I missed those videos from Shane. Glad we're seeing him again

Huge respect for everything that you do Shane.

Thank you ! I watched probably thousands of Videos about online courses and this is by far the best

These videos are so good so informative. I especially love the part where you don't need to go viral or have millions of followers to be successful in creating a course. I am in the process of creating a course teaching women to sew clothes that fit them and their style I have already validated and presold that one and I wish it was using your rapid launch method. But I want to release another one on clothing alterations... I will probably use this method for this one.

This is too good. Thanks for sharing.

Great content as always Shane! I can attest to the effectiveness of the $200 price point--I've been selling an online beginner guitar course successfully for five years at $189. Having a sharp looking website using Thrive's tools has also been instrumental to my success 😊 . Next month I am launching a "higher ticket" course + coaching program and am beyond excited!! Thanks guys! --David O.

Great video, thank you

Thanks for the video! I appreciate your analytical approach. Will help me to make my own products prices.

Shane, thanks so much. What a great piece of content! I have launched an online course just 4 hours ago - exactly at the sweet spot :) I love our content and working with thrive themes!

Very good video, thanks

Awesome. Thanks a lot

Worldclass Content from Shane!

Such a helpful video

Amazing insight!

As far as I can agree with the content of the video, the figures mentioned, and the calculations, there is one factor in the area of high ticket prices which should be taken into account: Value of outcome. What is the outcome that buyers achieve at the end of the course really worth? And there is certainly one exception: High-ticket courses linked to coaching. If the outcome solves a real problem, a problem that burdens the customer's life and causes disadvantages and consequences as long as the customer does nothing, then a much higher price is justified to solve this problem for/with the customer. And these customers usually don't have the time to shimmy through a sales funnel with a few cheaper products, all of which touch on their problem, but don't solve it. These customers need a solution and help, and they need it now. Therefore, in my opinion, the exception to the examples given in the video is a coach, which can deliver these results. In this case, the production costs are also quite manageable by the coach. And the last important point: If a coach sells 5 courses at $2000 dollars, not only can much more direct support be achieved for the customers, he can create a true VIP experience for his customers. The effort for support is much more manageable than for example with 1000 customers.

Thank you Shane for sharing your insights! I'm writing a book right now on How to NOT Suck at Presentations, it's a guidebook to help people be better presenters and avoid death by PowerPoint! Once the book is published, the goal is to launch an online course based on the book. Thinking out loud, I could start with a low-ticket item of the book, then build up interest for the course at the sweet spot range.

Didn't this video exist already? I swear I saw this content a couple days ago. Going to check it out, thanks, looking forward to the rest of the content, Shane 👍

Amazing content. Thank you!

*This is just top notch...* 🙇🏻‍♂️ 🙇🏻‍♂️

Amazing video, thank you.

Great Content Shane, May Allah Bless you. Very Insighfull!

Very good video, thanks!

What can I say here is Thanks.

Excellent video! One question; how to get those conversation rate from your leads? How to get thosr quality leads that convert at 2%?

Great tutorial! I have considered producing online art courses, but there are already tons on KZfaq. Have you found that certain subjects don't sell as well due to availability of free versions?

I love your video production quality .. I m also a beginner and plan to make a course. Do you have any video where you teach how to green screen and edit video as your video ?. How the half blue circle fade in and fade out.. how to say that and where to make or buy such rhing

Shane, please advise. How does it work when it comes to taxes?

Can you make a Video with Conversion Rates for Ebooks ? and is in Thrivethemes the Option for downloadableProducts ?

Thanks Shane! In attaining the sweet spot number, how long should this course be?

This was so helpful!! Thank you :) I have a quick question that I hope you can help with. Would you suggest using $ USD as the currency for pricing your online course, even if you're based outside the US? And does the "sweet spot" of $200 translate to the same number in another currency or the same value? e.g. £200 or ~£160 for the UK

What would the conversion rate be on a $200-500 course be?

I would like to add it into Excel, but I am not getting it. How do you get the CR\5% then CR/2,5, then CR/2.48%...Can you help with a formula ?

How do you feel about a first offer of 47 then an upsell of 197 Or is 37 to 197 better?

hi Shane, thanks for the video! I am working on a 30 day challenge / experience for people in "how to be more as you really are " and it is about taking little comfortzone steps. But about pricing, is a challenge the same as courses? And if I do it as a Pilot for the first time? (Later price would be 197,--) first time with extra QenA some like 49? Hope you have a suggestion?! Have a great day! Edwin

Weight loss is my niche sir.. Is it a good niche sir.. Does people buy weight loss courses when it is Truely delivering some quality messages to the people. Please kindly clarify my doubt sir..

I have a proven knowledge on how to eliminate anxiety disorder naturally, effectively and quickly and I am going to create a course in this topic using your teachings. Thank you Shane!

Amazing video. What about Udemy selling great courses at 10 dollars? Will they "kill" course business for the rest of us? (we can not compensate with massive traffic!)

Do you mean $2000 per month or once off?

Where do you host your courses?

But how are you getting those people to pay $200. I have hard time getting people to pay $39 for my programming courses. What am I missing?

Shane, I have 3 questions: The first one is about FB ads costs, how you suggest to spend per day in ads for (just en example) an expensive market as USA? The second question is about bonus. A lot of "guru" says that more free bonuses you give, more chances you'll have to sale your course. What you think about it? Finally, I validated for free (by the way, I did it with Apprentice) a 14 day intensive mentoring with up to 3 week Zoom live sessions, and I think it will works for a sale. In your opinion, the course craft could be valuable in my case? Do you give some online support or you answer students questions? I never worked with Udemy, but I did with Hotmart because I have a spanish spoken market and they pay all taxes and those boring things (yeap, they take the 12% of my income...). My biggest "fear" is about all related with taxes, VAT, receipt stuffs and all those thing, because I'm still a solopreneur and i really don't want to deal with hundred of programs like, zapier, stripe, quaderno or similars. Do you teach or help to resolve those troubles in your course craft? Thank you very much

Ok but psychologically what price number works best? $200? $197? $189? $205?

I am selling my course at 97$ 🤗 I suppose it's a perfect price 🙂

Shane was a boss. Pity we don't hear from him anymore though 😒 It's abit like what happened to Clay from Lead Pages. It's the cost of growth in this type of business.