3 жыл бұрын

Glad to help!

@elizeebz 4 жыл бұрын

Great video- please post more videos!

@ClearBrand 4 жыл бұрын

Glad you like it! We'll keep it up :)

@dominik.szewior 4 жыл бұрын

kohapet looks different now. Thanks for the video :)

@Babett_B 3 жыл бұрын

I'm just about to finish the book, seeing the principles in action was super helpful! Thanks, Ryan!

@ClearBrand 3 жыл бұрын

Glad it was helpful!

@jefferyjjensen 4 жыл бұрын

Good job, thanks for sharing your knowledge. Will you please discuss what you want to see in the header (above the fold) and the footer of the homepage. Thanks.

@ClearBrand 4 жыл бұрын

Yes! The header (navigation bar) should include a clear call to action button (typically in the top right corner) and links to revenue streams. If it doesn't make you money, get it out of the header. Your footer should include all your links. This is where links to your about page, contact page, blog, etc. belong. Many people also put contact info in the footer.

@unfltrdpassion 3 жыл бұрын

Just finished the book and spent the time at each step completing the SB7 framework and when I got to the Road Map I was definitely disappointed. The author gave great info but I felt never really showed how to use all the SB7 framework info I was grueling and racking my brain over. This video makes sense. Seems the author could have simply added 1 line to update your website section that we should include each of the SB7 elements as a section our websites. Or maybe I missed it. Anyway, this helped. What about businesses that offers services but sells products also? For example a Stylist offers services but who also has clothing to sell? Or a spa that a consumer can book appointments but the spa also sells lotions, shampoo etc? Should the above the fold section focus on the service or products?

@ClearBrand 3 жыл бұрын

Great question! First, I recommend you watch this video:kzfaq.info/get/bejne/nZyRgMyjp7_UYIk.html Your homepage will either be your primary revenue stream, with your other revenue streams in the navigation bar or it will highlight your services/products. Whether they’re products or services doesn’t really matter - think about them each as revenue streams instead.

@javieryranzo 4 жыл бұрын

A lot of value here!!! thanks so much!

@ClearBrand 4 жыл бұрын

Glad you liked it! Good luck with your website!

@ClearBrand 3 жыл бұрын

📝 [Free download] StoryBrand Website Blueprint PDF: shorturl.at/cdgm5 📝 [Free webinar] Convert Visitors into Sales: clearbrand.com/webinar 👉 Subscribe: shorturl.at/huzUZ 🛠️ Want us to build your StoryBrand website for you? Click here: clearbrand.com/

@danielbarbour6294 4 жыл бұрын

Hey Ryan, great video!! I loved seeing the examples of live websites implementing the framework. I noticed the Kohapet website has changed since you recorded the video, did you make the changes to boost conversions?

@ClearBrand 3 жыл бұрын

Hey Daniel! Kohapet has gone through a rebranding and they are experimenting with different content to boost conversions.

@danielbarbour6294 3 жыл бұрын

@@ClearBrand Cool, to be honest I liked the old version better! :-#

@JustineDesignsHere 7 ай бұрын

same. I came here to ask about Kohapet too@@danielbarbour6294

@hui975 2 жыл бұрын

Great video! Question: When your product is a fashion brand do you still recommend we construct the website in this structure?

@ClearBrand 2 жыл бұрын

Yes, absolutely. But use more pictures and less text. You can also skip the Problem section, Guide section, and 3-Step Plan.

@leviwanyoike 3 ай бұрын

Does one need to be StoryBrand certified to apply and reference the framework when working with clients? For example can I mention in my marketing that I design and build StoryBrand structured websites?

@jerrellslay9214 3 жыл бұрын

What about when you sell products like soap. How do you use story brand for that?

@pollorball20000 2 жыл бұрын

These steps seem that they are for the homepage. Would you have these same steps repeated for a service page for a piano lesson school? We have have kids, teens and adult pages for our lessons. Would you go through each section again on those pages?

@ClearBrand 2 жыл бұрын

Yep!

@Repko01 3 жыл бұрын

Thanks for the video! Question: Isn't FAQ supposed to be in the "junk drawer"? If you go there now integritymedicine.com, you will see full menu. Is system proven wrong, so they changed to "classic" website? The way websites were made before StoryBrand .

@ClearBrand 3 жыл бұрын

Great question! This is an experiment we're running with this client. They got a lot of phone calls with questions that were answered in their FAQs, so we're seeing if this reduces those calls and qualifies leads better. Notice how the FAQs still keep users on the sales page. We love testing and learning and can't wait to see what happens!

@joeyrucks7628 3 жыл бұрын

Does storybrand only work for service-based businesses. I don't hear about a lot of ecom?

@ClearBrand 3 жыл бұрын

Hey Joey, check out this video: kzfaq.info/get/bejne/nZyRgMyjp7_UYIk.html

@joeyrucks7628 3 жыл бұрын

Thanks

@wessimpsonphoto 4 жыл бұрын

What about SEO? I see examples of the problem in the titles but not really SEO related.

@ClearBrand 4 жыл бұрын

Hey Wes! Great question. Yes, you can work SEO terms into titles. The first section, your Solution section, and your call to action section are great places to do this. In general, Google is focusing on ideas more than keywords. So the best thing you can do is clarify your message and keep each page focused and easy to read. Sometimes this means it doesn't make sense to put the keyword in the main title. In those cases, we put the keyword in the sub-header. Like with Integrity Medicine, "Direct primary care in Newton, Kansas" is the keyword. Advanced tip: If you put the keyword in the sub-header, we recommend changing the code (without changing the design{ so that the sub-header is H1 and the header is H2. That tells Google that your keyword, like"Direct primary care in Newton, Kansas," is the most important thing on the page. This is an advanced tip because if you're using a website builder and you change it to H1 it will also change the design, which would defeat the purpose. Good luck!