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Mastering Logos: The Art of Logical Persuasion for Business Leaders
In a world where compelling and influential communication is paramount, this program offers business leaders the chance to hone their persuasive skills based on the principles of logical reasoning or 'Logos,' one of the cornerstones of Aristotle's Rhetorical Triangle.
Our concise and practical program is based on the ancient art of rhetoric, with a particular focus on 'Logos,' equipping participants with the ability to construct and deliver logically sound, evidence-based arguments that resonate with and persuade their target audience.
This course is ideal for business leaders aiming to refine their communication skills, augment their leadership presence, and drive their teams effectively towards strategic goals.
Key learning areas in the course include:
Understanding Logos: Introduction to Aristotle's concept of logos and its critical role in persuasive communication, especially in the business setting.
Structuring Speech Content: We will work together on this program to develop your own 3 minute persuasive speech based on the 2,300 year old Logos-based persuasive speech structure.
Real Speech Examples: You will develop your own persuasive speech and you will have the chance to see several speech examples to see how the structure can be used.
You will emerge with a prepared 3 minute logos-based persuasive speech, and a refined ability to persuade and influence, driving positive change within your business, community and beyond.
Who this course is for:
Emerging Leaders: Early or mid-career professionals who aspire to take on leadership roles or have recently transitioned into such positions.
Established Leaders: Individuals already in leadership roles who seek to enhance their capabilities, navigate new challenges, or invigorate their leadership style.
Entrepreneurs and Business Owners: Those who run their own business and want to lead their teams more effectively to achieve their business goals.
The simple persuasive communications structure makes it valuable for anyone who interacts with others in a personal or professional capacity and wishes to enhance these relationships through better leadership.
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Hi, I’m Conor Neill, I speak and write about Persuasion, the art of Moving People to Action. I have the privilege of being father to two great little daughters. I live in Barcelona, Spain.
Questions? Ideas? Tweet me: / conorneill
Visit my channel for more videos: kzfaq.info...
Conor is a sought-after keynote speaker on Leadership. He teaches Leadership Communications at IESE Business School and is the President of Vistage in Spain, part of the world’s leading CEO organisation. As an entrepreneur, he has founded 5 companies, selling 16 private jets and building the 3rd largest fleet of private jets in Spain. He is a visiting professor at University College Dublin, the University of Montevideo and Permanent Faculty on Entrepreneurs’ Organisation’s Global Leadership Academy.
What is Persuasion?
* What does it take to move people to action?
* What does it take to have impact when you communicate?
* How can I inspire the people around me to be the best version of themselves?
These are questions that I answer. I answer these questions with tools that work for politicians, business leaders, entrepreneurs and professors.
Where do I begin?
The Complete Guide to Personal Habits: 158 Positive Reflections in 7 Categories to Be The Best Version of Yourself bit.ly/1Z3baAz
10 Personal Habits of Resilient People bit.ly/2N0PqsQ
14 Things Highly Productive People Do Differently bit.ly/2MXWdU9
Simple Rules for Effective Meetings bit.ly/2N8A2KK
6 Ways to get your Email Ignored bit.ly/2MXWCpD
17 Daily personal habits for a fulfilling life bit.ly/2MXWM0d
Free Speaking Course bit.ly/speakpractice
Speak as a Leader is an email driven course. You will learn to deliver speeches that are interesting and lively so that you can capture and maintain your audience’s attention.